Consumer Strategist

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At Mercury Healthcare, we empower healthcare organizations to create seamless consumer experiences and improve outcomes to build healthier communities. As a Consumer Strategist, you will showcase your impressive analytical skills and strategic planning chops. You will leverage MH’s market-leading insights and digital capabilities to create and implement consumer-centric, integrated marketing programs to meet the goals of our hospital and hospital system clients.

What you will do:

  • Work with clients directly to understand their marketing needs and identify relevant data insights
  • Create innovative integrated marketing strategies to fulfill client needs, leveraging insights and capabilities
  • Engage internal resources and partners for project/campaign planning expertise
  • Draft proposals laying out integrated strategies and expected outcomes for client review
  • Report results and explain implications of executed strategies to client
  • Analyze strategy results and make recommendations for optimization

 What you will bring:

  • Bachelor’s degree and 3+ years of experience in marketing planning and campaign/program execution
  • Ability to manage multiple projects in a fast-paced, dynamic environment
  • Excellent organizational and time management skills
  • Good understanding of healthcare and healthcare marketing is a plus
  • Knowledge of CRM and marketing automation platforms and their use in marketing.  (Oracle Eloqua, Act-On and Salesforce Marketing Cloud)
  • Experience with Google AdWords, Facebook Analytics or Google Analytics a plus
  • Ability to analyze performance data and develop recommendations for marketing programs across multiple channels with a focus on Digital (paid search, display, paid social and SEM) 
  • Ability to develop and present a compelling story to stakeholders that articulates the business problem, outlines corresponding solutions, and frames the outcomes
  • Experience with development, management, and evolution of consumer insights and journey mapping
  • Comfortable with 25% overnight travel

Benefits:

  • 5% Bonus 
  • 401(k) plan with employer match 
  • Medical, dental, and vision insurance, with HSA contributions for qualifying plans
  • Company-funded basic Life, AD&D, and disability coverage
  • Family planning resources
  • Subsidized wellness benefits
  • PTO plus paid holiday and volunteer time
  • Tuition reimbursement and learning & development programs

Who we are:

Mercury Healthcare is a technology and data analytics company that empowers healthcare organizations to engage consumers and optimize provider networks to accelerate growth. Our customers benefit from more than 30 years’ experience driving intelligent engagement, aligning physicians, and enabling personalized healthcare journeys. Learn more at mercuryhealthcare.com.

Mercury Healthcare believes that all persons are entitled to equal employment opportunity and does not discriminate against nor favor any applicant because of race, sex, color, disability, national origin, religion, creed, age, marital status, citizenship, veteran status, gender, gender identity / expression, actual or perceived sexual orientation, or any other protected characteristic.​ Equal employment opportunity will be extended in all aspects of the employer-employee relationship, including, but not limited to, recruitment, hiring, training, promotion, transfer, demotion, compensation, benefits, layoff, and termination. 

Location:

Remote (reporting to Madison, WI location) 

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • ScalaLanguages
    • SqlLanguages
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • AngularJSFrameworks
    • ExpressFrameworks
    • Node.jsFrameworks
    • SparkFrameworks
    • Microsoft SQL ServerDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • SnowflakeDatabases
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • TableauAnalytics
    • AxureDesign
    • FigmaDesign
    • IllustratorDesign
    • PhotoshopDesign
    • SketchDesign
    • JIRAManagement
    • DocuSignCRM
    • SalesforceCRM
    • Salesforce PardotCRM
    • Oracle EloquaLead Gen

An Insider's view of Mercury Healthcare

What are some social events your company does?

There are many opportunities to socialize, from ping-pong doubles to happy hours to volunteer outings. We also have monthly events such as Pizza Day, new hire socials and holidays to connect, win prizes, play games, or grab drinks. If you need a break from your desk, there are workspaces to lounge at with buddies and get the creative spark flowing.

Dan

Data Analyst

What's the biggest problem your team is solving?

Evolving consumer expectations are pushing doctors and practice owners to adopt convenient, on-demand delivery of services. Getting doctors to appreciate these changes and mature their business can be a struggle. We’re taking a data-driven, analytical approach to prove that meeting patients' expectations can be a big win for growing their practice.

Steven

VP, Product Management

What makes someone successful on your team?

Someone who is committed to continuous learning and knowledge sharing. Work becomes way more fun if you're willing to explore, test, learn, and iterate together!

Alli

Director, User Experience Design

What does your typical day look like?

I lead strategic development of data-driven marketing campaigns for our healthcare clients. The day-to-day involves a lot of problem solving, teamwork, and creative thinking from campaign development to market exit, and I'm motivated by new learning opportunities and collaboration each step of the way.

Lauren

Integrated Marketing Manager

What are Mercury Healthcare Perks + Benefits

Mercury Healthcare Benefits Overview

Our inclusive package offers flexible options customizable for everyone – no matter what your family looks like.

Culture
Volunteer in local community
Intracompany committees
Diversity
Documented equal pay policy
Unconscious bias training
Diversity manifesto
Diversity Employee Resource Groups
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Adoption Assistance
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Happy Hours
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Promote from within
Mentorship program
Continuing Education stipend
Online course subscriptions available
Customized development tracks

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