Content Marketing Manager (Remote) at Covetrus

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Covetrus is a global animal-health technology and services company dedicated to empowering veterinary practice partners to drive improved health and financial outcomes. We're bringing together products, services, and technology into a single platform that connects our customers to the solutions and insights they need to work best. Our passion for the well-being of animals and those who care for them drives us to advance the world of veterinary medicine. Covetrus (www.Covetrus.com) has more than 5,000 employees, serving over 100,000 customers around the globe.

Summary:

You're a dynamic, tech-savvy content marketer who captivates audiences through compelling storytelling grounded in insights and audience understanding. You are a versatile writer equally adept at creating long and short format assets across channels. You are a natural journalist, unearthing new ways to tell our story and dimensionalize our thought leadership. A true team player who enjoys collaborating across creative, product and marketing teams.

Responsibilities:
  • Work collaboratively with key stakeholders/thought leaders to create innovative and compelling multi-channel content that propels the Covetrus brand narrative and value proposition within key markets. Articulate the benefit and power of our technology solutions.
  • Produce whitepapers and case studies. Leverage industry research/reports to craft educational, thought leadership content. Amplify across earned channels.
  • Identify and create compelling customer and company stories that yield PR opportunities
  • Develop content strategies and experiences that attract, educate and inspire our employees
  • Ensure all content is SEO driven, incorporating SEO keywords and following best practices


Qualifications:
  • 7-10 years' experience in a content marketing, social media marketing or journalism
  • Experience in B2B and software/SAAS marketing
  • An editorial mindset that seeks to understand different audiences and how to connect with them
  • Seasoned, creative storyteller who communicates naturally across platforms & formats (webinars, infographics, social, blog posts, podcasts, etc.)
  • Demonstrated ability to convey complex ideas quickly and accurately, within Brand voice and ethos.
  • A commitment to constant learning, challenge seeking, collaboration, and finding creative new ways to share the Covetrus story.
  • Someone who thrives in a fast-paced environment, creating new ideas


#LI-Remote

Covetrus is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Additional Requirements(US Only): Must be fully vaccinated and remain fully vaccinated against COVID-19.*

*Per the CDC, fully vaccinated means at least 2 weeks after (1) a second dose in a 2-dose series, or (2) a single-dose vaccine, and this status and definition applies to COVID-19 vaccines currently authorized for emergency use or approved by the U.S. Food and Drug Administration.
More Information on Covetrus
Covetrus operates in the Healthtech industry. The company is located in Portland, ME and Dublin, OH. Covetrus was founded in 2019. It has 5500 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Dental Benefits, Vision Benefits, Health Insurance Benefits, Life Insurance and 401(K). To see all 26 open jobs at Covetrus, click here.
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