Manager, Shopper Engagement & Communications
We're transforming the grocery industry
At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together. Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community. We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers.
Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table.
Introducing Our Hybrid Working Model
As the future of work evolves, so do we. We have a hybrid model where our roles are open to in-office, flex, or remote work. Learn more about our flexible approach to where we work.
OVERVIEW
We’re looking for a Manager of Shopper Engagement & Communications to join our growing Communications team. Our mission is to create a world where everyone has access to the food they love and more time to enjoy it together, and we’re looking for exceptionally talented Communications team members to help support the business. The Manager of Shopper Engagement & Communications will report to the Senior Manager of Shopper Engagement & Communications, as a part of the Shopper Engagement & Policy Communications practice within the Communications team.\
The ideal candidate has 5+ years of previous experience in tech, product, and/or corporate communications. This person will ideally be based in the Bay Area.
ABOUT THE JOB
- Today, we have more 500,000 dedicated shoppers interacting with our customers and serving as household heroes for families across North America.
- Our belief is that through proactive communications and an empathetic approach, a positive, thoughtful, and consistent dialogue with this important community will help us deliver better products for our customers.
- Over the last three years, we have taken a more holistic approach to our communications strategy with our shopper community.
- By partnering with cross-functional teams across the organization including product, engineering, operations, and legal teams, we have been more deliberate, inclusive and proactive in our communication strategy.
- This work is a careful balance of proactive communications (product PR, shopper experience, internal communications) as well as reactive and issues management communications.
- This role will report to the Senior Manager of Shopper Engagement & Communications, who currently manages the day-to-day work on shopper engagement and product comms.
ROLE AND RESPONSIBILITIES
- Act as PR business partner to the operations, product, engineering, and legal teams
- Collaborate with internal teams to drive successful announcements and program launches
- Drive proactive coverage for Instacart’s shopper initiatives
- Collect and synthesize shopper feedback (in coordination with cross-functional teams)
- Be a source of expertise for our product and engineering teams when designing new shopper features, and proactively advocate to these teams for critical improvements
- Create and execute on a cohesive, holistic editorial calendar for our shopper blog
- Engage in ongoing dialogue with current and future shoppers via all appropriate channels (web, social, town halls, phone, etc.)
- Develop communications strategy for engagement-enhancing programs for shoppers
- Champion shopper culture internally
- Support proactive thought leadership to elevate leaders across the shopper product and engineering teams
ABOUT YOU
- 5+ years of relevant communications experience, ideally with a focus on tech and/or product communications.
- Bachelor’s degree in Communications, Marketing, English, or a related field.
- A mixture of prior in-house and agency experience preferred.
- Advanced writing and language skills.
- This position is ideally based in San Francisco, CA.
The ideal candidate will:
- Be positive and solutions-oriented to help develop creative answers to complex problems.
- Love storytelling with excellent speaking, writing, and editing skills.
- Be media-savvy with a genuine passion for media relations.
- Act gracefully under pressure both internally and externally with key stakeholders.
- Emphasize the importance of collaboration with the immediate team and with cross-functional partners.
- Have a proven ability to influence and build a consensus with stakeholders.
- Hold themselves and others accountable for their work and commitments.
- Be outcome-focused and motivated by delivering measurable results.
- Be humble in approach and relationships.
- Be empathetic in style and approach, considerate of all four sides of Instacart’s dynamic marketplace.
#LI-Remote
Accommodations & Accessibility
At Instacart, we strive to create an accessible and inclusive experience for all candidates. If you need assistance submitting an application through our career site due to a disability, please submit an Accommodations Request Form and someone from our team will reach out soon to see how we may be able to assist.
