Conference Social Media Specialist at Gartner (Dallas, TX)

| Dallas-Fort Worth, TX
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Gartner's Corporate Communications team is responsible for defining, promoting, and protecting the Gartner brand. By creating compelling content and marketing programs, our goal is to engage internal and external audiences in our value proposition and corporate narrative in order to drive long-term, double-digit growth.

Job Brief:

The Conference Social Media Specialist is responsible for working with the Conference Social Media Manager to build awareness of Gartner's conference portfolio through a content-rich program of organic social media promotion. This will involve creating, publishing, and monitoring social content across all platforms, assisting with live stream Q&A analyst interviews and conference presentations, and continuously improving the impact of the overall conference social media program based on key performance metrics. The Conference Social Media Specialist will work closely with the broader Social Media team to ensure alignment within the center of excellence and partner closely with the Conference Marketing team to positively contribute to the success of their most critical priorities.

What You Will do:
  • Execute on Gartner's conference organic social media strategy to drive attendee registrations and brand awareness by creating pre-conference social media content and engaging with stakeholders on social media during flagship conferences to support the attendee experience, whether remotely or in person.
  • Create and schedule organic social media plans to promote each global conference across LinkedIn, Facebook, Twitter, and Instagram.
  • Write and create always-on dynamic content to promote conferences including creative concepts for videos, gifs, and social cards.
  • Partner with manager to provide "on-site" social media coverage at 1-3 flagship conferences a year.
  • Maintain team best practices documents, trainings, the process documentation for business partners.
  • Act as liaison to the conference operations team to coordinate live social feeds for the Gartner Conference Mobile application and the on-site digital signage.
  • Assist with Gartner's live stream program on LinkedIn, Twitter, and YouTube to drive brand awareness for Gartner conferences through monitoring and reporting.
  • Work with the conference technical team and the speaker team to coordinate live streams to LinkedIn, Twitter, and YouTube of Gartner keynotes and guest keynotes.
  • Create a quarterly reporting pack to report on the programs key metrics and provide conference social media recap reports globally, as well as plan specific metric reports.
What You Will Need:
  • 1-3+ years' experience with social media experience and/or events marketing.
  • Bachelor's Degree (preferred: Business, Marketing, Communication, Writing/Journalism).
  • Demonstrated experience in social media / and or events marketing.
  • Proven ability to handle multiple tasks under tight deadlines.
  • Experienced in writing creative content for social media.
  • Strong communications skills.
  • Travel required (as conferences transition to in-person): up to 15%.
  • Interest in data-driven decision making.
What We Offer:
  • Limitless growth and learning opportunities.
  • A collaborative and positive culture - Your team will be as smart and driven as you
  • Outstanding compensation - Plus competitive benefits and generous time off
  • A chance to make an impact - Your work will contribute directly to our strategy

Who are we?

Gartner delivers actionable, objective insight to executives and their teams. Our expert guidance and tools enable faster, smarter decisions and stronger performance on an organization's most critical priorities. We've grown exponentially since our founding in 1979 and we're proud to have nearly 16,000 associates globally that support our 14,000+ clients in more than 100 countries.

What makes Gartner a great place to work?

Our teams are composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations. We believe that a variety of experiences makes us stronger-as individuals, as communities and as an organization. That's why we're recognized worldwide as a great place to work year after year. We've been recognized by Fortune as one of the World's Most Admired Companies, named a Best Place to Work for LGBTQ Equality by the Human Rights Campaign Corporate Equality Index and a Best Place to Work for Disability Inclusion by the Disability Equality Index. Looking for a place to turn your big ideas into reality? Join #LifeAtGartner

What we offer:

Our people are our most valuable asset, so we invest in them from Day 1. When you join our team, you'll have access to a vast array of benefits to help you live your life well. These resources are designed to support your physical, financial and emotional well-being. We encourage continued personal and professional growth through ongoing learning and development opportunities. Our employee resource groups, charity match and volunteer programs keep you connected to your internal Gartner community and causes that matter to you.

The policy of Gartner is to provide equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to affirmatively seek to advance the principles of equal employment opportunity.

Gartner is committed to being an Equal Opportunity Employer and offers opportunities to all job seekers, including job seekers with disabilities. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access the Company's career webpage as a result of your disability. You may request reasonable accommodations by calling Human Resources at +1 (203) 964-0096 or by sending an email to [email protected] .
Job Requisition ID:61586
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More Information on Gartner
Gartner operates in the Consulting industry. The company is located in Stamford, CT, Arlington, VA, Fort Myers, FL and Irving, TX. Gartner was founded in 1979. It has 17843 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Disability Insurance, Dental Benefits, Vision Benefits, Health Insurance Benefits and Life Insurance. To see all 320 open jobs at Gartner, click here.
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