Growth Marketing Manager, Paid Search
Join a movement in which everyone can win. We started a movement in which everyone can win – shoppers, retailers, society and every person on our team. To play fair, trust people and reward them for doing the right thing. We see and feel the impact of our work as more and more people gain financial freedom and retailers grow across the globe.
Founded five years ago in Sydney, Australia, Afterpay has millions of active customers globally and is offered at the world’s best retailers around the world including Anthropologie, Revolve, DSW, GOAT, Finish Line, Levi’s, Mac Cosmetics, Ray-Ban and many others. Afterpay is on a mission to power an economy in which everyone wins.
Afterpay is completely free for customers who pay on time – helping people spend responsibly without incurring interest, fees or extended debt. Afterpay empowers customers to access the things they want and need, while still allowing them to maintain financial wellness and control, by splitting payments in four, for both online and in-store purchases. Afterpay is deeply committed to delivering positive outcomes for customers. We are focused on supporting our community of shoppers.
We trust in the next generation and share a vision of a more accessible and sustainable world in which people are rewarded for doing the right thing.
The Opportunity
As Afterpay’s Growth Marketing Manager, Paid Search, you will be responsible for leading the strategy and execution of high impact, full funnel paid search campaigns. Working cross-functionally with both internal and external partners, you will be a key contributor in scaling our global paid search program and laying out processes along the way.
We are much more than our job descriptions, but here’s where you will begin….
Own full funnel campaign strategy and implementation
Monitor, analyze and optimize performance towards key business metrics
Provide weekly data performance recaps including actionable insights and recommendations
Build out streamlined, sophisticated processes and lean into automation
Contribute to the creative process, including providing industry best practices and a creative feedback loop
Work cross-functionally with Analytics, Data Science, Product and Creative teams to ensure campaigns are set up for success
Who are you? (Qualifications)
Like us, you’ll be deeply committed to delivering positive outcomes for customers and passionate about shaping the future of Afterpay.
7+ years experience paid search hands on campaign management
Experience building, running & optimizing Google search/display, Google shopping and Microsoft search campaigns
Strong analytical skills
Understanding of tracking, attribution and both web/app campaigns
Testing mindset with experience running A/B tests across copy, landing page, bidding & targeting
Experience with advanced measurement methodologies, including incrementality testing
Proactive self-starter, strong organizational skills, ownership mentality and the ability to prioritize tasks
Enjoy working in a fast-paced and collaborative environment
Experience running App campaigns a plus
Experience with ecommerce a plus
How we reward you. We have a pay for performance culture so you can expect to be rewarded for high performance. We pride ourselves on fairness and offer a competitive total reward package made up of salary, incentives and benefits including the opportunity to enroll in our share matching plan.
We have a strong focus on health and wellbeing at Afterpay as we aim to support you to succeed in both your career and personal lives, such as providing employees with a corporate membership to Headspace. We offer a wide range of insurance programs so you have the flexibility to choose what is best for you. Afterpay covers 100% of the employee cost and 75% of the cost of your dependents.
We value diversity and a collaborative and inclusive environment where everyone feels they belong is important to us.
How to Apply: We don’t know what the future holds. That’s the exciting part; we show up and make it happen. If you’re brave, if you’re committed to doing the right thing and excited by this opportunity, click apply now!
Afterpay is continuing to hire for all open roles with all interviewing and on-boarding done virtually due to COVID-19. All new team members, in addition to current staff, will temporarily work from home until it is safe to return to our offices.