Director of Marketing Operations

| Charlotte, NC
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AvidXchange is a leader in automating invoice and payment processes for mid-market businesses. Last year, we processed 53 million transactions across our network of more than 700,000 suppliers, transforming the way 7,000+ customers in North America pay their bills. By trade, we are a technology company, but if you ask anyone that works here, they'll tell you our people are at the core of who we are. We are all entrepreneurs who love to innovate and win with a passion for serving our customers. While we take personal ownership of our everyday work, we recognize that we only win as a team. At AvidXchange, it's not a "me" thing, it's a "we" thing.

Founded in 2000 and headquartered in Charlotte, North Carolina, we have over 1,500 employees working in one of our seven offices or remotely. At AvidXchange, you'll have the opportunity to tackle tough, complex challenges, working side-by-side with amazing talented teammates. And in doing so, our goal is to enable you to discover your maximum potential - while being your unique, authentic self at work. If that sounds like you, come join the team!

Job Overview

AvidXchange is seeking an experienced marketing operations leader to join our fast-growing organization. The Director of Marketing Operations will report to the Vice President of Demand Generation and be responsible for the end-to-end strategy and execution of marketing operations, driving technology and process alignment across the organization. The ideal candidate will have experience leading Marketing or Revenue Operations in high-growth B2B SaaS organizations with proven success in building and scaling revenue operations teams, cross-functional process optimization, and driving strategic growth initiatives. As a thought leader in your field, you'll play a major role in the growth of the company where Marketing Operations plays a critical role in our go-to-market strategy.

Job Responsibilities

  • Drive development and implementation of consistent marketing processes, data segmentation strategy, marketing performance, and attribution enablement.
  • Own and optimize our robust marketing technology stack roadmap, defining processes and integration points to enable our marketing and sales teams to reach their aggressive pipeline goals in multiple segments.
  • Drive process and technology decisions for the development and implementation of marketing campaigns in partnership with our Campaign Management and Digital Marketing teams.
  • Optimize lead scoring, lead routing, and management and nurture programs for continuous success and incremental growth.
  • Drive continuous improvement of the data quality within marketing automation and CRM platforms, maintaining marketing database health and compliance.
  • Own and manage the marketing technology budget.
  • Recommend and implement improvements to existing systems and workflows.
  • Work closely with Marketing Systems, Data Systems, and Sales Operations to deploy modifications to the funnel.
  • Lead sales automation and enablement tool governance, rollout, and overall utilization strategy in partnership with sales and demand generation leadership.



Required Experience, Qualifications, and Skills

  • 10+ years of experience in roles of increasing responsibility in Marketing Operations, with a proven track record in process improvement and technology ownership, implementation, and management.
  • 4+ years of experience in B2B SaaS organizations with demonstrated results in building lead processes for high-performing demand generation programs.
  • 5+ years of experience managing a team and individual team members.
  • Advanced knowledge of the marketing and sales ecosystem for B2B SaaS companies, including but not limited to Marketo, Salesforce, SalesLoft, and LeanData.
  • Experience and desire to recruit and continuously develop Marketing Operation talent into tomorrow's leaders.
  • Willingness to dig in as needed to improve performance and outcomes in collaboration with cross-functional demand generation team leaders.
  • Experience with multi-touch attribution and ABM is a strong plus.
  • Significant RFP and budgeting experience.



Preferred Experience, Qualifications, and Skills

  • Bachelor's degree in a related discipline such as Business, Marketing, Finance, MIS, Engineering, or IT
  • People leadership experience/direct reports
  • Proven track record of scaling performance marketing channels to deliver multi-
  • year business growth
  • Experience leading and working with cross-functional teams to launch high-impact
  • business initiatives.
  • Excellent listening, negotiation, and presentation skills
  • Excellent verbal and written communications skills
  • Prior experience in financial services or at a FinTech company is a plus



Equal Employment Opportunity Statement

AvidXchange is an equal opportunity employer. AvidXchange is committed to equal employment opportunity in accordance with applicable federal, state and local laws. AvidXchange will not discriminate against applicants for employment on any legally recognized basis. This includes, but is not limited to veteran status, race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age and physical or mental disability.

Other details

  • Job Family Sales and Marketing
  • Job Function Sales & Marketing Generalists
  • Pay Type Salary
  • Employment Indicator Management


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More Information on AvidXchange
AvidXchange operates in the Software industry. The company is located in Charlotte, NC, Somerset, NJ, Pembroke, MA, Houston, TX, Columbus, MS, Birmingham, AL and Sandy, UT. AvidXchange was founded in 2000. It has 1300 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Disability insurance, Dental insurance, Vision insurance, Health insurance and Life insurance. To see all 13 open jobs at AvidXchange, click here.
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