Drift is the Revenue Acceleration platform that uses Conversational Marketing and Conversational Sales to help companies grow revenue and increase customer lifetime value, faster. More than 50,000 businesses use Drift to align sales and marketing on a single platform to deliver a unified customer experience where people are free to have a conversation with a business at any time, on their terms. Our mission is to use conversations to make business buying frictionless, more enjoyable, and more human.

About the role/ About the team 

The Marketing Operations team is a key partner and critical contributor to the hypergrowth of our Revenue Marketing team and the Marketing organization as a whole. Our team is setting the standard for what a successful revenue marketing machine looks like. Our mission is to empower the team with insights and recommendations to successfully drive revenue at every stage of the customer lifecycle. 

We are looking for a strong data analyst who enjoys solving problems and answering open-ended questions through data & insights. In this role, you will deliver strategic and compelling insights that accelerate our business growth and influence go-to-market decisions within Drift. If you are a curious and motivated person who likes a fast-paced environment, enjoys problem-solving, and has the urge to improve processes and drive insights on an ongoing basis, you will enjoy being a member of the Drift Marketing Operations team. 

What you’ll be doing on the team:

• Collecting, maintaining, and analyzing data, then translating that data into insights that guide our marketing strategy & go-to-market process
• Monitoring and reporting key performance indicators (KPIs), trends, and delivering prescriptive recommendations to marketing channel owners that help drive efficiencies across the business
• Partnering with our Data & BI teams to understand the data landscape (tech stack, systems, data quality) and improve the quality and breadth of our data
• Developing dashboards & reports to help put critical insights into the hands of the team (with an emphasis on automation and scalability)
• Helping to maintain our reporting infrastructure and finding tools, technologies, or processes that will improve the accuracy & depth of what we can report on

In one month you'll

• Go through extensive company-wide training on Drift’s industry, offerings, and customers
• Meet with Revenue Marketing, BI and Operations stakeholders to understand current states of their businesses, and start to identify areas for improvement
• Learn the basic components of our operating model, key funnel metrics, and lead management systems
• Begin to attend and participate in regular MOPS reporting routines 

By month 3 you'll 

• Develop deeper relationships with the marketing channel owners and start to implement regular cadences to communicate with and report insights to them
• Gain a comfortable understanding of the MOPs reporting infrastructure, including Looker dashboards.You’ll have become proficient with building in Looker and Salesforce.
• Have a command over our data sources and have begun to document ways to improve the integration of all our data sources
• Produce and deliver detailed analyses to support new business initiatives or answer complex problems

By month 6 you'll 

• Become a trusted advisor to the Revenue Marketing team
• Run meetings with stakeholders from marketing, sales, and operations that deliver proactive and consistent insights into the state of our business
• Collaborate with your teammates in Marketing Operations to develop a strategic roadmap for MOPs initiatives
• Be an expert in Looker data modeling and visualization 
• Start to dig into our forecasting & ROI models and identify ways to build a more predictive funnel

About you and what type of skills you’ll need:

•  2-3 year(s) of experience in Data Analytics, Go-to-Market Analytics, or Revenue Operations
• Proven experience with reporting and analysis tools (Excel/Google Sheets, SFDC Dashboards & Reporting, etc)
• Experience with data visualization and reporting tools such as Looker, Domo, Mode, etc.
• Familiarity with key martech systems like Salesforce, Marketo, Google Analytics, 6Sense, etc.
• An understanding of data warehousing and data architecture (SQL preferred)
• You are comfortable working with large data sets and have an ability to translate raw data into simple insights, and communicate them effectively
• You are methodical in your routine and pride yourself in the accuracy of your work
• You are curious -- you want to be the person who solves the problem
• You are well spoken and your written and verbal communication is clear
• You can adapt to rapidly-changing environments and work with cross-functional teams
• You have a genuine interest in go-to-market motions and building a well-oiled revenue marketing machine

Drift is committed to being an equal opportunity employer. 

We know that applying for a new job can be intimidating. But guess what? At Drift, there is no such thing as an “ideal candidate.” We believe in the power of teamwork -- and in the desire to learn something new every day. We believe in hiring people, not just skills. Take it from our CEO. 

If this sounds like a company you would like to join and a role you would thrive in, please don’t hold back from applying! Whatever skills you bring to the table or background you’re coming from, we welcome you to start a conversation with us. We need your unique perspective for our continued innovation and success. We’re looking forward to learning more about you!

Drift is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at [email protected]