Director of Product Marketing, Industry Solutions at Lenovo (Raleigh, NC)

| Raleigh-Durham, NC
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Why Work at Lenovo
Here at Lenovo, we believe in smarter technology for all, so we spend our time building a society that's brighter and more inclusive. And we go big. No, not big-huge.
We're a US$60 billion revenue Fortune Global 500 company serving customers in 180 markets around the world. Focused on a bold vision to deliver smarter technology for all, we are developing world-changing technologies that power (through devices and infrastructure) and empower (through solutions, services and software) millions of customers every day and together create a more inclusive, trustworthy and sustainable digital society for everyone, everywhere.
The one thing that's missing? Well... you...
Description and Requirements
Description and Requirements
Lenovo partners with customers to reshape and reimage what they make and how they do it. Flexible Workplaces. Immersive Education. Smarter Retail. Supply Chain Collaboration. With the world's widest portfolio of technology products, we deliver our vision of Smarter Technology for All through products, solutions, software, and services that individuals, communities, businesses, and entire populations need to fulfill their potential.
We are looking for a Director of Product Marketing to join the Industry Solutions unit within Lenovo's Solutions and Services Group (SSG). The Director of Product Marketing will lead and build a team of Product Marketers who craft the unique value propositions for a growing range of vertical and horizontal solutions in our portfolio: from simple "Turnkey Solutions", to integrated "Industry Solutions", all the way to advanced custom solutions, across Smart Buildings and Workplaces, Retail, Education, Manufacturing and more verticals to come.
This is a critical role that will:
1) define how our solutions are positioned in the market,
2) build the customer and market facing messaging and collateral to market our solutions,
3) enable our sellers and channel partners with key solution messaging and assets, and
4) work with our campaigns team to market our offerings to our audiences.
We are looking for someone skilled in the following areas:
  • Organizational Development: Demonstrated ability to drive organizational improvement through individual skill development along with targeted process enhancements; ability to lead (and build) a team and drive change within organization.
  • Problem Solving: Asks good questions and probes all potential sources for answers; able to evaluate all sides of an issue and independently develop creative solutions to difficult problems; looks beyond obvious surface solutions and does not stop at first answer.
  • Communication Skills: Excellent writing and speaking skills; can articulate information clearly and succinctly in a variety of communication settings (informal and formal).
  • Business Acumen: Extensive business knowledge and understanding of competitive positioning and how its strategies work within the marketplace.
  • • Judgment: Makes good decisions in a timely manner based on analysis, measurement of results and experience; track record of making solid suggestions and decisions over time; sought out by others for advice and counsel.
  • Interpersonal Savvy: Relates well to people inside and outside the organization; is accessible and develops rapport; listens, builds constructive and effective relationships using diplomacy and tact; commands credibility by treating people with respect; trustworthy.
  • Values: Strong work ethic; straightforward demeanor; maintains highest personal / professional ethics.

Basic Requirements:
  • 10+ years of experience in marketing leadership roles with progressing levels of responsibility, including extensive experience in product marketing
  • 5+ years of managing teams and demonstrated ability to recruit and build high performing teams
  • Experience building strong relationships with stakeholder teams, including product management teams

Preferred Experience:
  • Demonstrated track record of successful strategy development
  • Enterprise software and solutions knowledge and experience
  • Ability to recruit and build high performing teams
  • B2B marketing experience with a demonstrated track record of success.
  • Channel, distribution and technology are a plus.
  • Fluency in digital marketing program development and management (including Email marketing, Direct mail, Paid search / search engine optimization, etc.)
  • Marketing measurement and testing disciplines
  • Understanding of marketing and CRM technology; to and through so that the channel can be enabled and empowered
  • Marketing and customer databases
  • Campaign management
  • Reporting and analysis tools
  • Business systems integration - marketing, order, fulfillment, follow up
  • Website/eCommerce strategy and execution
  • Sales management - setting budgets, revenue goals and quotas
  • Pricing strategy, promotional development and execution
  • Follow through with customer and ensure satisfaction
  • Competitive positioning

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any federal, state, or local protected class.
Lenovo adopted a COVID-19 Vaccination Policy for US-based employees. As a condition of employment, employees must adhere to Lenovo's US Vaccination Policy and be fully vaccinated against COVID-19, subject to any applicable accommodations. To be fully vaccinated means individuals must receive the full series of a vaccine either approved by the FDA or WHO and listed by the CDC (e.g. two dose of the Moderna, AstraZeneca or Pfizer-BioNTech vaccines; or one dose of the Johnson & Johnson vaccine). This applies to all US-based employees, contractors and interns, regardless of work location. As a condition of employment, you must provide proof that you are fully vaccinated or follow Lenovo's accommodation process.
* Morrisville - North Carolina - United States of America
More Information on Lenovo
Lenovo operates in the Hardware industry. The company is located in Bellevue, WA, Santa Clara, CA, Davie, FL, Morrisville, NC, Whitsett, NC, Chicago, IL, Fort Wayne, IN and Carmel, IN. Lenovo was founded in 1984. It has 40921 total employees. To see all 157 open jobs at Lenovo, click here.
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