Consumer Strategist

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At Mercury Healthcare, we empower healthcare organizations to create seamless consumer experiences and improve outcomes to build healthier communities. As a Consumer Strategist, you will showcase your impressive analytical skills and strategic planning chops. You will leverage MH’s market-leading insights and digital capabilities to create and implement consumer-centric, integrated marketing programs to meet the goals of our hospital and hospital system clients.

What you will do:

  • Work with clients directly to understand their marketing needs and identify relevant data insights
  • Create innovative integrated marketing strategies to fulfill client needs, leveraging insights and capabilities
  • Engage internal resources and partners for project/campaign planning expertise
  • Draft proposals laying out integrated strategies and expected outcomes for client review
  • Report results and explain implications of executed strategies to client
  • Analyze strategy results and make recommendations for optimization

 What you will bring:

  • Bachelor’s degree and 3+ years of experience in marketing planning and campaign/program execution
  • Ability to manage multiple projects in a fast-paced, dynamic environment
  • Excellent organizational and time management skills
  • Good understanding of healthcare and healthcare marketing is a plus
  • Knowledge of CRM and marketing automation platforms and their use in marketing.  (Oracle Eloqua, Act-On and Salesforce Marketing Cloud)
  • Experience with Google AdWords, Facebook Analytics or Google Analytics a plus
  • Ability to analyze performance data and develop recommendations for marketing programs across multiple channels with a focus on Digital (paid search, display, paid social and SEM) 
  • Ability to develop and present a compelling story to stakeholders that articulates the business problem, outlines corresponding solutions, and frames the outcomes
  • Experience with development, management, and evolution of consumer insights and journey mapping
  • Comfortable with 25% overnight travel

Benefits:

  • 5% Bonus 
  • 401(k) plan with employer match 
  • Medical, dental, and vision insurance, with HSA contributions for qualifying plans
  • Company-funded basic Life, AD&D, and disability coverage
  • Family planning resources
  • Subsidized wellness benefits
  • PTO plus paid holiday and volunteer time
  • Tuition reimbursement and learning & development programs

Who we are:

Mercury Healthcare is a technology and data analytics company that empowers healthcare organizations to engage consumers and optimize provider networks to accelerate growth. Our customers benefit from more than 30 years’ experience driving intelligent engagement, aligning physicians, and enabling personalized healthcare journeys. Learn more at mercuryhealthcare.com.

Mercury Healthcare believes that all persons are entitled to equal employment opportunity and does not discriminate against nor favor any applicant because of race, sex, color, disability, national origin, religion, creed, age, marital status, citizenship, veteran status, gender, gender identity / expression, actual or perceived sexual orientation, or any other protected characteristic.​ Equal employment opportunity will be extended in all aspects of the employer-employee relationship, including, but not limited to, recruitment, hiring, training, promotion, transfer, demotion, compensation, benefits, layoff, and termination. 

Location:

Remote (reporting to Madison, WI location) 

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Candidate Location Eligibility:
Austin, TX
Colorado, CO

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