Field Marketing Manager

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Who We Are


Verkada is the largest cloud-based B2B physical security platform company in the world. Only Verkada offers six product lines — video security cameras, access control, environmental sensors, alarms, workplace and intercoms — integrated with a single cloud-based software platform.


Designed with simplicity and scalability in mind, Verkada gives organizations the real-time insight to know what could impact the safety and comfort of people throughout their physical environment, while empowering them to take immediate action to minimize security risks, workplace frustrations and costly inefficiencies.


Founded in 2016 with more than $460M in funding raised to date, Verkada has expanded rapidly with 15 offices across three continents, 1,600+ full-time employees and 20,000+ customers across 70+ countries.


Overview

Verkada is looking for a hyper-organized self-starter who loves a fast-paced environment and thrives on results. In this role, you will help define Verkada’s overall event strategy and own top-of-funnel growth in local markets, pipeline generation, and customer expansion through a variety of segment-focused tactics.


The ideal candidate is a creative problem solver and is comfortable testing new experiments in an ambiguous environment. This role reports to the Sr Manager of Field Marketing and sits in Philadelphia.


Responsibilities

  • Oversee end-to-end planning, production, and execution of in-territory events 
  • Drive qualified leads and generate opportunities for Sales & Channel teams
  • Responsibilities include but are not limited to: defining field marketing strategies & processes, qualifying new events and conferences, vendor management, budget management, onsite strategy, pre-and post-event email campaigns, and measuring ROI
  • Produce targeted customer webinars for key verticals and drive registrations with email campaigns and content syndication
  • Analyze metrics from each campaign to reach the pipeline to spend ratio goal
  • Stay on top of industry trends and be a catalyst for continuous innovation and improvement

Qualifications

  • 3-5 years of experience in relevant marketing and/or event management roles
  • Experience with Salesforce and Marketo (or similar)
  • Ability to make data-driven decisions
  • High attention to detail and adept project manager - ability to juggle a high volume of events of varying scale
  • Articulate and thoughtful communicator (verbal and written)
  • Resourceful and solution-oriented mentality to think fast and handle unforeseen problems that inevitably arise with events
  • Experience with high-growth technology companies is a plus
  • Ability to travel as needed to events & conferences

Employee Pay Disclosure


At Verkada, we want to attract and retain the best employees, and compensate them in a way that appropriately and fairly values their individual contribution to the company. With that in mind, we carefully consider a number of factors to determine the appropriate starting pay for an employee, including their primary work location and an assessment of a candidate’s skills and experience, as well as market demands and internal parity. For this role, Verkada estimates a starting annual base salary will fall in the range of approximately $80,000 - $150,000 This estimate can vary based on the factors described above, so the actual starting annual base salary may be above or below this range. Annual base salary is also just one component of Verkada’s total rewards package. A Verkada employee may be eligible for additional forms of compensation, depending on their role, including sales incentives, discretionary bonuses, and/or equity in the company in the form of Restricted Stock Units (RSUs).

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Technology we use

  • Engineering
    • C++Languages
    • GolangLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • SwiftLanguages
    • ReactLibraries
    • ReduxLibraries
    • CaffeFrameworks
    • TensorFlowFrameworks
    • MongoDBDatabases

An Insider's view of Verkada Inc

How does the company support your career growth?

Verkada is a company with a lot of opportunity and challenges waiting to be tackled. It really is a place where you get to "create your own destiny" while being a part of something great.

Kris Gonzalez

Lead Technical Recruiter

What are Verkada Inc Perks + Benefits

Verkada Inc Benefits Overview

As an organization, one of our top priorities is to maintain the health and wellbeing of our employees and their families. We offer flexible PTO, catered lunch and dinner every day, commuter benefits, comprehensive medical, dental, and vision coverage, wellness benefits, paid parental leave, fun celebrations, and more!

Culture
Volunteer in local community
Partners with nonprofits
Throughout the year we partner with different nonprofits and use our proceeds from internal fundraisers to support their causes.
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Flexible work schedule
Diversity
Documented equal pay policy
Mandated unconscious bias training
Twice a year we hold a mandatory unconscious bias training for all employees to strengthen our culture and reaffirm our commitment to diversity.
Diversity manifesto
Mean gender pay gap below 10%
Diversity employee resource groups
We offer three different ERGs and will continue to add more as we the company continues to grow.
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Team workouts
Mental health benefits
Financial & Retirement
401(K)
Company equity
Performance bonus
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Return-to-work program post parental leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited vacation policy
Paid volunteer time
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Onsite office parking
Recreational clubs
Relocation assistance
Fitness stipend
Onsite gym
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within
Continuing education stipend

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