Digital Marketing Manager
Employee Applicant Privacy Notice
Who we are:
Welcoming, collaborative and having the opportunity to make an impact - is how our employees describe working here. Galileo is a financial technology company that provides innovative and revolutionary software products and services that power some of the world's largest Fintechs. We are the only payments innovator that applies tech and engineering capabilities to empower Fintechs and financial institutions to unleash their full creativity to achieve their most inspired goals. Galileo leads its industry with superior fraud detection, security, decision-making analytics and regulatory compliance functionality combined with customized, responsive and flexible programs to accelerate the success of all payments companies and solve tomorrow's payments challenges today. We hire energetic and creative employees while providing them the opportunity to excel in their careers and make a difference for our clients. Learn more about us and why we work here at https://www.galileo-ft.com/working-at-galileo.
We are looking for a passionate, results-driven Digital Marketing Manager to increase awareness of Galileo, grow sales pipeline and drive lead conversion. You’ll be responsible for planning, executing and measuring integrated digital marketing campaigns (e.g. website SEO, paid media, email, display advertising, social media). The ideal candidate is a self-starter with B2B financial services marketing experience (financial technology experience is preferred), and will report to the Director of Marketing.
What you’ll do:
- Develop, implement and manage digital marketing campaigns that promote Galileo’s platform and solutions, drive website traffic and acquire leads
- Brainstorm and test new and creative growth strategies
- Collaborate with internal/agency teams to upgrade website content and design, create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end client experience across multiple channels and touchpoints
- Test, measure, analyze and report campaign and ad performance to optimize marketing funnel
- Collaborate and manage agencies and external vendor partners
- Evaluate emerging technologies, and provide recommendations for adoption where appropriate
What you’ll need:
- 5-7 years of B2B marketing experience in financial services, payments or fintech
- Proven track record of delivering digital marketing campaigns that drive sales growth and conversions
- Strong understanding of performance driven marketing best practices
- Experience in paid media, email marketing, social media, online acquisition, media planning, marketing operations (e.g. CRM, AdOps, Data)
- Experience in optimizing landing pages and user funnels
- Working knowledge of ad serving tools
- Solid knowledge of using website and marketing analytics tools (Google Analytics, Google Tag Manager, Google Search Console and more) to optimize marketing campaigns
- Strong working knowledge of WordPress, Salesforce and Marketo
- Strong copywriting, editing, campaign-building skills
- Excellent verbal communications skills
- Strong attention to detail and organizational skills
- Self-starter with ability to work with a distributed team
Why you’ll love working here:
- Competitive salary packages and bonuses
- Comprehensive medical, dental, vision and life insurance benefits
- Generous vacation and holidays
- Paid parental leave for eligible employees
- 401(k) and education on retirement planning
- Tuition reimbursement on approved programs
- Monthly contribution up to $200 to help you pay off your student loans
- Great health & well-being benefits including: telehealth parental support, subsidized gym program
- Fully stocked kitchen (snacks and drinks)
Galileo Financial Technologies provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law.Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.