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Capital One
Washington DC

KippsDeSanto - Marketing Director (Washington DC)

| Washington DC | Hybrid
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Center 2 (19050), United States of America, McLean, Virginia
KippsDeSanto - Marketing Director
KippsDeSanto & Co. ("KDC"), a wholly owned subsidiary of Capital One is seeking to hire a Marketing Director. At KippsDeSanto, our team of professionals represents our true competitive advantage and is responsible for the success of our firm. As a result, we take great pride in hiring bright, talented and team-oriented professionals that are eager to learn and support our growth. We work hard to instill a positive work environment and an associated firm culture that fosters teamwork, a healthy work/life balance and continuous coaching and support to foster professional development. To be successful at KippsDeSanto, employees need to think independently, work hard and look to continuously learn and develop professionally.
The Marketing Director is responsible for KippsDeSanto's overall marketing strategy and execution, with an emphasis on partnering with internal and external resources to shape and implement marketing strategies in support of business priorities. This accomplished candidate should be knowledgeable about the marketing function in a professional services organization - with the demonstrated ability to think strategically "while rolling up your sleeves" to get the job done. If you're ready to join a growing company, find professional satisfaction through each phase of the marketing lifecycle, and want an active role in shaping the next generation of marketing success, this role is for you!
Job responsibilities include:
  • Bring functional marketing expertise to guide and lead the organization as it builds a marketing competency
  • Oversee and manage any agency vendor partner relationships and freelance resources
  • Collaborate with internal marketing teams across the Capital One family of companies to advance marketing activities

Marketing Strategy:
  • Scope and develop targeted campaigns that support relationship and business development priorities of internal team(s)
  • Utilize account-based marketing (ABM) principles to advance the sophistication of the firm's marketing activities

Content Generation and Distribution:
  • Work with investment banking teams to harness existing content creation capabilities, identify new content marketing opportunities, and implement targeted activities that support relationship and business development
  • Oversee continued evolution of website content development, analytics, reporting and maintenance

Campaign Creation, Execution and Measurement:
  • Create and execute marketing campaign calendar, leveraging [marketing automation tool TBD], WordPress, Salesforce, social media and other digital platforms.
  • In collaboration with preferred agency partners, manage digital marketing activities, including social media and search (LinkedIn, sponsored content, GoogleAds, Google Analytics)
  • Identify and execute on opportunities and new channels to broaden reach across the funnel, e.g. PR, re-marketing, joint client speaking opportunities, paid partnerships, etc.
  • Lead planning, coordination and execution of marketing events and programs such as conferences, speaking engagements, Executive Advisory Council (2x year) to drive qualified sales leads
  • Develop and track metrics and success criteria for marketing campaigns and outreach. Utilize analytics tools and data for reporting and to identify areas of strength and improvement.

Basic Qualifications:
  • Bachelor's degree

Preferred Qualifications:
  • 7-10 years of relevant B2B marketing experience, preferably in a professional services organization, investment banking or financial services, or a regulated industry
  • Proven experience shaping and implementing effective marketing strategies, with proven ROI
  • Strong project management and creative problem-solving skills
  • Strong interpersonal skills with proven ability to collaborate effectively with internal and external partners at all levels
  • Ability to work with a high sense of urgency in a fast-paced, changing and sometimes ambiguous, work environment
  • Exceptional written and verbal communication skills, copywriting experience preferred
  • Familiarity and experience with Google Analytics, marketing automation, Salesforce, WordPress, and Adobe design apps (Illustrator, InDesign)
  • Experience in and working knowledge of the aerospace / defense / government / technology industries strongly preferred

At this time, KippsDeSanto as part of Capital One will not sponsor a new applicant for employment authorization for this position.
Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website . Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.
No agencies please. Capital One is an Equal Opportunity Employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex, race, color, age, national origin, religion, physical and mental disability, genetic information, marital status, sexual orientation, gender identity/assignment, citizenship, pregnancy or maternity, protected veteran status, or any other status prohibited by applicable national, federal, state or local law. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City's Fair Chance Act; Philadelphia's Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.
If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at [email protected] . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.
For technical support or questions about Capital One's recruiting process, please send an email to [email protected]
Capital One does not provide, endorse nor guarantee and is not liable for third-party products, services, educational tools or other information available through this site.
Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).
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What are Capital One Perks + Benefits

Capital One Benefits Overview

At Capital One, we're committed to ensuring you and your family feel supported and cared for, and we know that your benefits play a large role in that support. Our goal is to provide a comprehensive and competitive set of benefits that offer the flexibility and choice to meet the diverse needs of all associates. We want each of you to Be Well physically, emotionally, and financially.

