Director of Marketing Technology

| Atlanta, GA | Hybrid
Sorry, this job was removed at 7:27 a.m. (CST) on Wednesday, January 26, 2022
Find out who's hiring in Atlanta, GA.
See all Marketing jobs in Atlanta, GA
Apply
By clicking Apply Now you agree to share your profile information with the hiring company.

ADP is hiring a Director of Marketing Technology

  • Are you empathetic to client needs and inspired by transformation and impacting the lives of millions of people every day?
  • Are you passionate about Technology in Marketing and how we can have a meaningful one on one conversation with our prospects?
  • Are you looking to join a dynamic, inclusive team environment with a culture of collaboration and belonging?


Well, this may be the role for you. Ready to make your mark?

In this role, you will work alongside Digital Marketers, and Technology specialists in an Agile environment to build and enhance a connected tech stack that allows ADP to market one on one to prospects and customers with personalized messages across different channels. Then, you'll design technical solutions and work with a team of passionate technologists to help implement B2B demand generation, lead management and Omnichannel campaign and Marketing ROI initiatives to help with ADP's Brand and Growth initiatives.

No two days are the same as you work with your team, digital marketers, and product leaders to design solutions for upcoming initiatives, work in an Agile environment to complete sprints and act as a partner to business in evagalizing how technology can improve and transform processes.

Every day, you will not only get a chance to work across the full stack across Marketing Technologies, but also design out future through solution architecture, product selection and building the connected stack.

To thrive in this role, you'll need to be passionate about Digital Marketing and be well versed in MarcTech and AdTech tools including Google Analytics, Google Tag Manager, Data Integrations solutions like Snaplogic, Google Marketing Platform, Marketing Automation tools like Salesforce Marketing Cloud, CDP and Personalization Solutions like Interaction Studio or Optimizely.

Ready to design what's next? Apply now!

Learn more about ADP at tech.adp.com

A little about ADP: We are a global leader in HR technology, offering the latest AI and machine learning-enhanced payroll, tax, HR, benefits, and much more. We believe our people make all the difference in cultivating an inclusive, down-to-earth culture that welcomes ideas, encourages innovation, and values belonging. A global Best Places to Work, DiversityInc® Top 50 Company, Best CEO and company for women, LGBTQ+, multicultural talent, and more, ADP has a deep commitment to diversity, equity, and inclusion. Learn more about ADP's commitment on our YouTube channel: http://adp.careers/DEI_Videos

WHAT YOU'LL DO:

Here's what you can expect on a typical day in the life of a Director of Marketing Technology at ADP.

  • Architect & Design. You will help design and solution for future for AdTech & MarchTech stack at ADP and work with Digital Marketers and Product teams to understand use case, evaluate technologies and create connected solutions
  • Build & Administer. Lead web tagging functions including the design setup, tracking, reporting and enhancement of various web properties.
  • Measure Behavior and ROI. Measure Marketing initiatives including Leading web analytics, implementing call tracking initiative along with related data and integration needs.
  • Variety of work. There is no typical day. You could be working on anything from Personalization, Multivariate testing, SEM, SEO or other forms of lead generation and management solutions
  • Data driven marketing. Work with Data Analysts to collect data, analyze data, create strategy, and execute marketing optimization plan.
  • Learning. You're always learning new technologies and operating with a "figure it out" mentality.
  • Challenges. You're comfortable working on products with tech that has never been used before. Inevitable challenges will arise, and we'll rely on you to look for a solution.


A college degree is great but not required. What's more important is having the skills and experience to do the job.

TO SUCCEED IN THIS ROLE:

  • Excellent communication skills and ability to present technology solutions to business and marketers
  • Deep experience with Google Analytics or a similar web analytics tool
  • Deep experience with Google Tag Manager or a similar web tag management tool
  • Experience with marketing optimization platforms such as Optimizely, Google Optimize, Maxymiser, Interaction Studio etc.
  • Working experience with Google Marketing Platform, Social media marketing platforms, affiliate marketing
  • Experience with call tracking solutions such as Invoca, DialogTech would be preferred
  • Experience with Cloud environment and data integration tools.
  • Salesforce Marketing Cloud or Oralce Eloqua knowledge would be preferred
  • Knowledge and experience with CDP Solutions would be a big plus


YOU'LL LOVE WORKING HERE BECAUSE YOU CAN:

  • Team collaboration. Courage comes from how associates are willing to have difficult conversations, speak up, be an owner, and challenge one another's ideas to net out the best solution.
  • Deliver at epic scale. We deliver real user outcomes using strong judgment and good instincts. We're obsessed with the art of achieving simplicity with a focus on client happiness and productivity.
  • Be surrounded by curious learners. We align ourselves with other smart people in an environment where we grow and elevate one another to the next level. We encourage our associates to listen, stay agile, and learn from mistakes.
  • Act like an owner & doer. Mission-driven and committed to navigating change, you will be encouraged to take on any challenge and solve complex problems. No tasks are beneath or too great for us. We are hands-on and willing to master our craft.
  • Give back to others. Always do the right thing for our clients and our community and humbly give back to the community where we live and work. Support our associates in times of need through ADP's Philanthropic Foundation.
  • Join a company committed to equality and equity. Our goal is to impact lasting change through our actions.


What are you waiting for? Apply today!

Find out why people come to ADP and why they stay: https://youtu.be/ODb8lxBrxrY (ADA version: https://youtu.be/IQjUCA8SOoA )

#LITECH

Explore our COVID-19 page https://jobs.adp.com/covid19/ to understand how ADP is approaching safety, travel, the hiring interview process, and more.

Diversity, Equity, Inclusion & Equal Employment Opportunity at ADP: ADP affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. ADP is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.

Ethics at ADP: ADP has a long, proud history of conducting business with the highest ethical standards and full compliance with all applicable laws. We also expect our people to uphold our values with the highest level of integrity and behave in a manner that fosters an honest and respectful workplace. Click https://jobs.adp.com/life-at-adp/ to learn more about ADP's culture and our full set of values.

Read Full Job Description
Apply Now
By clicking Apply Now you agree to share your profile information with the hiring company.

Similar Jobs

Apply Now
By clicking Apply Now you agree to share your profile information with the hiring company.
Learn more about ADPFind similar jobs