Spectrum
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Digital Ad Ops Analyst - Media

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Spectrum Reach ( www.spectrumreach.com ) grows businesses of all sizes with custom, multi screen advertising solutions, backed by the power of TV, data, innovation, community experts, and unforgettable creative.
JOB SUMMARY
The Advanced Ad Ops Analyst role within the Advanced Ad Ops Systems and Activation team will work with cross-functional teams to support operational perspectives developing and deploying new digital products. It focuses on support, troubleshooting, and issue resolution with the ad tech structure of the display and video businesses across the entire Spectrum Reach footprint. This position will be responsible for maintaining reliable, consistent operation of the ad serving systems to provide a high-quality experience for our advertising teams and clients. This position reports to the Director, Advanced Advertising Operations.
MAJOR DUTIES AND RESPONSIBILITIES

  • Actively and consistently lead all efforts to simplify and enhance the customer experience.
  • Technical contact for third party vendors and relevant certifications related to ad server management.
  • Manage escalation of technical implementation of digital and advanced ad products.
  • Identify and resolve technical issues related to ad server technology and/or ad tag implementations for both clients and internal teams.
  • Point of contact for technical issues related to ad tags and ad tag structures or functions.
  • Surface, investigate, communicate and drive reported issues to resolution.
  • Investigate and resolve campaign discrepancy issues with third parties.
  • Provide support to the larger ad operations group with assigned custom projects requiring one-off investigation and troubleshooting.
  • Monitor daily activity using available ad servers to verify ads are running and system is delivering as expected.
  • Responsible for all ad tag generation and compliance.
  • Proactively communicate with Product and Operational teams as necessary to resolve issues, modify processes, and establish requirements for new workflows related to tech issues.
  • Analyze reports for trend analysis and actively engage technical partners to solve issues.
  • Provide product support and testing of systems and applications for the entire ad serving ecosystem.
  • Troubleshoot tag-related issues, reporting/delivery discrepancies, and implementation concerns.
  • Actively participate in cross-team workgroups for new digital product launches providing input supporting operational perspectives.
  • Onboard and test new inventory sources from internal and 3rd party sources.
  • Participate in network/inventory audits to ensure all available inventory is recognized and utilized to the fullest revenue-producing extent.
  • Review and certify new vendors supporting digital and advanced advertising operations and products.
  • Provide ongoing review of processes to streamline, standardize workflow, and improve efficiencies.
  • Participate in design, implementation, and administration of order management systems tying together disparate products and vendors.
  • Develop materials and provide training for Advanced Ad Ops fulfillment teams.
  • Serve as digital subject matter expert in various areas which might include Google Analytics, VAST/VPAID ad tags, Salesforce/CRM, Ad Quality & Compliance, Reporting platforms.
  • Perform other duties as required.

Skills/Abilities and Knowledge

  • Experience troubleshooting campaign set-ups, tag generation, and delivery issues
  • Proficiency in how online ads work and available transaction types (CPM, CPA, RTB, ROI, etc.)
  • Strong knowledge of DoubleClick, FreeWheel MRM, or other relevant ad serving technologies
  • Strong knowledge of digital ad serving technologies (ad server logic, redirects, 3rd party tags, pixels, and cookies)
  • Experience with ad servers, bid managers, or DSPs
  • Ability to create ad tags and test campaigns using IP-based ad servers and UIs
  • Ability to adapt to change and learn new applications/processes/products quickly
  • Strong experience with intermediate/advanced Excel functions
  • Familiarity with rich media vendor and web debugging tools
  • Extensive phone interaction with both internal and external customers
  • Strong time management and organizational skills
  • Ability to work independently and multi-task
  • Sense of urgency to requests and strong ability to prioritize tasks
  • Anticipates problems and establishes plans to rectify situations while displaying good judgment


Education
Bachelor's Degree in Business, Statistics, Digital Media or related field, equivalent training, education and experience
Related Work Experience

  • Digital Ad Operations


WORKING CONDITIONS

  • Office environment

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What are Spectrum Perks + Benefits

Spectrum Benefits Overview

At Spectrum, employees don't just have jobs, they build careers. That's why we believe in offering a comprehensive compensation and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.

• Paid, on-the-job training and significant opportunities for advancement
• Earn an associate degree, bachelor’s degree or professional certificate tuition-free through our partnership with Guild
• High quality and affordable health care coverage for all employees and their family members
• Spectrum has absorbed the full cost increase for medical, dental and vision for the last 10 years, keeping employee costs flat
• Paid time off including vacation, sick time, personal days and holidays
• 401(k) with 100% match up to 6% of pay plus an additional 3% company contribution to a Retirement Accumulation Plan
• Free and discounted Spectrum services and deep discounts on Spectrum MobileTM regardless of where you live

Culture
Volunteer in local community
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Employee resource groups
Employee-led culture committees
In-person all-hands meetings
In-person revenue kickoff
Diversity
Documented equal pay policy
Dedicated diversity and inclusion staff
Highly diverse management team
Mandated unconscious bias training
Diversity employee resource groups
With our business resource groups, we welcome you to be part of a strong community that gives you opportunities to network, develop and grow your career.
Hiring practices that promote diversity
We aim to foster an inclusive culture and workplace where every person feels empowered. No matter your background, identity or beliefs, we welcome you to explore a career with us.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
Transgender health care benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Child Care & Parental Leave Benefits
Childcare benefits
Spectrum offers discounts at specified per location daycares.
Generous parental leave
Family medical leave
Adoption Assistance
Vacation & Time Off Benefits
Generous PTO
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Onsite office parking
Spectrum employees have plenty of on-site parking options including lots and a garage.
Recreational clubs
Relocation assistance
Onsite gym
Professional Development Benefits
Job training & conferences
Tuition reimbursement
Lunch and learns
Promote from within
Mentorship program
We believe mentoring plays a vital role in career growth. We're proud of our mentorship program here at Spectrum.
Continuing education stipend
Online course subscriptions available
Personal development training

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