Enverus
Dallas-Fort Worth, TX

Integrated Marketing Manager 22275 (Dallas, TX)

| Dallas-Fort Worth, TX
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Description
Integrated Marketing Manager
Why YOU want this position
Enverus is the leading energy SaaS company delivering highly-technical insights and predictive/prescriptive analytics that empower customers to make decisions that increase profit. Enverus' innovative technologies drive production and investment strategies, enable best practices for energy and commodity trading and risk management, and reduce costs through automated processes across critical business functions. Enverus is a strategic partner to more than 6,000 customers in 50 countries.
We are currently seeking a highly driven Integrated Marketing Manager to join our team. As a key role in this growing team, you will drive strategies for acquisition, adoption and usage of the free version and conversion to the premium paid version. You will leverage digital marketing strategies for test and learn and roll out of customer acquisition programs. You will also develop plans and programs to launch fintech solutions to the market. You will oversee go-to-market strategies for the relevant solutions and develop customer-facing assets within the Enverus SaaS product line. You will drive adoption and usage goals for your segment and lead a cross-functional support team to help execute your integrated marketing plays. You will work directly with product leaders, other internal teams and our agency partner. If you have 5-7 years' experience in high-tech B2C marketing, a solid foundation in go-to-market strategy development and lead generation and have an exceptional task ownership ethic that helps grow the business, this is the right career move for you. This role offers the opportunity to join a rapidly growing company delivering industry-leading solutions to customers in a dynamic and fast-growing sector.
Requirements
  • Five to seven years' experience in high-tech B2C marketing is essential, preferably in SaaS
  • At least two years of go-to-market planning experience and/or solid SEO, blog and product promotion experience
  • Knowledge of digital marketing strategies and channels and customer acquisition programs
  • Comfortable with measuring demand generation activities and funnel metrics
  • 5+ years of experience in integrated marketing utilizing multiple outreach channels
  • Experience evaluating market space competition and making recommendations; product writing, web content experience
  • Four-year degree in marketing, advertising, English or related field. Equivalent experience may be substituted
  • Fintech experience is an asset

Competitive Candidate Profile
  • Strong enough to handle a bit of ambiguity, but still able to execute
  • Comfortable in a small and fast-growing organizational structure
  • Comfortable setting strategies, digging in to understand the business, and motivated by impacting the bottom line
  • Intuitive on when to ask questions and confident to get the job done without all the answers
  • Strong communication and relationship management skills.
  • Good sense of marketing priorities for high tech B2B.
  • Superior writing skills.

This role is eligible for: Variable Compensation
This role is eligible for: Variable Compensation
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What are Enverus Perks + Benefits

Culture
Volunteer in local community
Friends outside of work
Intracompany committees
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Company Outings
Happy Hours
Parking
Professional Development Benefits
Job Training & Conferences
Diversity Program
Cross functional training encouraged
Promote from within
Mentorship program
Online course subscriptions available

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