Director of Partnership Marketing
Job Posting Title
Director of Partnership Marketing
Summary
The Director of Partnership Marketing is a key leadership role that will chart the course for corporate and property partnerships that are strategically aligned to our business objectives. This role will lead a team of regional property marketing individuals to collaborate with product management, game studios, licensors, and gaming operations to develop go-to-market product launch strategies that best support our customers as the leading slot manufacturer in the industry. This people leadership role will sit on the Marketing Leadership Team and be tasked with setting strategy, identifying new partnership opportunities, execution, and measurement of partnerships. The Director of Partnership Marketing will also play a leadership role in customer events, trade shows and marketing support for other Aristocrat business units.
What you'll do
- Lead a team of individuals to identify, scale, build, execute, and measure corporate and property partnerships
- Represent Partnership Marketing on the Marketing Leadership Team
- Lead the development and execution of local casino property promotional events
- Effectively and cross-functionally partner to shape the go-to-market launch plans for new game launches
- Lead the team to execute property partnerships that are aligned with brand objectives
- Scale and build innovative effectiveness measures for property and corporate partnerships
- Assist in the analysis of the brand marketing strategy as measured against current market trends
- Proactively identify needs and opportunities that impact the customer experience
- Establish and build strong customer relationships to provide tactical and mutually beneficial co-branded marketing programs in conjunction with Aristocrat customers
- Establish and build strong collaborative internal relationships with Strategy, Product, Sales, Technology, and Services to deliver mutually beneficial marketing programs
- This US based position may require registration with the Nevada Gaming Control Board (NGCB) and/or other gaming jurisdictions in which we operate
What we're looking for
- 5-8 years of applicable experience in brand marketing
- Bachelor's degree in marketing, related field or equivalent
- Willingness to relocate to Las Vegas, Nevada for the duties of the role
- Excellent written and oral communication skills
- Strong interpersonal skills and ability to deal effectively in a team environment
Why Aristocrat?
- World Leader in Gaming Entertainment
- Robust benefits package
- Global career opportunities
Our Values
- All about the Player
- Talent Unleashed
- Collective Brilliance
- Good Business Good Citizen
The US based roles may require registration with the Nevada Gaming Control Board (NGCB) and/or other gaming jurisdictions in which we operate.