Group Marketing Manager

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Intuit is a global technology platform that helps our customers and communities overcome their most important financial challenges. We help give over 50 million consumer, small business, and self-employed customers around the world the opportunity to prosper.

Overview

Come join our Marketing Team as a Group Marketing Manager in the Intuit ProConnect Group. Flex your B2B marketing skills at one of Intuit's most successful business units known for a clear and focused strategy to delight our accountant and professional tax customers.

We're looking for a forward-thinking self-starter who has experience translating customer insights into strong marketing plans, with a reputation as a multiplying leader and talent magnet.

What you'll bring

  • 10+ years of business experience leading marketing strategy development and cross-functional execution, with 5+ years managing direct reports
  • Strong product marketing craft and a demonstrated ability to develop the capability in others
  • Integrated marketing and communications acumen translated into the ability to write clear and compelling creative briefs
  • Strong influencing and communications skills across all levels up to executive
  • Track record of being a multiplier and talent steward, building highly performing teams
  • Experience using deep customer insight and data to inform segmentation, targeting and positioning, and translating strategy into roadmaps and actionable, cross-functional go-to-market plans
  • Ability to prioritize and make strategic choices, specifically narrowing from a range of opportunities to highest-impact levers, balancing short- and long-term business outcomes
  • Ability to identify big insights by synthesizing inputs from multiple data sources to unlock growth opportunities and developing the business cases and activation plans to support


Strong experimentation and testing skillset with the ability to teach others

How you will lead

  • Lead a team of five product and growth marketers through career development, performance management with ongoing coaching and feedback
  • Develop a pipeline of new offerings from concept phase through to scaled adoption
  • Gain deep customer insights, product expertise and competitive intelligence to inform a segmentation strategy and go-to-market plan for new offerings
  • Develop winning product positioning and influence the product roadmap to deliver on the biggest customer needs
  • Own the business outcomes and communicate regular updates to senior leadership through ongoing forecasting, reporting and root cause analyses
  • Partner closely with cross-functional teams spanning marketing, product, design, analytics, finance, legal, sales and customer success
  • Actively analyze data to generate insights and make informed decisions that drive business results
  • Build a high-performing, development culture by building go-to-market best practices, capabilities, and up-leveling the team's marketing craft
More Information on Intuit
Intuit operates in the Fintech industry. The company is located in Mountain View, CA, San Diego, CA, Woodland Hills, CA, San Francisco, CA, Tucson, AZ, Plano, TX, Washington, DC, DC, Eagle, ID and New York, NY. Intuit was founded in 1983. It has 14200 total employees. It offers perks and benefits such as Volunteer in local community, Partners with nonprofits, Open door policy, OKR operational model, Team based strategic planning and Pair programming. To see all 29 open jobs at Intuit, click here.
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