Technology can connect us, empower us, and drive us. At Cisco Meraki, we believe that by embracing an incredibly extensible and innovative software platform that simplifies the ever-increasing complexity of IT and business, we can free passionate people to focus on their mission. Do you share our belief?

Meraki is looking for a Campaigns Manager to join the Go To Market: Digital team, driving global awareness and demand-gen media campaigns for mid-market and enterprise B2B audiences!

You will work alongside Integrated Marketing Managers, driving the strategy, execution, and optimization of key campaigns - with support from media agency partners and digital media specialists. You will report to the Sr. Digital Media Manager, and have an active role in all facets of our go-to-market campaigns, including media planning, coordination of materials, liaison with agency partners, campaign reporting, and driving optimizations.

This role is based in the Mission Bay, San Francisco office and will support teams globally. Initially, must be able to remote work with teams worldwide!

What you'll do

• Partner with Integrated Marketing Managers on Meraki B2B campaign briefs, audiences, and objectives.
• Collaborate with paid search, programmatic, content syndication, and paid social specialists to build comprehensive media strategies.
• Transparently communicate strategies to Integrated Marketing Managers, get feedback and build consensus across teams.
• Help forecast impressions, clicks, site traffic, and leads from digital channels.
• Drive media planning and execution with agency partner.
• Coordinate creative needs in support of campaign objectives.
• Collaborate with web team to optimize campaign landing pages for optimal performance.
• Ensure campaigns achieve campaign goals.
• Work closely with agency partners to manage budgets, report on KPIs, and adhere to timelines.
• Lead reporting to Integrated Marketing Managers on campaign metrics, insights and optimization opportunities.
• Champion and test media experiments.

Who you are

• 5-8+ years of proven digital media experience in B2B
• Understanding of midmarket and enterprise B2B audiences; experience with networking IT a plus
• Ability to accurately and consistently evaluate complex data from multiple sources, and provide reports sharing key data, insightful analysis, and meaningful recommendations
• Familiarity with the ad tech industry and solutions
• Excellent communicator, creative problem solver, risk-taker, innovative thinker, consensus builder
• Bachelor's Degree required

At Cisco Meraki, we’re challenging the status quo with the power of diversity, inclusion, and collaboration. When we connect different perspectives, we can imagine new possibilities, inspire innovation, and release the full potential of our people. We’re building an employee experience that includes appreciation, belonging, growth, and purpose for everyone.

Cisco is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis. Cisco will consider for employment, on a case by case basis, qualified applicants with arrest and conviction records.