About Crexi
Commercial Real Estate (CRE) is the world's largest asset class, yet it is largely run in a decades-old and outdated analog manner. Crexi is bringing CRE into the digital world. We are CRE's fastest-growing marketplace, advanced technology, and data platform dedicated to supporting the CRE industry and its stakeholders. From searching properties to providing market intelligence, our easy-to-use platform is designed to help buyers, tenants, and brokers close deals faster than ever imagined. With millions of users and trillions of dollars in property value transacted on our platform, Crexi is the solution for CRE success.
What You'll Do:
- Define and own outbound sales plays we want to put in motion and partner/project manage cross-functional teams to activate against them - be accountable for the success of these sales plays
- Manage the product marketing to release large-scale product launches to sales and success teams, and develop revenue-driving release plays
- Build and own presentations and communications of go-to-markets and other strategies to the national sales team
- Conduct comprehensive user research and definition of buyer personas to properly package our products and inform internal stakeholders
- Partner closely with sales enablement team, and content teams to develop sales materials including sales decks, datasheets, battle cards, etc.
- Support efforts on pricing optimization strategies for the businesses sales led products and digital conversions
- Apply insights from Rockerbox, Salesforce, and Mixpanel to measure, track and optimize the success of product marketing programs and activities
Who You Are:
- 8+ years of product or marketing experience, B2B or enterprise SaaS strongly preferred
- Efficiently working cross-functionally with product management, sales, marketing, PR, and creative teams on driving growth through product marketing initiatives
- Proven self-starter, with a bias for action, who can implement and strategize, and is comfortable with ambiguity
- Experience defining and leading outbound campaigns and sales play strategies
- A working sense of Iterable(ESPs), Salesforce, Mixpanel and Rockerbox - using these platforms to report on KPIs to track performance and identify trends
- Excellent verbal and written communication skills with strong copywriting and messaging skills, comfortable speaking in front of diverse audiences
- Strong attention to detail and organizational skills, with the ability to prioritize effectively and toggle between long-term strategies and short-term tasks
- Accustomed to driving results in a collaborative, fast-paced environment
Preferred:
- You've taken a SaaS company through success large product launches that have positively impacted revenue
- You've built out a Learning Management System for an enterprise level SaaS company
- You have extensive experience in dealing with both sales cycles and digital conversions
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Top skills for this role
Build these skills listed on the job description or by the job poster.
Product Management
Attention to Detail
Salesforce.com
Sales
Software as a Service (SaaS)
Analog
Product Marketing
Cross-functional Team Leadership
Marketing
Public Relations