Email Marketing Manager

| Dallas-Fort Worth, TX +2 more | Remote
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The Role 

We are looking for an Email Marketing Manager to lead Chapter’s community outreach and educational initiatives. Each year, we host hundreds of virtual Medicare seminars with community organizations, non-profits, municipalities, and faith-based groups. As the first hire in this role, you will play a critical part in making Chapter the most authoritative, friendly Medicare partner for communities and organizations with the goal of building long-term partnerships. 


As we expand our seminars you will be responsible for the email marketing strategy and execution of our seminar marketing events. Your job is to help Chapter grow the number and reach of our seminars so that each week our advisors can help support hundreds of older Americans as they navigate Medicare.


Our ideal candidate is outgoing and organized, able to optimize performance metrics with the goal of scaling the demand generation of virtual and in-person educational seminars. Reporting to the Head of Media, Communications, and Brand, you will collaborate extensively with external stakeholders in a client-facing role as well as internal cross-functional departments including marketing, product, and design. 


We’re listing below what we believe makes you a good fit for this role. That being said, if you don’t feel like you’re a perfect fit on paper, but you’re exceptionally excited to be a part of our mission, we’d love to hear from you.

What you'll do:

  • Partner closely with the Head of Media, Communications, and Brand to set a strategy to build a pipeline of email and event marketing campaigns
  • In-depth knowledge of email marketing and marketing automation tools required 
  • Ability to strategize complex campaigns to meet business needs/goals and successfully communicate programs to various business groups via weekly and monthly reports
  • Evangelize upcoming events via digital platforms including social media channels 
  • Effectively communicate Chapter’s value proposition via phone and email as needed
  • Optimize campaign performance data such as open rate and conversion rate etc. through test designs, analysis, and reporting
  • The role will be based in Phoenix, Dallas, or could be remote for the right candidate.

What you'll need to be successful:

  • Bachelor’s degree or equivalent experience.
  • 3+ years of email marketing in a business development setting with proven results
  • Excellent interpersonal skills both in person, by phone, and over email with high integrity
  • Deep understanding of email marketing best practices and analytics
  • Communicate the value of our offering across outreach channels (phone calls, email, Zoom demos, LinkedIn, and any other mediums)
  • Ability to create methodical campaign tests and analyze reported results to execute action plans
  • Ability to work in a fast-paced start-up environment and thrive in ambiguity

Benefits and Perks

  • A truly amazing team and culture
  • Join a BuiltIn NYC startups to watch in 2022
  • Flexible and unlimited time off
  • Medical, dental, and vision
  • Thursday team events
  • Working alongside the founding team and help shape the future of the company
  • New Mac/PC, and work from home stipend to help you succeed in a remote environment
  • The ability to thrive in a fast start-up environment and comfort navigating ambiguity

Why We Exist 

Every morning, 10,000 Americans wake up and begin their first day of retirement. Chapter is re-inventing the way that Americans transition into retirement, starting with Medicare.


For most people, Medicare is boring, bureaucratic, and confusing. But it's important. If people wait too long to choose coverage, they risk life-time penalties from Uncle Sam, may need to undergo medical underwriting or may pay out-of-pocket for 20%+ of medical costs plus prescriptions and most costs of dental, vision, and hearing. 


What We Do

Our team and technology help retirees to navigate Medicare, including when and how to sign up, what specific coverage to choose, and how to maximize the benefits from their coverage. 


Chapter has built industry-leading technology to help retirees save thousands of dollars on their healthcare. Our promise is simple: we want people to improve their health coverage while reducing what they pay for it. 


How? Our platform searches every Medicare option available nationwide, while others search only a subset of plans, which is the norm in the Medicare market. 


This full search is why we find savings and benefits that others miss. 


Our Team

Our team is high-integrity and high-horsepower with a big heart. We are software engineers, illustrators, lawyers, and former management consultants. We have worked at organizations including Palantir, Axios, Latch, and McKinsey. We are an equal opportunity workplace. We are deeply committed to building an inclusive workplace for people of all races, ages, gender identities, sexual orientations, religions, and ethnicities. 


We are an equal-opportunity workplace. We are deeply committed to building an inclusive workplace for people of all races, ages, gender identities, sexual orientations, religions, and ethnicities.

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Candidate Location Eligibility:
New York City, NY
Phoenix – Mesa – Scottsdale, AZ

Technology we use

  • Engineering
    • JavascriptLanguages
    • PythonLanguages
    • TypeScriptLanguages
    • GCSLanguages
    • Next.jsLanguages

An Insider's view of Chapter

What’s the vibe like in the office?

The office vibe is great! We enjoy quality time together during our twice weekly team lunches, but my favorite part is getting to meet with team in-person and getting jam sessions face to face. I love coming to work everyday with a team that is hardworking, friendly, and learning from each other!

Allie

Talent Acquisition Lead

How has your career grown since starting at the company?

I came to Chapter with a background in journalism and marketing. At Chapter, I've branched out into business development, public relations as well as general and brand management. While we all have roles and responsibilities, I've really enjoyed that there are always opportunities to be proactive and lean into different areas of the company.

Marianna

Head of Communications, Media, and Brand

What unique initiatives do you have that encourage innovation?

If you rely on the CEO to spur innovation, you’ve already lost. We hire amazing people who have excellent ideas, and we give them support to build.

Cobi

CEO

What are Chapter Perks + Benefits

Culture
Partners with nonprofits
Open door policy
Open office floor plan
Flexible work schedule
Remote work program
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental insurance
Vision insurance
Health insurance
Wellness programs
Mental health benefits
Financial & Retirement
Company equity
Vacation & Time Off Benefits
Paid holidays
Paid sick days
Office Perks
Company-sponsored outings
Free snacks and drinks
Some meals provided
Home-office stipend for remote employees
Professional Development Benefits
Promote from within
Continuing education available during work hours

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