GRAIL is a healthcare company whose mission is to detect cancer early, when it can be cured.

Email Marketing Manager at GRAIL

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GRAIL is a healthcare company whose mission is to detect cancer early, when it can be cured. GRAIL is focused on alleviating the global burden of cancer by developing pioneering technology to detect and identify multiple deadly cancer types early. The company is using the power of next-generation sequencing, population-scale clinical studies, and state-of-the-art computer science and data science to enhance the scientific understanding of cancer biology, and to develop its multi-cancer early detection blood test. GRAIL is headquartered in Menlo Park, CA with locations in Washington, D.C., North Carolina, and the United Kingdom. GRAIL, LLC is a wholly-owned subsidiary of Illumina, Inc. (NASDAQ:ILMN). For more information, please visit

GRAIL is hiring an Email Marketing Manager who is an expert in all things email communication for our audience groups which are B2B, B2C and B2B2C. This person will be passionate about implementing all aspects of our promotional email strategy to all audiences, while also assisting in our transactional email processes for the Galleri test, GRAIL’s multi-cancer detection product. You have a zeal for our mission and want to join an early stage company where they get to help build this function from the ground up.

You will:

  • Help build the email nurture/lead generation journeys for all audiences with respective business leads on the product/audience teams and our agency partners, providing content and email standard methodology guidance as needed.
  • Responsible for completing B2B customer, patient and provider-based email campaigns.
  • Create compelling gated content emails that drive engagement turning into leads.
  • Lead the email communication calendar across multiple teams, ensuring our email deployments are optimized at a recipient-friendly cadence.
  • Monitor full funnel campaign performance and present results and recommendations to the team in monthly and ad-hoc reporting.
  • Ensure email templates are mobile-friendly, and optimized in accordance with email standard methodologies and GRAIL compliance
  • Once email campaigns are launched, they need to constantly be optimized. You are results focussed.

Your background should include:

  • 8+ years in an email management role serving B2B and B2C audiences using Salesforce tools including Pardot and Marketing Cloud (Health Cloud experience is nice to have).
  • Deep experience in lead scoring based on audience behaviuors.
  • Bachelor’s Degree or equivalent.
  • A keen attention to details with an orientation toward being a brand steward.
  • Strong data analysis skills. Experience devising and executing A/B testing and improving email performance over time that align with our KPI’s.
  • Strong understanding of data privacy surrounding email compliance including CAN-SPAM, GDPR and CCPA.
  • Knowledge of standard email marketing methodologies for deliverability, subscriber list health, email creative execution, customer segmentation, dynamic and conditional content build-out and personalization.
  • Share successful emails that they deployed and discuss what made them successful.
  • Proficiency with basic HTML/CSS editing and tools such as Litmus.
  • Shown ability to collaborate and work cross-functionally to get results in a matrixed, fast-paced environment.
  • A shown self-starter who can lead and run projects end to end and drive results, while frequently aligning their partners.

  • Preferred Qualifications:
  • Knowledge of CRM (Salesforce) and related CRM integration technology.
  • A range of experience from early stage startups to large brand email experience.
  • Experience with Mailchimp and Outreach
  • Healthcare and/or highly regulated business sector experience a plus.
  • Experience with an aspirational/emotional business where email content was a big part of driving revenue and brand adoption is also ideal

GRAIL is an Equal Employment Office and Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status. We will reasonably accommodate all individuals with disabilities so that they can participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Following extensive monitoring, research, consideration of business implications, and advice from internal and external experts, GRAIL has made the decision to require all U.S. employees receive the COVID-19 vaccines as a condition of employment. “Full vaccination” is defined as two weeks after both doses of a two-dose vaccine or two weeks since a single-dose vaccine has been administered. Anyone unable to be vaccinated, either because of a sincerely held religious belief or a medical condition or disability that prevents them from being vaccinated, can request a reasonable accommodation.

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Candidate Location Eligibility:
Raleigh-Durham, NC
San Francisco, CA

Technology we use

  • Engineering
  • Sales & Marketing
    • C++Languages
    • GolangLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • ReactLibraries
    • AWSLibraries
    • S3Libraries
    • EC2Libraries
    • GitLibraries
    • KubernetesFrameworks
    • DockerFrameworks
    • ProtobufFrameworks
    • BazelFrameworks
    • PhabricatorFrameworks
    • MongoDBDatabases
    • MySQLDatabases
    • RedisDatabases
    • SQLiteDatabases
    • SalesforceCRM

What are GRAIL Perks + Benefits

GRAIL Benefits Overview

We’re committed to creating the best experience for everyone at GRAIL, ensuring that each member of our team has comprehensive benefits and resources to thrive at all stages of life, both at work and at home.

Friends outside of work
Eat lunch together
Intracompany committees
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
Mean gender pay gap below 10%
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Team workouts
Retirement & Stock Options Benefits
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Free Daily Meals
Game Room
Happy Hours
Professional Development Benefits
Job Training & Conferences
Diversity Program
Cross functional training encouraged
Promote from within
Mentorship program
Online course subscriptions available

An Insider's view of GRAIL

How does your team reward individual success?

People grow their skills both by learning how to rapidly build scalable software systems, but also by partnering with scientists and other domain experts to better understand, model, and envision the systems we will need. We enable and empower our engineers to lead this process and grow with our systems as they make the future of GRAIL a reality.

Tristan Matthews

Senior Director, Software Engineering

What projects are you most excited about?

GRAIL has a unique opportunity to scale our operations to add value with our early detection test. Our automation team works on the full spectrum of projects from low-level instrument investigations to overall architectures of processing facilities. I'm excited by projects that push the boundaries of lab automation, and that's what GRAIL is doing.

David Jenions

Principal Automation Engineer

What does career growth look like on your team?

Our mission, to detect cancer early, is truly seeking a needle in many haystacks. Our lab has a very complex and sophisticated assay to execute. We leverage cross-training and mentorship programs where new teammates learn the ropes from senior staff. My team sets people up for success by turning tasks into learning opportunities.

Maryam Hosseini

Director, Laboratory Operations

How do your team's ideas influence the company's direction?

The biological problem we're trying to solve is a complex machine learning problem with human lives at stake. From a software engineering point of view, taking massive data, organizing it, building tools to mine it, and deliver results in a scalable, secure, and clinically compliant manner are areas of innovation. This, for me, is my dream job!

Satnam Alag

SVP, Software Engineering

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