We’re Ada, a brand interaction platform that empowers brands to live up to their promises and have more—and more valuable—interactions with the people who love them. Our AI-powered platform has automated over 2.9 billion brand interactions for the world’s fastest growing enterprises, including Zoom, Facebook, and Shopify. In May 2021, we raised Series C funding of $130M by Spark Capital (early investors of Twitter, Slack, Snapchat), and officially became a global unicorn with a $1.2B valuation! 

The passion of our people and dedication to their craft continues to drive our dramatic global growth. 

Our work is rooted in authenticity, courage, empathy, and simplicity. We use these values to create a culture that encourages groundbreaking results, career progression, and community investment. You can learn more about the founding of our company here.

We are inspired every day by the opportunity to pioneer a new industry, and welcome those who want to join us.

As the Director, Marketing Campaigns reporting to the VP of Revenue Marketing, you will create and plan an effective integrated marketing strategy to drive business objectives. This role promotes cross-functional collaboration in close partnership with Product marketing, Sales and Partnerships. This leader is responsible for campaign ideation, program creation, as well as developing playbooks for campaigns, leveraging analytics to optimize results, and collaborating to scale through different channels to achieve the results.

About You

• You have 10+ years of experience in Campaigns. 
• You thrive on data and thirst to gather qualitative, quantitative, and anecdotal evidence to fuel and optimize campaign performance.
• You are not afraid to take chances and test new things.
• You excel in a team environment, driving collaboration across departments and disciplines to get the best possible outcome.
• You are curious, proactive & thrive in a fast-paced environment.
• You have proven experience working with marketing and sales functions to deliver superior results.
• You have an understanding and a playbook around Account-Based Engagement.
• You have People Leadership experience. 

Outcomes

• Understand Ada's mission and how campaigns contribute to our overall success, develop marketing strategies, plans and KPIs aligned to company objectives, and own these metrics.
• Develop close relationships with the other marketing and sales stakeholders, collaborating on joint marketing plans that tie to revenue goals, and ensuring that our relationships are mutually beneficial.
• Identify opportunities and use cases to maximize pipeline creation. 
• Develop systems and processes that allow you to keep a close eye on the full-funnel lifecycle, all the way from awareness to acquisition, enablement and advocacy; proactively consider ways that marketing can be leveraged at every stage in the journey.
• Establish and consistently report out on campaign engagement, enablement, and performance metrics.

#LI-remote

#LI-CP

Benefits

• Competitive salary and generous stock option plan

• Unlimited vacation

• Wellness account

• Extended health coverage

• Dental/optical/travel insurance

• Life insurance

• Employee and family assistance plan

Perks

• Flexible work schedule

• Digital first, fully remote with WFH budget

• In-house social worker

• Paid parental leave for Canadian and U.S. residents

• Development opportunities

About Us

Ada is a rapidly growing digital first company in a thriving AI ecosystem. We optimize our communication, collaboration, and work ethic for the digital world instead of in-person. We are building the workplace of the future to build the customer experience of the future. With flexible working hours, together we'll determine a schedule that fits your style and the requirements of your role. 

We are backed by world-class investors, including Spark, Accel, FirstMark, Bessemer Venture Partners, and Version One. We provide our employees with competitive compensation, great health benefits, and ownership in our company.

Ada is an equal opportunity employer. In fact, diversity is what drives our success—it’s at the core of how we hire, communicate, and work. Like our platform, we are inclusive to all, and combine our diverse backgrounds, skill sets and thinking to build the best experiences for our clients and their customers.

Ada Privacy Policy