Thumbtack
Thumbtack is the technology leader building the modern home management platform.
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Director, Marketing Operations at Thumbtack (Remote)

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A home is the biggest investment most people make, and yet, it doesn’t come with a manual. That's why we’re building the only app homeowners need to effortlessly manage their homes —  knowing what to do, when to do it, and who to hire. With Thumbtack, millions of people care for what matters most, and pros earn billions of dollars through our platform. And as one of the fastest-growing companies in a $500B industry — we must be doing something right. 

We are driven by a common goal and the deep satisfaction that comes from knowing our work supports local economies, helps small businesses grow, and brings homeowners peace of mind. We’re seeking people who continually put our purpose first: advocating for pros and customers, embracing change, and choosing teamwork every day.

At Thumbtack, we're creating a new era of home care. If making an impact and the chance to do good inspires you, join us. Imagine what we’ll build together. 

Thumbtack by the Numbers

  • Available nationwide in all 3,143 U.S. counties
  • 70 million projects started on Thumbtack
  • More than 4 million customers in the last 12 months
  • Pros earn billions on our platform
  • More than 8 million 5-star reviews for our stellar pros 
  • 1000+ employees and $3.2 billion valuation (June, 2021)
About the Growth Marketing Team

We’re a team of digital marketers that create engaging campaigns across channels and we work closely with cross-functional partners (Brand, Product, Engineering, and Data Science) to drive growth on both sides of Thumbtack’s marketplace. We are nimble, and innovative and our team’s mission is to help customers solve their home care needs by discovering and using Thumbtack’s platform.

About the Role

You will lead our marketing operations team and build on the foundations in place. You will set the team up for success by delivering the right infrastructure and technology to scale, driving automation and customer personalization. You will own and maintain business prioritization and road mapping of all marketing-related technical work. You will be the primary point of contact between marketing and the Marketing Tech cross-functional group (Engineering, Analytics, and Data Science).

Responsibilities
  • Evolve our marketing operations team to better support our growth and vision of delivering a more personalized, relevant, and consistent multi-channel experience
  • Develop strategic roadmap, partnering with cross-functional teams and TPM, to improve processes, ensure data integrity, and build scalable marketing technologies that drive campaign automation and customer personalization
  • Understand growth marketing team’s needs and represent requirements and priorities throughout planning processes
  • Manage operations to deliver on customer engagement programs (email, SMS, in-app messaging, direct mail, etc.) and paid marketing programs
  • Evaluate vendors and manage relationships for tools and services
  • Lead, coach, and develop high-performing team that is engaged and motivated to achieve Thumbtack's mission
  • Establish best practices and operating standards for the team
Must-Have Qualifications 

If you don't think you meet all of the criteria below but still are interested in the job, please apply. Nobody checks every box, and we're looking for someone excited to join the team.

  • 10+ years of relevant experience
  • Well versed in Marketing channels (email, SMS, app, paid, etc.) and processes and how to enable them through technology
  • Experience working with MarTech (e.g. ESP, CDP, CMS, Google AdWords, Facebook, etc.)
  • Proven record of building scalable processes and multichannel solutions, with a bias for action
  • Demonstrated experience using data to inform decision making & strategy planning
  • Outstanding communication, collaboration and interpersonal skills; able to work through others to achieve results
  • 4+ years of people management experience, excellent leadership skills with the confidence to lead, manage and engage team members (both direct and indirect reports)
Nice-to-Have Qualifications
  • Experience in a high growth tech company and/or two-sided marketplace app/company
  • Ability to thrive in ambiguity combined with big-picture thinking

Thumbtack is a virtual-first company, meaning you can live and work from any one of our approved locations across the United States, Canada or the Philippines*. When it is safe to gather, we will begin to host in-person events on a regular basis. Remote employees will be expected to travel occasionally for these events to a Thumbtack library or offsite team-building location. In cities with 5+ employees, we are establishing local communities, where employees can gather for local events. Additionally, employees in the San Francisco, Salt Lake City, Toronto and Manila areas will have opt-in access to communal workspace at one of our Thumbtack libraries. We always prioritize the health and safety of our employees. Currently, participation in these events and Thumbtack library use are optional. Both require employees to be fully vaccinated.

