San Francisco, CA

Business Marketing - Marketing Manager, Demand Generation at Reddit (San Francisco, CA or Remote)

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Reddit is a network of more than 100,000 communities where people can dive into anything through experiences built around their interests, hobbies and passions. Reddit users submit, vote and comment on content, stories and discussions about the topics they care about the most. From pets to parenting, there’s a community for everybody on Reddit and with more than 50 million daily active people, it is home to the most open and authentic conversations on the internet. For more information, visit

Reddit is looking for a senior marketer with strong experience in Performance Marketing and Operations to grow the number of advertisers on Reddit Ads. We need someone who can balance strategic vision with tactical execution to funnel our growth. This role will oversee our paid media to drive awareness, generate demand, and qualify leads for the Reddit Ads platform. Key responsibilities include ownership of our media budget, building a foundation to support lead nurture, and ongoing program optimization.


  • Collaborate with Consumer marketing team on brand awareness initiatives (OTT, OOH, video)
  • Oversee all aspects of the global paid digital acquisition program (e.g., PPC, programmatic media buys, paid social, podcasts, etc.), including forecasting, budget allocation, strategy, in-depth analysis of results, and ongoing optimization
  • Lead marketing operations initiatives and partner with sales operations to define a vision for lead processing and routing
  • Orchestrate marketing programs that successfully engage target accounts moving them effectively through marketing/sales pipeline
  • Develop process for lead scoring and refine existing routing of handoff from marketing to sales
  • Work with key partners across business operations and sales to develop multi-touch attribution
  • Track overall marketing program success against KPIs and communicate results to broader team
  • Partner with the broader marketing team on content strategy, planning and executing multi-channel programs


  • 8+ years experience in B2B demand generation and performance marketing
  • 2+ years managing people
  • Hands-on experience running lead generation and marketing automation tactics and strategies 
  • Demonstrated success across marketing platforms such as LinkedIn Marketing Solutions, Facebook Ads, RollWorks, Sendoso, etc.
  • Experience with marketing automation tools (Marketo, Hubspot) and integration with Salesforce
  • Ownership over site analytics such as Adobe Analytics or Google Analytics
  • Experience measuring and analyzing attribution
  • Comfortable defining process through ambiguity; able to pivot to emerging business needs
  • Able to communicate vision, strategy, and tactics across multiple stakeholders

Soft skills:

  • They should feel comfortable building a process and implementing a tech stack without a playbook
  • Should have experience with budget ownership and making data-backed, ROI-based decisions about how to use it
  • Strong operational mindset with an eye for efficiency, scalability, and automation
  • Needs to be a clear and concise communicator, capable of working with a diverse range of cross-functional stakeholders from Sales Systems & Tools, to Sales Analytics, to Growth Partnerships
  • Extremely detail-oriented

Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at [email protected].

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What are Reddit Perks + Benefits

Reddit Benefits Overview

Reddit is all about diving into your passions and interests. Our benefits are flexible, putting your wellness needs first, so we can build a vibrant culture where we work and thrive together.

Volunteer in local community
Reddit encourages its employees to take advantage of its Volunteer time-off policy which gives employees eight hours per month to make an impact in their communities via volunteer work.
Friends outside of work
Intracompany committees
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Reddit offers a 10% discount on pet insurance.
Wellness Programs
Reddit offers personal, professional, and workspace wellness programs.
Team workouts
Mental Health Benefits
Retirement & Stock Options Benefits
401(K) Matching
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Child Care Benefits
Reddit will fund up to $5,000 per year towards your day care FSA.
Generous Parental Leave
Non-birthing parents receive up to 16 weeks of paid parental leave. Birthing parents receive 22+ weeks of paid parental leave.
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Reddit offers up to 17 weeks of paid family medical leave.
Adoption Assistance
Reddit will reimburse up to $25,000 for adoption and surrogacy expenses, and provide up to 16 weeks of paid bonding leave.
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
In addition to an unlimited vacation policy, Reddit offers one paid wellness day off per month.
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Reddit will fund up to $150 per month towards your parking and public transportation costs to commute into the office.
Company Outings
Free Daily Meals
Enjoy free lunch in all of our offices!
Stocked Kitchen
All of our offices are stocked with delicious snacks and beverages!
Happy Hours
Relocation Assistance
Fitness Subsidies
Utilize your personal wellness stipend to fund your fitness and take advantage of nationwide discounts for Classpass.
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Continuing Education stipend

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