Email Campaigns Associate
Squarespace is looking for a passionate and agile Email Campaigns Associate to help develop and execute our professional user and enterprise strategies. You will help ideate and manage the deployment of various email and mobile programs, launch new initiatives with varied business goals, execute and manage iterative testing plans and help refine processes within our growing team. With meticulous attention to detail, you will ensure all campaigns are properly QA’d, all content renders correctly across various devices and that every campaign is executed flawlessly. In addition, the right candidate will have a strong technical tendency with a desire to improve proficiency with our marketing technology.
This position is based out of our New York headquarters and reports to the Senior Team Lead, Content and Community.
RESPONSIBILITIES:
- Manage, code, and execute email, push, and in-app marketing campaigns that deliver against pre-defined KPIs such as CTR, open rates, conversions, and incremental revenue lift
- Apply extensive marketing experience to supply fresh ideas and innovative concepts to support strategic channel roadmap
- Help maintain campaigns calendar including concept, content, testing and audience information
- Ideate and deploy A/B subject line, creative, and copy tests regularly
- Manage the review and approval process for email content
- Partner with the CRM (consumer), Business Intelligence, and Engineering teams on campaign performance requests and internal data needs for effective member segmentation, targeted content, and tracking
- Partner with Content Creators and Community Managers to develop email content and landing pages
REQUIREMENTS:
- 4+ years of demonstrated success in an email marketing role
- Knowledge of overall email processes, ESP platforms, and app marketing tools
- Expert knowledge of HTML and CSS for email design
- Strong lifecycle marketing experience, such as email flow automations
- Operations-minded, hands on execution of CRM cross-messaging channels
- Well versed in domestic and international email compliance laws including CAN-SPAM, CASL and GDPR
- Experience using multiple channels (email, web, push, in-app messaging, and digital media) to communicate to customer base
Benefits & Perks
- Health insurance with 100% premium covered for you and your dependent children
- Fertility and adoption benefits
- Retirement benefits with employer match
- Flexible vacation & paid time off
- Up to 20 weeks of paid family leave
- Equity plan for all employees
- Pretax commuter benefits
- Education reimbursement
- Employee donation match to community organizations
- 7 Employee Resource Groups across locations
- Dog-friendly workplace
- Free lunch and snacks
- Private rooftop
About Squarespace
Squarespace is a leading all-in-one website building and ecommerce platform that enables millions to build a brand and transact with their customers in an impactful and beautiful online presence. Our suite of products enables anyone at any stage of their journey to manage their projects and businesses through websites, domains, ecommerce, marketing tools, and scheduling, along with tools for managing a social media presence with Unfold and hospitality business management via Tock. Squarespace democratizes access to best-in-class design, helping our customers in approximately 200 countries and territories maintain consistent branding across all digital touchpoints to stand out online. Our team of more than 1,400 is headquartered in downtown New York City, with offices in Dublin, Ireland, Portland, Oregon, Los Angeles, California and Chicago, Illinois. For more information, visit www.squarespace.com.
Our Commitment
Today, more than a million people around the globe use Squarespace to share different perspectives and experiences with the world. Not only do we embrace and celebrate the diversity of our customer base, but we also strive for the same in our employees. At Squarespace, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual