Digital Marketing Analyst (Nashville, TN)

| Nashville, TN
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Medalogix is a one-of-a-kind data analytics company in the post-acute care space. We are transforming home health and hospice agencies by leveraging cutting-edge data science, machine learning, and innovative cloud technology to equip clinicians and agencies to provide the right care at the right time.

The Company's five machine learning products have demonstrated improved patient outcomes and reduced cost to the healthcare system, including reduced hospitalization, appropriate and timely transitions to end-of-life care, and optimized visit utilization for patients. Medalogix is poised for tremendous growth, as skilled home health and hospice care are positioned as the lowest cost providers in an industry shifting to value-based care.

Medalogix is currently seeking a hungry, humble, and smart Digital Marketing Analyst to join our technology innovators that are bringing home health and hospice to the next level. We are proud to share that we have recently earned our Great Place to Work Certification, affirming our commitment to do the right thing.

Why Medalogix?

High growth & awesome culture - Medalogix has grown 100%+ for three straight years, with continued material growth planned over the next three years. This success is achieved through passionate, high-functioning talent focused on success. We work hard through our core virtues: Be Badass, Dream Big/Act Small, Do No Harm, and Row Together.

Meaningful work - Our products are used by healthcare providers in their day-to-day care programs. Our company's work directly impacts patient care in the home.

Modern technology products - At the core Medalogix is a technology company. We build modern, cloud-based SaaS software underpinned by data science and data engineering. Our technology team is passionate about using leading tools and practices in our daily work. We build market-leading products that delight our customers. Medalogix products have received recognition from The Boston Globe, Fierce Healthcare, Becker's Hospital Review, HIMSS, and Harvard Business Review.

Competitive compensation & benefits - Medalogix provides big company benefits in a smaller company environment. We provide competitive compensation along with awesome benefits including 401(k) matching.

Role Overview

We are looking for an experienced, strategic, and energetic Digital Marketing Analyst who will contribute to this mission. He or She will work closely with Product and Sales on a regular basis and report to the Marketing Director.

Medalogix is in search of an ambitious Digital Marketing Analyst who will oversee all Marketing Technology solutions and provide actionable insights into our data-driven culture. This role will implement, track, and analyze campaign automation and launches through Pardot. The Digital Marketing Analyst will assist in executing the content marketing strategy across all digital mediums including web and social and provide and interpret analytics reporting that will guide the team. Reporting directly to the Marketing Director, the Digital Marketing Analyst will be proficient in Pardot and Salesforce with an ability to consider process optimization and translate requests into requirements and manage these through delivery of simple project plans.
  • The Digital Marketing Analyst is passionate about solving problems, eager to improve the current state and seek solutions through data.
  • You are an excellent collaborator and communicator with experience working with sales, marketing and product development


Requirements

  • Develop and assess marketing automation and process opportunities and optimization in Pardot.
  • Implement campaign structure and deployment including automations, email, reporting dashboard creation and management in Pardot.
  • Provide insights on campaign performance and ROI.
  • Assist in optimization of Salesforce instance as related to Pardot/Marketing usage.
  • Deploy and track content and campaign efficacy on social media and website.
  • Demonstrate a high level of ownership and ability to work independently with minimal direction.

What would make you a strong fit for this role
  • Desire to immerse yourself in the home health ecosystem to deeply understand our industry and empathize with clinicians, managers, and patients.
  • Willingness to work hands-on and be comfortable rolling up your sleeves to get the job done.
  • Bridge-building that fosters strong partnerships across roles, teams, and departments.
  • Excellent communication skills across all mediums (visual, written, verbal) that shepherd stakeholders along and bolster your decisions with focus and brevity.
  • Ability to handle multiple projects and priorities simultaneously in a fast-paced environment.
  • Fast learner with creative problem-solving skills.
  • Possess an analytical mindset with strong quantitative skills.
  • Proficient experience in Pardot required.
  • Minimum of two years' experience in a full time digital, marketing or social media position.
  • Bachelor's Degree in Business and/or Marketing.


Benefits

  • Highly sponsored Health insurance with HSA and FSA option
  • Optional Dental and Vision insurance
  • 401(k) company match
  • Education Assistance Program/Employee Assistance Program
  • We celebrate our wins with team events/outings
  • Generous Paid Time Off + Eight Paid Holidays
  • Free downtown parking
  • Discounted in-building gym
More Information on Medalogix
Medalogix operates in the Healthtech industry. The company is located in Nashville, TN. Medalogix was founded in 2009. It has 45 total employees. To see all 5 open jobs at Medalogix, click here.
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