Comms & PR Lead at Retool (New York City, NY)

| New York City, NY | Hybrid
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At Retool, we’re changing the way software is built. We’ve developed the fastest way to build internal tools, saving companies time, resources, and engineering bandwidth. Whether it’s refunding orders, underwriting loans, managing marketplaces, rolling out new features, analyzing transactions, or providing customer support, Retool makes it dramatically faster and easier to build internal tools that teams need. We believe that the future of software development lies in being a force multiplier for developers and technical builders, helping them move considerably faster building a lot more software.  We’re looking for highly collaborative people as we build a world-class team to support this mission and we’d love for you to join us!


In the past few decades, there has been very little innovation in programming. As Y Combinator notes, “the frameworks are better, the languages a bit more clever, but mostly we’re doing the same things.” There are many companies that say they’re tackling this challenge, but few have the results to back it: today, some of the most recognizable companies already rely on Retool to run their businesses—from Amazon and NBC to DoorDash, Stripe, and OpenAI. 

That’s where you come in. We need to get the word out about Retool: our unique approach, our constantly-improving product, and our fantastic team. We believe sharing that in authentic and novel ways will intrigue developers and enterprises alike to check us out.

We’re looking for a hands-on communications leader, reporting directly to our Head of Marketing. This role will be instrumental in defining Retool’s identity and messaging for the years ahead, drive our comms and media strategy across all channels, help us find the most interesting stories to tell across our product and customer base, and elevate Retool’s brand and awareness amongst our target audiences and the broader market.

If you have a strong track record of shaping iconic tech brands, and love working in a fast-paced, ever-changing environment, we’d love to chat!


  • Develop and implement a comprehensive PR and Communications strategy that aligns with our business goals and elevates Retool’s awareness and cache
  • Build relationships with key journalists and media outlets to secure coverage for Retool in top-tier publications
  • Create engaging content, including press releases, blog posts, and thought leadership articles, that highlights Retool’s unique value proposition
  • Bring a passion for storytelling and creating compelling narratives out of thin air; everything from an interesting customer use case to a data insight to spotlighting a unique approach
  • Use your technical fluency to translate complex ideas to multiple audiences — whether that’s more traditional outlets or through analysts or the new guard of newsletters, podcasts, etc.
  • Collaborate closely with our executive team, engineering organization to identify new product features and use cases that can be used to craft compelling stories about Retool's impact on the industry
  • Work closely with the Marketing and DX teams to develop and execute integrated campaigns that amplify Retool’s message
  • Monitor and analyze media coverage to measure the impact of our PR and Comms efforts and adjust our strategy as needed
  • Stay up-to-date on industry trends and best practices to continually improve Retool’s PR and Comms efforts
  • Manage external PR agencies and freelancers, as needed


  • 10+ years of experience in PR and Communications in tech companies, with at least 4 years of in-house experience
  • Strong book of reporter relationships, especially those that cover software and devtools; a proven track record of securing corporate and product coverage
  • Ability to think strategically and develop creative solutions to complex problems
  • Strong project management skills; prioritize and manage multiple projects simultaneously
  • Ability to work collaboratively with cross-functional teams, such as engineering, DX, and other marketing functions
  • Excellent written and verbal communication skills

Retool offers generous benefits to all employees. For more information, please visit the benefits and perks section of our careers page!

At this time, Retool is only set up to employ in the US and UK. 

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • TypeScriptLanguages
    • ReactLibraries
    • ReduxLibraries
    • CypressFrameworks
    • DockerFrameworks
    • ExpressFrameworks
    • gRPCFrameworks
    • KubernetesFrameworks
    • Node.jsFrameworks
    • OAuthFrameworks
    • React NativeFrameworks
    • TerraformFrameworks
    • PostgreSQLDatabases
    • RetoolDatabases
    • AWS (Amazon Web Services)Services
    • GitHubServices
    • FigmaDesign
    • ConfluenceManagement
    • Google DriveManagement
    • Google DocsManagement
    • Google SlidesManagement
    • LinearManagement
    • DocuSignCRM
    • HubSpotCRM
    • IntercomCRM
    • LinkedIn SalesNavigatorCRM
    • OutreachCRM
    • SalesforceCRM
    • SplashCRM
    • GongLead Gen
    • RevOps CPQLead Gen
    • LeadIQLead Gen
    • LeadGeniusLead Gen
    • LinkedIn Sales InsightsLead Gen
    • ChampifyLead Gen

An Insider's view of Retool

How do you collaborate with other teams in the company?

At Retool, Engineering, Product, and Design work closely throughout the entire product development process. Designers collaborate across various product lines to create cohesive designs and meet the needs of our users. Our structure encourages open communication and collective decision-making, with everyone empowered to share input and ideas.

What is your vision for the company?

Software has changed our lives, but it remains far too difficult to build. Code is great and the best way to get a computer to do something—but should we write as much code as we do? We think not. Retool is a new, better way to program so that people everywhere can build custom software that works.



What's the biggest problem your team is solving?

An open-ended platform like Retool means our audience is incredibly diverse. Creating messaging that resonates with everyone reinforces a lot of what I find invigorating about product marketing—talking to customers, using those insights to fuel our roadmap and enablement materials, and iterating to deliver a message that’s exciting to developers.


Product Marketer

What are Retool Perks + Benefits

Flexible work schedule
Remote work program
Health Insurance & Wellness Benefits
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
Financial & Retirement
401(K) matching
Company equity
Performance bonus
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Adoption Assistance
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited vacation policy
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free daily meals
Free snacks and drinks
Company-sponsored happy hours
Pet friendly
Relocation assistance
Home-office stipend for remote employees
Professional Development Benefits
Job training & conferences
Promote from within
Continuing education stipend
Continuing education available during work hours
Online course subscriptions available
Paid industry certifications

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