Director of Product Marketing

| Chicago, IL
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Jellyvision is hiring a Director Product Marketing

Jellyvision’s headquarters is in Chicago, and, post-COVID, many of us will be returning to the Chicago offices (by choice, not requirement -- our philosophy is “Flexible First”).  But this position is also eligible for work by a remote employee out of CA, FL, GA, IL, KY, MA, MI, MN, NY, NC, OH, OR, PA, TX, UT, WA, or WI. 

What we do

We’re the proud parents of ALEX®, an interactive employee communications platform that makes choosing (and using) employee benefits easier and more enjoyable. Our credo is a simple one: be helpful. And we think the best way to achieve that is with a staff that reflects the vast range of ideas, perspectives, and experiences of the millions of people who use our products.

Who we are

Jellyvision is committed to fostering a more inclusive workplace where people across all dimensions of diversity and intersectionality, including, but not limited to race, ethnicity, religion, sexual orientation, age, marital status, disability, neuro-diversity, gender identity, gender expression, sex, or country of origin are welcomed, valued, and celebrated! We have an opportunity to increase representation at all levels and need your unique talents, background and perspectives. We look forward to your contributions to our team.

How you’ll help

You will be our lead storyteller – producing exceptional messaging to clearly differentiate ALEX against our competitors, using compelling stories to demonstrate how our one-of-a-kind platform eliminates benefits confusion and drives real cost savings. You will work cross-functionally with product, marketing, enablement, and sales to effectively bring new products and features to market, readying our teams to speak to the full value ALEX delivers to employers, channel partners and consumers. This role was made for an experienced self-starter who can combine storytelling, creative marketing, and strategy to successfully bring new products to market in a timely manner.

What you’ll do

  • Work in conjunction with the product team to (further) develop buyer personas and map messaging to speak to their unique challenges and opportunities
  • Define customer segments, messaging frameworks, and value propositions by channel
  • Oversee messaging and positioning across our different channels – employers and channel partners, including brokers, carriers, and alliance partners
  • Coordinate with internal and external subject matter experts to ensure our messaging resonates with our target markets
  • Ensure all email, marketing collateral, and thought leadership content is on message and supportive of the ALEX story
  • Support all marketing efforts by working closely with product, content, and demand generation to align around compelling and cohesive narratives highlighting our value
  • Drive compelling product launches and marketing campaigns
  • Work directly with the product and engineering teams to continually update and communicate our product roadmap
  • Partner with and support our Enablement team, ensuring our internal teams are fully equipped with relevant collateral, up-to-date sales decks, and training so they can effectively overcome objectives and speak to the value of our platform
  • Track, measure, and report against objectives
  • Manage a Product Marketing Manager, leading messaging development, execution, and performance management

Experience & skills you’ll need

  • 8+ years of experience in Product Marketing, ideally at a high-tech / SaaS company
  • Proven experience using storytelling to articulate value propositions across all stages of the buyer journey. The ideal candidate will have demonstrated success customizing messaging to unique segments and buyers.
  • Successful track record of driving enterprise B2B go-to-market strategies and product launches.
  • Build and maintain high quality product content, including web content, one-pagers, demos, sales enablement materials and more.
  • Establish, maintain, and leverage internal partnerships with product, creative management, sales and others
  • Identify opportunities for lead generation, creating and using client stories, case studies, brochures, video, etc.
  • Develop and deliver product briefings to industry analysts
  • Define needs for market research, and partner with demand gen to use A/B testing to optimize our go-to-market messaging
  • Must be a creative, flexible, hands-on marketer that’s comfortable rolling up your sleeves and doing whatever it takes to get the job done. 

Skills:

  • Strategic Mindset 
  • Communicates Effectively 
  • Business Insight
  • Collaborates
  • Customer Focus
  • Plans and Aligns
  • Drives Results

Thanks for your interest in Jellyvision!

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • jQueryLibraries
    • jQuery UILibraries
    • ReactLibraries
    • ReduxLibraries
    • AngularJSFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • MongoDBDatabases
    • MySQLDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • SketchDesign
    • BasecampManagement
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • WordpressCMS
    • SalesforceCRM
    • MarketoLead Gen

An Insider's view of Jellyvision

How would you describe the company’s work-life balance?

Work/life balance isn't a buzzword or a benefit we're striving for at Jellyvision, it's ultimately an outcome of respect and thoughtfulness that permeates the whole company. We trust each other to get our work done, and we don't spend time in the dreaded "meetings for meeting's sake." Schedules are flexible because it works, and it makes us better

Martín

Account Manager

How do you collaborate with other teams in the company?

If I’m coordinating, I absolutely love ending a meeting by summarizing action items any teams are accountable for before everyone leaves. Especially with so much information to keep track of, it helps me to pinpoint the important bits. Making sure there is clarity all around is the best and most efficient way that I can collaborate with teams.

Ashleigh

Talent Coordinator/Sourcer

What makes someone successful on your team?

The product team is full of self-driven, curious, scrappy individuals. The most successful are the least afraid of jumping into ambiguity and getting creative in overcoming the numerous obstacles thrown at them every day. Their ability to adapt to change quickly while keeping their teams calm, cool, and collected makes the job look easy!

Brynna

Principal Product Manager, New Concepts

What unique initiatives do you have that encourage innovation?

Implementation is a team of ballers, constantly impressing me with new ideas. Our most recent ideas are new classes around Professional Development and a pilot approach to quickly implement customers. These ideas came from folks on the team. When my coworkers have these ideas, my job is to give them the support and resources to run with them.

Alex

VP of Implementation

What are Jellyvision Perks + Benefits

Jellyvision Benefits Overview

We are currently redefining the way we will be returning to an office setting. To ensure the health and safety of our employees, Jellyvision will be working remotely until Summer 2021. Going forward, we will be focused on a “flexible first” approach where office space is available for those who wish to use it.

*5% Match on 401k

*Unlimited PTO

*Remote work stipend

*HSA & FSA Contribution

*14 Weeks Maternity Leave - 6 Weeks Paternity/Non-Gestational

*Gender Transition Assistance

*Education Reimbursement

*Medical, Vision & Dental - Multiple Plans

*Legal Services through RocketLawyer

*Hilarious Slack Channels/Community Engagement Groups

*Membership to the Jellyvision Band - they Rock! (pun intended)

*Weekly yoga and meditation classes

*Free Divvy Membership

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Highly diverse management team
Unconscious bias training
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
We have an HSA and a transit FSA!
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Sabbatical
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Recreational Clubs
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Diversity Program
Promote from within
Continuing Education stipend
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