Channel Marketing Manager

| Hybrid
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To reinvent an industry, you have to build the best team. Join Formlabs if you want to bring groundbreaking professional 3D printers to the desktop of every professional designer, engineer, researcher, and artist in the world. 

Joining Formlabs as Channel Marketing Manager in North America is an exciting opportunity to drive the channel marketing strategy and program execution through our top resellers in our largest regional market.

You will work closely with our channel and marketing teams, as well as our top resellers, to plan and execute their quarterly marketing plans. If you are eager to be part of an exciting journey where you will contribute to the fast growth of Formlabs in America, this is the perfect opportunity for you.

Your challenge:

  • Design, implement, roll-out, and track performance of Channel Marketing programs, campaigns, and processes
  • Roll-out to-partner communications, including writing, editing, proofreading, and sending out emails via Marketo
  • Contribute to develop and improve the Formlabs Partner Portal, the one-stop-marketing shop for partners, by maintaining marketing content, managing asset inventory, writing articles and optimizing navigation, among other activities
  • Build strong work relationships with our key channel partners in North America
  • Define marketing plans with our key partners and channel sales managers on a quarterly basis, including online and offline demand generation and brand awareness programs (e.g. joint events, webinars, workshops, promotions and campaigns, etc.)
  • Regularly communicate with key channel partners to provide 1 to 1 marketing guidance and support, monitor the progress of ongoing programs, and help remove obstacles, Share knowledge, tools and ideas with partners.
  • Identify use cases and user stories that can be used to create marketing value (e.g.  webinars, blog posts, PR opportunities, web content, display parts, etc.)
  • Lead the marketing onboarding of new channel partners in order to enable them to run Formlabs-driven marketing activities as soon as possible


Your profile:

  • 3-4 years of experience in channel partner marketing, preferably in a B2B setting
  • Fluency in English (written and oral)
  • Good at building personal relationships with customers and partners
  • Strong understanding of online marketing strategies and tactics for demand generation
  • Have experience with components of a modern marketing tech stack like Salesforce, Google Analytics, Marketo, spreadsheets, CMS editing, and webinar platforms
  • Exceptional planning abilities and strong attention to detail
  • Results-driven and willing to go the extra mile to achieve targets
  • Strong project management skills
  • Advanced knowledge of Microsoft Excel or Google Sheets

Bonus skills:

  • Passionate about 3D printing and emerging technologies
  • Experience in rapidly growing startup environments
  • Spanish speaking skills are a plus

Our Perks & Benefits:

  • Robust equity program to build future wealth through RSUs
  • Comprehensive healthcare coverage (Medical, Dental, Vision)
  • Low cost fund options in our 401K and access to advisors 
  • Generous paid Parental Leave (up to 16 weeks)
  • Tenure-based paid Sabbatical Leave (up to 6 weeks)
  • Flexible Out of Office Plan – Take time when you need it
  • Ample on-site parking & pre-tax commuter benefits
  • Healthy on-site lunches, snacks, beverages, & treats
  • Regular sponsored professional development opportunities
  • Many opt-in culture events across our diverse community
  • And of course… unlimited 3D prints

We are an equal opportunity employer and value diversity at our company.  We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.  

Even if you don't check every box, but see yourself contributing, please apply.  Help us build an inclusive community that will change the face of 3D printing.

To all recruitment agencies: Formlabs does not accept agency resumes. Please do not forward resumes to our jobs alias, Formlabs employees or any other company location. Formlabs is not responsible for any fees related to unsolicited resumes. Unsolicited resumes received will be considered our property and will be processed accordingly.

Our Perks & Benefits:

  • Robust equity program to build future wealth through RSUs
  • Comprehensive healthcare coverage (Medical, Dental, Vision)
  • Low cost fund options in our 401K and access to advisors 
  • Generous paid Parental Leave (up to 16 weeks)
  • Tenure-based paid Sabbatical Leave (up to 6 weeks)
  • Flexible Out of Office Plan – Take time when you need it
  • Ample on-site parking & pre-tax commuter benefits
  • Healthy on-site lunches, snacks, beverages, & treats
  • Regular sponsored professional development opportunities
  • Many opt-in culture events across our diverse community
  • And of course… unlimited 3D prints

We are an equal opportunity employer and value diversity at our company.  We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.  

