Director, Product Marketing (Remote)
We are looking for an experienced Director of Product Marketing to join the dscout team and build out a product marketing program for a platform that is beloved by researchers around the world. In this role, you’ll partner directly with members across our organization -- everyone from the CEO to key members of the Product, Customer Success and Sales teams. To be successful in this role, you should be a creative and a quantitative thinker as well as be skilled in communicating value propositions through persuasive storytelling.
This role is a great fit for a strategic product marketer who wants to build and implement a product marketing strategy from the ground up, while also having a desire to support all other customer related communications including creating sales collateral and enhancing help center material. If this sounds like you, we’d love for you to apply today!
What you will do (let’s call them Responsibilities):
- Build out the company’s product marketing practice, helping to define scope and prioritize product marketing functions
- Lead and develop product positioning and messaging by understanding the market, our brand, customer needs, product roadmap, market trends, and competitive landscape
- Develop and manage customer engagement plans to drive incremental product usage
- Drive the creation of sales enablement resources with the support of dscout’s content marketing team
- Define and manage plans for product launches, coordinating efforts across Product, Marketing, Sales, and Customer Experience & Research (CXR) teams
- Assist with the development of our go-to-market strategy, including the development of KPIs, managing and executing strategies and track/report on performance
- Work closely with our internal Sales and CXR teams to create sales tools, trainings, and materials to train teams on messaging, product capabilities, market landscape, and competitors
- Contribute to the overall marketing plan with go-to-market and demand generation ideas and approaches
What you need to have (we can call them Desired Skills and Background):
- Bachelor's degree in a related field (or equivalent work experience); advanced degree is a plus
- 5+ years of experience in B2B product marketing, preferably within high-growth SaaS environments and managing at least one person.
- 2+ years people management experience
- Demonstrated ability to write high quality, engaging content
- Analytical chops to understand customer data and measure the effectiveness of marketing programs
- A consensus builder with strong interpersonal and communication skills
- Self-motivated and able to handle multiple competing priorities
- High attention to detail and quality with the ability to work at a fast pace
- A strong work ethic, collaborative and flexible mentality with a hunger to learn
- Working knowledge of B2B marketing programs, demand/lead generation, and sales
- Strong interest in UX, research, and what makes people tick
We do our best to write realistic, accurate job descriptions, but we also recognize that great talent comes in many forms and from many backgrounds. Not sure if you meet all of the above bullets? Please apply anyway!
dscout is committed to providing our employees with the flexibility to work in a location that works for you. If you like working in an office setting, this role may be based in our Chicago HQ. If you prefer to work from home, we can accommodate that for many locations across the United States. We are not set up in all states, so just let us know where you're located and we'll let you know if we can accommodate that location.
About dscout
dscout is a team full of passionate research, sales, technical, marketing, design, success, and operations professionals. We are driven by the power of research—how in-context insights from real people can build products and services that are more people-centric. We value learning, sharing, and building. We deeply value being a diverse and inclusive team and company, and we are looking for team members who align with that belief. We are proud of what dscout is today and we are excited to build our future with you.
It doesn't just stop there. When you join the dscout team, you will get:
- A strong and competitive compensation package with a built-in bonus and equity program.
- An incredible and progressive benefits package to support work/life balance that includes flexible PTO, 12 company holidays, 12 weeks of paid parental leave, and much more.
- A company that is open and transparent with our team. You will know what is happening and why it matters.
- An education stipend to support your growth & development. As you grow, we grow.
dscout is an equal opportunity employer that values diversity. We do not discriminate based on identity- race, color, religion, national origin or ancestry, sex, gender identity and expression, age, physical or mental disability, pregnancy, veteran or military status, unfavorable discharge from military service, genetic information, sexual orientation, marital status, order of protection status, citizenship status, arrest record or expunged or sealed convictions, or any other legally-recognized protected basis under federal, state, or local law.
If you need a reasonable accommodation for any part of the employment process, please contact us by email at [email protected] and let us know the nature of your request and your contact information. We'll do all we can to ensure you're set up for success during our interview process while upholding your privacy, including requests for accommodation. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address.
When you apply for employment at dscout, we will process your job applicant data, including your employment and education history, transcript, writing samples, and references as necessary to consider your job application for open positions. For more information about our privacy practices please visit our Privacy Policy.
dscout participates in the E-Verify program in certain locations, as required by law.
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