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Dania Beach, FL

Head of Media Strategy and Planning at Chewy

| Dania Beach, FL
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Chewy is hiring a Head of Media Strategy & Planning to amplify all our brand marketing campaigns. Chewy marketing spend has scaled to over $500MM/year and is a big input to our 20MM+ Active customers. We are seeking a senior leader who can drive strategy and execution of brand marketing campaigns, lead a high bar team of traditional and digital media buyers, and demonstrate excellent creative judgment & intuition. You will be a key decision maker on not only the marketing channels and level of spend, but also the creative that resonates with customers in each channel. This leader will own developing media plans and work with multiple stakeholders across marketing and Chewy. The impact of this role is significant and broad, accounting for several of our KPIs.

The ideal candidate is a passionate consumer marketing leader who has a track record of achieving (and measuring) great results through innovative marketing programs across all types of mid and upper funnel channels (e.g., Linear, CTV, Audio, Display, Social). You must be adept at direct to consumer marketing and have successfully implemented traditional and digital media plans that fuel customer awareness and consideration. You will be known for trying new things and not working exclusively within the box. To be successful in this role, you must be, 1) a subject matter expert on media strategy including inhouse/agency structure, negotiations, and data driven decisions, 2) a strong communication and backbone skills to influence senior leaders, 3) a leader who can build a world class team, and 4) passionate about pets.

What You’ll Do:

  • Own development and communication of the long-term vision, goals, and roadmap for media planning
  • Build a best in class Media Strategy & Planning team and design an org structure that may include a hybrid in house + agency relationship
  • In partnership with Marketing and Business leaders develop budget allocations across media, iterate on media mix scenarios, and deliver effective media plans
  • Analyzing syndicated and proprietary data to determine the optimal media vehicles, reach, and frequency for influencing our target audiences
  • Review of media buys and post analyses in close coordination with our Analytics team to ensure that media plans are maximizing ROI and achieving marketing goals. Drive a test and learn mindset
  • Ability to conceptualize and execute projects, with strong bias for action, ability to prioritize and meet deadlines, and exceptional attention to detail

What You’ll Need:

  • 10+ years of media agency or in-house agency experience, 5+ years managing teams
  • Proven track record in attracting, developing, and motivating talent. Ability to continually raise the bar and leading teams to achieve results in a fast-paced environment
  • Deep knowledge of media and the ability to develop comprehensive media plans including identifying target audiences and developing targeted campaigns
  • A history of owning, developing, and communicating long-term vision and goals that drive strategies for a portfolio of products
  • Comfortable presenting ideas to senior level leadership, balance feedback with backbone to deliver the best plan, and quick to apply any changes
Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.
If you have a disability under the Americans with Disabilities Act or similar law, or you require a religious accommodation, and you wish to discuss potential accommodations related to applying for employment at Chewy, please contact [email protected] 
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PHPLanguages
    • RLanguages
    • ScalaLanguages
    • SqlLanguages
    • SwiftLanguages
    • jQueryLibraries
    • VueJSLibraries
    • AngularJSFrameworks
    • DjangoFrameworks
    • HadoopFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • GRPCFrameworks
    • Microsoft SQL ServerDatabases
    • MySQLDatabases
    • OracleDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • VerticaDatabases
    • AerospikeDatabases
    • Google AnalyticsAnalytics
    • BalsamiqDesign
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • UXPinDesign
    • ConfluenceManagement
    • JIRAManagement
    • dotCMSCMS

What are Chewy Perks + Benefits

Chewy Benefits Overview

We offer competitive salaries and 401k, unlimited time off, comprehensive medical, dental, and vision benefits, in addition to wellness programs, online communities, and resources for improved physical and mental health... enabling you to be your best self - in and outside of work. With mentorship programs, employee resource groups, cross-functional job trainings, events, and customized development tracks for advancement, we're proud to help develop and promote our team members from within.

True to our business, we're pet-friendly and have fun pet-related perks like Paw-ternity leave for new pup parents and Chewy employee discounts. We offer countless volunteer opportunities, recreational club teams, company outings, happy hours, and team events to enable you to bond with fellow Chewtopians and have some fun!

Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Highly diverse management team
Unconscious bias training
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
We offer a commuter transit, parking, and dependent care FSA.
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Mental Health Benefits
Retirement & Stock Options Benefits
401(K) Matching
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
We're currently 100% remote due to caution and care for the health & well-being of our team. Post-pandemic, we plan to operate in a combination of onsite and remote, with logistics still being defined
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Pet Friendly
Recreational Clubs
Chewy sponsors office sports leagues year-round.
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross-functional lunch and learns.
Cross functional training encouraged
Promote from within
Mentorship program
Online course subscriptions available
Customized development tracks

An Insider's view of Chewy

What’s the vibe like in the office?

Fast paced! We work in "doggy-years" here. It's a place where talent and hard work is valued and where team members can think big and can bring their dreams to life.


Senior Technical Recruiter

What kinds of technical challenges do you and your team face?

At Chewy, one of our operating principles is Accelerate Time. We release new features weekly, fail fast, and iterate often to bring incremental progress quickly to our Pet Parents. Our success is driven by a customer first mentality, a culture of collaboration, and empowering individuals and teams.


Associate Director, Product Management

How does the company support your career growth?

Chewy gives a significant amount of freedom and autonomy to do your best work. I am able to pursue the most important objectives, and work that I really enjoy. It’s an amazing feeling to see your hard work pay off immediately and have a positive impact on the team—and something that makes life at Chewy really unique!


Human Resources Business Partner

How do you make yourself accessible to the rest of the team?

Aside from the standard 1x1s and team meetings: 24/7 via text, email, chat, voice and during business hours by walking around the office engaging in conversation, listening to current challenges and proposed solutions.


VP, Software Engineering

What projects are you most excited about?

Collaborating with so many different teams on a daily basis and seeing how we all come together to help pet parents find the products that they need for their pets.


Senior Integrated Marketing Manager

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