Field Marketing Manager, Cisco Events - Remote at Cisco Meraki

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Technology can connect us, empower us, and drive us. At Cisco Meraki, we believe that by simplifying powerful technology, we can free passionate people to focus on their mission. Do you share our beliefs?

Founded in 2006, Meraki has grown to become an industry leader in the IT space, with over 350,000 customers and 4.5 million network devices and counting online around the world. Our comprehensive set of solutions includes wireless, switching, security, UTM, and cameras, all led by Meraki’s web-based dashboard interface. You could not ask for a better stack of products, with a better differentiation from competitors, than this.

As Field Marketing Manager, Cisco Events you will build, develop and operate Meraki’s presence and participation at Cisco Tier 1 events including Cisco Live’s and Partner Summit. You will also lead Tier 2 events to support campaign execution as required. Events will be a mix of virtual and live programs.

You will bring energy, creativity and new ideas to build a strong Meraki presence at each event in partnership with your Meraki colleagues and Cisco counterparts. You are responsible for understanding Meraki's internal and customer audiences and marketing campaigns that align back to business priorities and contribute to pipeline creation. You have a proven record of establishing credibility with counterparts, colleagues, and executives. This is an exciting opportunity for someone who enjoys working with internal and external teams to pull together creative and complex event campaigns.

What you will do:
  • Strategize, execute and promote Meraki’s overall presence at Cisco Tier 1 events including Cisco Live’s and Partner Summit
  • Develop and execute strategic field marketing plans for live and virtual events that align with campaign briefs and business goals, as assigned
  • Partner with Cisco counterparts to successfully understand and navigate opportunities for Meraki presence that drives lead generation at these events
  • Work closely with marketing counterparts including Market Strategy, Integrated Marketing and Communications to make recommendations and weave current marketing campaigns into the overall Meraki presence at Cisco and Meraki-led events
  • Partner with go-to-market teams and external agencies as applicable on pre-, during- and post- event execution and deliverables
  • Continuously align and integrate Meraki’s key areas of focus, goals and priorities that support Meraki end-users
  • Speaker management, including facilitating content reviews and connecting speakers to venue and event logistical needs.
  • Lead communications, meeting agendas in discussions of event plans commonly attended by team leaders and cross functional teams
  • Manage event planning and onsite logistics, virtual event platform set-up, content, budget, design, AV, production, vendors, logistics with support of the project management team
  • Report and measure success, develop extensive debriefs, make recommendations and implement improvements
  • Coordinate and lead internal project teams to execute on event plans
  • Ongoing research of new and creative methods, industry trends, the latest event technology and bring relevant opportunities to up-level events
  • Often supporting multiple large scale projects consecutively
You are:
  • Communicative. You are an effective and timely communicator with all internal partners. You understand what is needed of them and clearly instructs others, including senior level contacts.
  • Creative. You can see a problem from different perspectives. You love to experiment, solicit feedback, and learn from each iteration. You are aware of the latest trends and are always thinking about ways to innovate our work.
  • Strategic thinker. You understand the broader business strategy and objectives, and can find opportunities of alignment with your own work and proposes projects and programs.
  • Fiercely collaborative. You take an organization-level view and are equally invested in the success of others. You invite and act on different points of view. You establish trusting relationships. You bring people in, share knowledge and help mentor.
  • Organized. You sweat the details and plan for contingencies. And, you are flexible, like thinking on your feet, and can adjust for the unexpected.
  • Metrics-driven. You have a deep understanding of how to track and report opportunities, pipeline and influence driven activities, can build reports independently and identify trends for larger groups of information.
You have
  • 4+ years of progressively senior experience in Trade Show Management and/or Field Event Marketing, virtual event experience an asset
  • Able to prioritize multiple projects and problem solve in a fast paced and creative environments
  • Demand generation experience preferred
  • Meticulously organized and concise in verbal and written communications to articulate direction of the events
  • Consistent record of building successful event marketing plans that are built on priorities and metrics driven in their approach
  • Track record of successful execution of large scale in person experiences
  • Ability to travel up to 20%, domestic and international

Cisco requires all U.S. employees to be fully vaccinated or have an approved religious or medical accommodation. Candidates accepting an offer must provide proof of vaccination status on their first day. If someone anticipates requesting an accommodation for this requirement, they must receive approval before the start date. Candidates receiving an offer will receive additional information about the accommodation process at the time of the offer. All offers of employment are contingent upon complying with Cisco's vaccination policy.

Cisco is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis. Cisco will consider for employment, on a case by case basis, qualified applicants with arrest and conviction records.

At Cisco Meraki, we’re challenging the status quo with the power of diversity, inclusion, and collaboration. When we connect different perspectives, we can imagine new possibilities, inspire innovation, and release the full potential of our people. We’re building an employee experience that includes appreciation, belonging, growth, and purpose for everyone.

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Technology we use

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An Insider's view of Cisco Meraki

What are some social events your company does?

Meraki Chicago hosts several social events. Some current and past events include weekly yoga and meditation sessions and cocktail classes, cooking classes, drag bingo, talent shows, and more!

Javana

Operations Supervisor

What does your typical day look like?

Badge in the door nearest the espresso machine and make latte art in the form of the Cisco logo. Work can range from teaching customers how RF works to designing multi-site Meraki networks. When I'm not evangelizing customers, teaching Networking-101, or handling escalations, I make easy work of those foolish enough to challenge me at ping pong.

Zakariya

Systems Engineer

How do you make yourself accessible to the rest of the team?

By simply just being around. In addition to the regularly scheduled one on one meetings I have with everyone, I make sure that my team knows I am always here to help, in any situation.

Lorenzo

Network Support Manager

What are Cisco Meraki Perks + Benefits

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Cisco Meraki has an Employee Experience team dedicated to ensuring that each Merakian has the best experience during their time at Meraki.
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Unconscious bias training
Mean gender pay gap below 10%
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Team workouts
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
Return-to-work program post parental leave
Company sponsored family events
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Sabbatical
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Recreational Clubs
Relocation Assistance
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Continuing Education stipend
Time allotted for learning
Online course subscriptions available
Customized development tracks
Paid industry certifications
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