Even if you don't check every box, but see yourself contributing, please apply.  Help us build an inclusive community that will change the face of 3D printing.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C++Languages
    • GolangLanguages
    • JavascriptLanguages
    • PythonLanguages
    • SqlLanguages
    • ReactLibraries
    • DjangoFrameworks
    • FlaskFrameworks
    • Node.jsFrameworks
    • Google CloudServices
    • IllustratorDesign
    • PhotoshopDesign
    • SolidWorksDesign
    • AsanaManagement
    • Google DriveManagement
    • JIRAManagement
    • DocuSignCRM
    • DriftCRM
    • LinkedIn SalesNavigatorCRM
    • OutreachCRM
    • SalesforceCRM
    • MarketoLead Gen

An Insider's view of Formlabs

What’s the vibe like in the office?

Culture is extremely important at Formlabs. With now over 400 people combined in our Boston and Berlin offices, the goal is to “keep Formlabs weird,” which is really just a fun way of saying, “let’s keep things interesting.” Since we are trailblazing the way for a new era of low-cost manufacturing, keeping things interesting isn’t too difficult!

Formlabs

Formlabs

What projects are you most excited about?

Everything we produce is an ongoing project. A big focus for us has always been to relentlessly improve upon our existing products. We release regular updates to our software, printer and materials - keep an eye on our blog to see all the exciting things we have planned for the coming year!

Formlabs

Formlabs

How does the company support your career growth?

Everything Formlabs is doing and creating has never been done before. We are a work-in-progress organization with a lot of space for growth. We seek to cultivate an environment where individuals can contribute their own new ideas and participate in the evolution of the company.

Formlabs

Formlabs

What is your vision for the company?

We're committed to bringing powerful and accessible fabrication tools into the creative hands of professionals around the world.

Formlabs

Formlabs

What are some social events your company does?

We regularly have people organizing everything from whiskey tastings to ice climbing. The interest-diversity here is vast and people are quick to jump in and learn something new. Just to name a few of our internal “clubs," we have Booklabs, Filmlabs, Whiskeylabs, ping pong tournaments, Fitness Bootcamp, yoga, Ragnar, summer camps, hackathons . . .

Formlabs

Formlabs

What are Formlabs Perks + Benefits

Formlabs Benefits Overview

We invest in our people. That's why we provide flexible vacation, generous premium coverage for medical, dental, and vision plans, paid parental leave, commuter benefits, and unlimited 3D prints. We are committed to offering a holistic benefit package to support you inside and outside the office.

Culture
Volunteer in local community
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Employee resource groups
Quarterly engagement surveys
Hybrid work model
In-person all-hands meetings
In-person revenue kickoff
Flexible work schedule
Diversity
Dedicated diversity and inclusion staff
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
Financial & Retirement
401(K)
Company equity
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Return-to-work program post parental leave
Company sponsored family events
Vacation & Time Off Benefits
Paid volunteer time
Sabbatical
Paid holidays
Paid sick days
Flexible time off
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Some meals provided
We have catered Lunch available on Mondays Wednesdays and Friday
Company-sponsored happy hours
Onsite office parking
Pet friendly
Recreational clubs
Relocation assistance
Mother's room
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within
Mentorship program
Continuing education available during work hours
Online course subscriptions available
Customized development tracks
Paid industry certifications

Additional Perks + Benefits

Catered lunches 3x per week, unlimited snacks, office pets, 100% healthcare coverage, regular presentations and technical talks, Form Clubs for anything and everything you can imagine Coffeelabs, Beerlabs, Paintlabs, Gamelabs, Booklabs, the list goes on. A culture that welcomes you into your FormFamily from Day One.

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