Jellyvision is hiring a Campaign Marketing Manager

Who we are 

Hi, we’re Jellyvision. We’re the proud parents of ALEX, a growing platform that saves employees and their employers money by making tricky decisions—like choosing and using employee benefits—less confusing and more enjoyable. We focus on improving the health, wealth and well-being of America’s employees – and we want you to join our thriving team.

Jellyvision is committed to continuous evolution and to fostering a more diverse and inclusive workplace where everyone is welcomed, valued, and respected. It doesn’t matter your race, ethnicity, religion, sexual orientation, age, marital status, disability, gender identity, sex, or country of origin...we just want amazing people who are willing to grow along with us.

Who you are

You’re a go-getter, with an attitude that no task is too small or too big to tackle. You love finding ways to solve problems, with strong analytical tendencies and a natural curiosity to get to the heart of things. You’re creative, diligent and enjoy working across teams. Emails, texts, and other messaging channels absolutely delight you. You enjoy a puzzle - no matter how complex. And let’s be honest, you thrive in complexity, and when you can use your talents and expertise to run fast and try new things you’re at your best. 

How you’ll drive the next evolution of our business

You’ll serve as the linchpin in the cross-functional collaboration between Demand Generation, Product Marketing and our Content team. Your hard-working hands will help shape our campaigns into multi-channel, powerful vehicles to introduce people to Jellyvision, turning those prospects into customers. Helping us create a stronger email strategy, you will have a major impact to the marketing vision, agency partnerships and lead gen activities. You’ll report to the Director of Demand Generation, part of our Lead Gen trifecta, in our growing and powerful marketing organization.

The Gig

• Lead campaign creation and creative development, in collaboration with the Content and Demand Gen teams, which includes campaign build in Marketo, audience segmentation, email creation, landing pages, campaign execution, optimization, and reporting
• Collaborate with teams outside of marketing to create compelling email campaigns and a meaningful experience for our audiences
• Continually optimize subject lines, email content, and audiences to maximize open rates, click rates and conversion rates. 
• Write effective creative briefs to partner with external creative agencies and internal teams to produce best-in-class creative assets 
• Work with other business departments and agencies including, Content, Design, Marketing Operations, Sales, and Business Development to build our marketing campaigns for demand generation
• Continually improve the effectiveness of demand generation campaigns by maximizing engagement metrics (open rate, click-thru rate, conversion)
• Monitor and report on email performance with the demand generation manager, leading to the continuous improvement of user experience and overall ROI.
• Build audiences and customer segmentation, deliver deep insights through data analysis and behavioral retargeting, and track email list quality and health
• Develop high-impact A/B testing strategy (layout, format, frequency, and copy) to improve email and message performance 
• Provide clear, consistent, and frequent communication with stakeholders to outline strategy, tactics, goals, and performance of campaigns.

What We'll Really Value in You 

• You’re a collaborator at heart. You love working cross-functionally to get projects over the finish line and love working with others to make that happen. 
• A strong desire to try new things and iterate, understanding that there are only two options: winning and learning
• An analytical approach to problem solving
• The ability to run in ambiguity
• A can-do, positive attitude that enables others to jump in the boat with you

Your Expertise

• 5+ years of digital marketing experience
• 3+ years of relevant experience in a role directly managing end-to-end email campaigns or CRM with experience coding emails and email templates
• Certifications and/or 2+ years experience with Marketo, Pardot, Eloqua, or HubSpot (Marketo strongly preferred)

The Legal Stuff

Jellyvision’s headquarters is in Chicago, and, post-COVID, many of us will be returning to the Chicago offices (by choice, not requirement -- our philosophy is “Flexible First”).  But this position is also eligible for work by a remote employee out of CA, DC, FL, GA, IL, IN, KY, MA, MI, MN, NE, NY, NC, OH, OR, PA, SC, TX, UT, VA, WA, or WI.

Thanks for your interest in Jellyvision!