Field Marketing Manager at Fivetran

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From Fivetran’s founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required. We’re proud that more organizations continue to leverage our technology every day to become truly data-driven.

Our Company

HVR, a Fivetran company, is the leading developer of a software platform that provides superior data integration solutions for data replication, continuity, migration and warehousing. HVR is designed to move large volumes of data fast, accurately, and efficiently in complex environments. 

Our software solution replicates data between 30+ different technologies and platforms that our customers use. Data is the lifeblood of a modern organization. Our technology, along with Fivetran’s leadership in automated data integration, enables organizations to unlock their data silos by replicating data in real-time, between a multitude of mostly database technologies, on-premises and in the cloud. Common use cases include data lakes, data warehouses, and reporting environments.
As we build our team at HVR, we are committed to pursuing and bringing together a diverse workforce and creating a working environment of inclusion. We highly value our differences and we are committed to equal opportunity regardless of race, color, ancestry, religion, gender, gender identity, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, veteran status, or any other status protected by ethics and the laws or regulations in the locations where we operate.
 
As part of the Fivetran team, HVR employees will be incentivized to help grow the combined business by receiving equity compensation in Fivetran that is subject to vesting. 
Your Opportunity

We are looking for an enthusiastic marketer to drive regional awareness and lead generation for HVR. In this new position, you will develop integrated marketing programs that fuel the sales team and drive ROI.

You will develop regional field marketing plans from conception to execution, to drive market presence and influence HVR sales pipeline, through a variety of marketing channels, including field events, account-based programs, vertical/industry efforts, partner/ISV marketing and more. You will have a successful track record of fostering valuable partnerships with sales and driving opportunities through field marketing strategies and tactics.

Responsibilities
  • Develop the regional field marketing plans to support regional sales objectives and grow the HVR customer base in North America
  • Research, recommend and drive targeted marketing plans to bring together corporate programs, regional opportunities, and partner activities, including but not limited to field events, virtual events, establishing relationships with local user groups, channel events, and regional industry events/tradeshows.
  • Work cross-functionally to oversee the timely execution of the field marketing plan.
  • Ensure all activities achieve HVR standards, adhere to current messaging and remain within budget.
  • Liaison with the lead development team to ensure there is alignment between the field marketing activity and lead follow-up.
  • Partner with sales development team on target account strategies and ABM programs
  • Develop relationships with existing customer for fulfillment of joint marketing agreements and future evangelist programs 
  • Forecast, evaluate, measure and report on marketing campaign effectiveness and ROI.
What you’ll bring
  • Enthusiasm. Maintain a high level of excitement and enthusiasm when hosting events
  • Strong and professional communication skills -- written, verbal, presentation
  • Presentation & communication skills. Effectively communicate with cross functional teams and prospects.
Requirements 
  • Have at least 3-5 years of field marketing and/or event marketing experience 
  • Bachelor’s degree in business, marketing, or communications
  • Enjoy working in teams and cross-functionally 
Travel

Capable of traveling up to 50% travel may be required (post-COVID). Remote/home office work is possible the rest of the time

Perks of Working with Us
  • Dental, and Health Insurance Benefits
  • Life Insurance and Income protection and Retirement savings plan
  • Equity in early-stage, Series C Startup
  • A healthy work culture with excellent opportunities for professional and personal development.  
  • Working from home equipment stipend
  • Family Leave Program
  • Company happy hours and virtual Team building events 
  • Social/ Wellness/ Volunteer activities 

We’re honored to be valued at over $5.6 billion, but more importantly, we’re proud of our core values of Get Stuck In, Do the Right Thing, and One Team, One Dream. To learn more about Fivetran’s culture and what it’s like to be part of the team, click here and enjoy our video.

To learn more about our candidate privacy policy, you can read our statement here.

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Technology we use

  • Engineering
    • JavaLanguages
    • PythonLanguages
    • SqlLanguages
    • PostgreSQLDatabases

An Insider's view of Fivetran

How would you describe the company’s work-life balance?

"Our work-life balance is less about "balance" and more about flowing seamlessly between the two. Everyone understands that to be our best in the workplace we have to embrace our true selves. That means a bike ride or yoga in the middle of the day is a priority so we can deliver great results for our customers, company, colleagues, and ourselves."

Mike Faber

Sales Leader Enablement Manager

How do you collaborate with other teams in the company?

" I collaborated with other departments on a weekly if not daily basis. Our core value of One Team One Dream ensures that everyone makes decisions that are in the best interest of the organization."

Andrew Sutherland

Business Development Manager

What are some things you learned at the company?

Fivetran is a true rocketship. I didn’t realize what an incredible company I was joining, so I feel lucky to be here every day. Everyone loves Fivetran whether they’re a customer or they’re an employee. We all strive toward a common goal of making Fivetran the best, and we’ve done a pretty amazing job at it.

Rachel Musiker

Account Executive

How has your career grown since starting at the company?

I just celebrated my one year anniversary with Fivetran! The accelerated growth has given me so many chances to learn new things and show off my skills! I’ve already been promoted twice and have more ambitious goals ahead!

Emily Chapman

Recruiting Team Lead

What are Fivetran Perks + Benefits

Fivetran Benefits Overview

100% paid Medical, Dental, Vision and Basic Life Insurance
25 days annual paid vacation, plus 13 paid holidays and generous sick time
401k match program
Pet Insurance -- and yes, you can bring your well-behaved fur babies to work
Commuter pre-tax benefits options to help with transit and parking costs
Professional development and training opportunities
Unlimited coffee, office snacks, and frequent catered lunches
Company happy hours and fun team building activities

Culture
Volunteer in local community
Fivetran encourages every employee to volunteer by giving them 2 days off each year to dedicate to a volunteer opportunity! How cool is that?!
Partners with Nonprofits
Fivetran partners with a number of nonprofits throughout the year via donation matching and other co-sponsored events.
Friends outside of work
Eat lunch together
Intracompany committees
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Diversity manifesto
Diversity Employee Resource Groups
In 2020, our team launched new Employee Resource Groups like: Women's Network, 7ERG (LGBTQIA), and BFN (Black at Fivetran)
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Fivetran host a Wellness Week every yea
Onsite Gym
Team workouts
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Return-to-work program post parental leave
Company sponsored family events
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Pet Friendly
Relocation Assistance
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Time allotted for learning
Customized development tracks
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