#LI-Remote

Benefits & Perks 

  • Virtual-first working model coupled with quarterly in-person events and Camp Thumbtack
  • 20+ company-wide holidays including two week-long shutdowns 
  • Libraries (collaborative workspaces) in San Francisco, Salt Lake City, Toronto, and Manila 
  • Stipends for remote work support, home office set-up and Thumbtack services 
  • Cell phone and WiFi reimbursements 
  • Subscriptions and Employee Assistance Program for mental health and well-being 

Thumbtack embraces diversity. We are proud to be an equal opportunity workplace and do not discriminate on the basis of sex, race, color, age, pregnancy, sexual orientation, gender identity or expression, religion, national origin, ancestry, citizenship, marital status, military or veteran status, genetic information, disability status, or any other characteristic protected by federal, provincial, state, or local law. We also will consider for employment qualified applicants with arrest and conviction records, consistent with applicable law. If you are a California resident, please review information regarding your rights under California privacy laws contained in Thumbtack’s Privacy policy available at https://www.thumbtack.com/privacy/

Thumbtack is committed to working with and providing reasonable accommodation to individuals with disabilities. If you would like to request a reasonable accommodation for a medical condition or disability during any part of the application process, please contact [email protected]

*Currently, Thumbtackers can live anywhere in Ontario or British Columbia, Canada or the Philippines or in any of the following US states: AZ, CA, CO, CT, FL, GA, HI, ID, IL, IN, KS, KY, MD, MA, MI, MN, MO, NE, NV, NH, NJ, NM, NY, NC, OH, OK, OR, PA, SC, TN, TX, UT, VA, WA, WI, Washington DC. Our long term vision is to hire across all of the United States and Canada, but this expansion will take a few years.
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Technology we use

  • Engineering
    • GolangLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • ScalaLanguages
    • SwiftLanguages
    • TypeScriptLanguages
    • ReactLibraries
    • ReduxLibraries
    • Node.jsFrameworks
    • Google CloudFrameworks
    • AWS (Amazon Web Services)Frameworks
    • PostgreSQLDatabases
    • SnowflakeDatabases

What are Thumbtack Perks + Benefits

Thumbtack Benefits Overview

We work hard, but we’re not all business. We take employee well-being very seriously. Because people do their best work when they’re rested and engaged, and we believe that everyone should love where they work.

Be part of a dynamic culture built on integrity, inclusion, and authenticity, where our leaders listen to feedback and take action. With more than 20 company-wide holidays (including week-long company shutdowns twice a year), flexible PTO, equal parental leave, and a virtual-first working model, we treat you like our greatest asset—because you are.

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Intracompany committees
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
HRA Infertility & Gender Dysphoria & Adoption Assistance: $10,000 per year, ($30,000 lifetime max) for covered infertility treatments, gender dysphoria services, and any expenses for finalized
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Sabbatical
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Company Outings
Happy Hours
Fitness Subsidies
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Promote from within
Continuing Education stipend
Time allotted for learning
Online course subscriptions available

An Insider's view of Thumbtack

What kinds of technical challenges do you and your team face?

The Pro Expansion team is a part of the Growth org at Thumbtack, which means we're constantly building and experimenting with new features to help make the pro experience more engaging. We're currently focused on rethinking the way pros bid for leads on Thumbtack, a change that will impact all pros across the nation. It's an exciting time to join.

Michelle

Engineering Manager

How does the company support your career growth?

Thumbtack probably moves the fastest of any place I've worked and we would not be able to accomplish our company wide goals if we weren't all aware of what they were and then moving forward together. Collaboration is so huge and everybody knows that we need to work together to achieve what we want to achieve and just do it.

Coreen

Assistant Controller

How do your team's ideas influence the company's direction?

Our Platform team is building technology that speeds up the innovation and creation of products at Thumbtack. As we continue to identify opportunities to connect consumers and service professionals across hundreds of categories, we need new capabilities. We're also working to streamline the discovery and engagement process.

Shelton

Vice President, Engineering

What projects are you most excited about?

We are working on a variety of things like instant booking, in-app payments, homecare recommendations, improved machine learning models for our search and ranking, a brand new frontend framework built on Next.js, and much more. I am particularly excited about building out payments on the platform.

Neha

Senior Director, Engineering

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