Volunteer in local community
Volunteer projects are encouraged and supported by Capital One through both traditional monetary contributions and flexibility to participate in associate-led initiatives.
Partners with Nonprofits
Capital One’s philanthropy program provides grants to organizations that support education, financial literacy and community development, including affordable housing and small business development.
Friends outside of work
Eat lunch together
Intracompany committees
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
Mean gender pay gap below 10%
Diversity Employee Resource Groups
Business Resource Groups (BRGs) play an important role in attracting world-class talent, developing tomorrow’s leaders, engaging and retaining our diverse workforce and enhancing our workplace.
Hiring Practices that Promote Diversity
Our professional recruiting teams focus on attracting underrepresented talent for our key business roles, including analyst, product, and tech roles across varied tactics and connection points.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Capital One offers two flexible spending accounts (FSAs) – a Health Care FSA and Dependent Care FSA – administered by Anthem.
Disability Insurance
Capital One automatically provides full-time associates with Short-Term Disability and Basic Long-Term Disability coverage at no cost. You have the option to purchase Supplemental Long-Term Disability
Dental Benefits
Capital One offers coverage through Delta Dental to help you maintain your smile through regular preventive care and treatment for any dental problems that may arise.
Vision Benefits
To help you keep life in focus, vision coverage through Anthem Blue View Vision provides benefits for eye exams and vision correction treatment.
Health Insurance Benefits
Our medical plans provide comprehensive and affordable coverage for a range of health care services and are designed with the ability to be flexible and choose which benefits work for your needs.
Life Insurance
We provide full-time and eligible part-time associates with Basic Life, and Accidental Death and Personal Loss (AD&PL) Insurance at no cost.
Wellness Programs
Onsite Gym
Mental Health Benefits
Capital One's Employee Assistance Program provides a robust set of services including telephonic, virtual and/or face-to-face counseling, legal and financial assistance, ID theft recovery, and more.
Retirement & Stock Options Benefits
Through automatic payroll deductions, you may contribute up to 50% of your Annual Benefits Salary (base salary, shift differential, bonuses, commission, incentives and overtime) to your account.
401(K) Matching
Capital One will match 100% of the first 3% of Annual Benefits Salary that you contribute, plus 50% of the next 3% of Annual Benefits Salary that you contribute.
Employee Stock Purchase Plan
You can elect to contribute between 1% and 15% of your base salary** to the ASPP and receive a partial match on your contributions from Capital One. **Includes standard pay and any commissions
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
The Bright Horizons Care Advantage Program provides alternative child and adult care options during a lapse or breakdown in normal care arrangements.
Generous Parental Leave
Flexible parental leave options are available to full-time associates at the time of their child’s birth or arrival in their home.
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
The Adoption Reimbursement program provides financial support to full-time associates who are building their families through adoption.
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Some Meals Provided
Happy Hours
Recreational Clubs
Relocation Assistance
Fitness Subsidies
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Continuing Education stipend
Time allotted for learning
Online course subscriptions available
Customized development tracks
Paid industry certifications

Additional Perks + Benefits

Capital One’s perks and benefits are progressive and industry leading. We have always believed in the importance of providing comprehensive and expansive benefits to complement and contribute to our associates’ total compensation package. For example, we were one of the first major companies to offer same-sex marriage benefits back in 1997 and we have since continued to build our benefits portfolio to include a host of other LGBTQ+ friendly offerings, from fertility coverage to reimbursements for associates who chose to build their families through adoption and surrogacy, to domestic partner benefits and health coverage for gender reassignment. In addition, Capital One’s campuses offer fitness facilities, cafés and, at certain locations, onsite health services for associates and their families. Our benefits package is unique as it provides flexibility for you to determine your path to health, wealth and life support.

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