Channel Partner Marketing Manager at Hewlett Packard Enterprise (Houston, TX)

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Responsible for developing and managing relations with business, technology and channel partners to drive new business and grow existing business, evaluate sponsorships and sell with partners. Examples of partners: key reseller/retail accounts, independent software vendors, system integrators, component suppliers, trade associations and premium/incentive companies. Activities encompass marketing programs/solutions to/through/with partners to create demand and incremental revenue for company offerings and to deliver differentiated company customer experiences and technology. Assists partner(s) with and monitors delivery of the company experience. Manages/optimizes partner Market Development Funds (MDF), i.e., tracking availability/utilization of funds, developing and/or compliance with program terms, full leveraging of existing programs and proposals for new MDF-based initiatives.

Responsibilities:
  • Direct development of value proposition, integrated solution offering and market positioning to/with/through partner and successfully launch solution in the market (typical partner profile is large partners with majority operations in particular region in the enterprise business).
  • Lead and develop breakthrough partner strategy and Marketing plans.
  • Direct development of messaging and content framework for partner programs and campaigns.
  • Lead with Marketing Service agency programs
  • Identify/develop innovative/ breakthrough program metrics/benchmarks.
  • Develop/drive TPE/TCE plans and execution.
  • Develop regionally go-to- market strategy and marketing effort to ensure market penetration.
  • Establish and maintain execution level relationship to promote company and partner total solution capabilities.
Education and Experience Required:
  • 5+ years marketing experience.
  • Partner, sales, industry, channel experience or equivalent.
Knowledge and Skills:
  • Expert knowledge of marketing principles, practices, tactics and tools.
  • Thorough knowledge of working with large partners and managing product/ service/solution lifecycle.
  • In-depth knowledge of industry and customer segments and demand generation program.
  • Excellent written/oral communications and analytical skills.
  • Excellent interpersonal skills; ability to build and manage virtual teams.
  • Excellent negotiating skills.
  • Ability to interface effectively with all levels of management and functional disciplines.
  • Excellent influencing and consensus-building skills.
What we can offer you:
Extensive benefits, a competitive salary and participation in the shared values and purpose that make Hewlett Packard Enterprise one of the world's most attractive employers! At HPE, our goal is to provide equal opportunities, flexible work-life balance, and constantly evolving career growth.
If you are looking for challenges in an exciting, supportive and international work environment, then we definitely want to hear from you. Continue the conversation by clicking apply now below, or directly via our Careers Portal at www.hpe.com/careers.

Join us and make your mark!
Find out more about us and follow us on:
https://www.facebook.com/HPECareers
https://twitter.com/HPE_Careers

HPE is an Equal Employment Opportunity/ Veterans/Disabled/LGBT and Affirmative Action employer. We are committed to diversity and building a team that represents a variety of backgrounds, perspectives, and skills. We do not discriminate and all decisions we make are made on the basis of qualifications, merit, and business need. Our goal is to be one global diverse team that is representative of our customers, in an inclusive environment where we can continue to innovate and grow together.

1087599

This role has been designated as 'Edge', which means you will primarily work outside of an HPE office
More Information on Hewlett Packard Enterprise
Hewlett Packard Enterprise operates in the Information Technology industry. The company is located in Houston, TX. Hewlett Packard Enterprise was founded in 2022. It has 61628 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Disability Insurance, Dental Benefits, Vision Benefits, Health Insurance Benefits and Life Insurance. To see all 38 open jobs at Hewlett Packard Enterprise, click here.
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