Auth0 Senior Product Marketing Manager - Cloud Partners (Remote) at Okta

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What can we offer you?

  • At this job, you’ll control your own time and plan your day for optimal productivity
  • At this job, your boss is actually available to support you
  • At this job, we don’t micromanage and make you check in every hour; you get time to concentrate
  • At this job, we’re all moving in the same direction with the same goals, and you won’t be caught between political infighting

We are looking for a Senior Product Marketing Manager who will own, lead, and drive the messaging, positioning, and GTM (Go-To-Market) strategy for the Auth0 platform and related products for Cloud partners (AWS, Azure).  The successful candidate will have direct product marketing management (PMM) experience, IaaS or Cloud platform marketing, and/or Technical Product Marketing (TPM) experience with a focus on Cloud Partnership ecosystem marketing. Experience in cyber security/identity and access management is a plus.

As a key member of the platform product marketing team, you will work closely with our Cloud Alliances, Technology Partners, Sales, Marketing, and Product Management & Compliance/privacy teams to drive the GTM motion for customer acquisition/expansion, field enablement programs, and pipeline growth. If you enjoy wearing the “strategic hat” but also have a “get s*** done” attitude, then this role is for you! 

This role can be based from a home office anywhere in the US or Canada and will report to the Director of Product Marketing, Platform.

Okta is rethinking the traditional work environment, providing our employees with the flexibility to be their most creative and successful versions of themselves, no matter where they are located.  We enable a flexible approach to work, meaning for roles where it makes sense, you can work from the office, or from home, regardless of where you live.  Okta invests in the best technologies and provides flexible benefits and collaborative work environments/experiences, empowering employees to work productively in a setting that best and uniquely suits their needs.  Find your place at Okta

What you will do:

  • GTM: Build and execute the GTM strategy for cloud alliances, technology partners and marketplace. Own messaging, positioning, product launches, competitive positioning, manage “day-to-day” product marketing support with these partners.  In a nutshell, “own” or “champion” Auth0 platform marketing in collaboration with Business Development Lead, Demand Generation, Product, Sales and CX teams.
  • Develop marketplace relationships: Support the broader identity and access management ecosystem by partnering with the partner ecosystem team to onboard partners, and strengthen their brands.
  • Sales Enablement: Communicate the value proposition of the Auth0 platform  with these partners to the sales and field teams and develop To-, Thru- and With-Partner sales tools that support the selling process, including sales training and demos.
  • Persona research: Understand the buyer and the end-user. Build buyer personas and needs; be the expert on your buyers, how they buy and their buying criteria; be the expert on your end-users and how they use the Auth0 platform; act as “the voice of the customer” across all functions (i.e., product management, sales, marketing).
  • Thought Leadership: Create thought leadership content pieces by researching relevant topics for particular personas, topics from the identity world, and geopolitical/technology topics related to the same, where relevant.
  • Insights & Research: Strive to continuously deliver industry, market and product insights to support product roadmap/positioning, campaign development and other relevant areas, and company growth.
  • Compliance and Privacy: Work with product management to deliver GTM resources related to various regulatory and compliance frameworks (i.e. GDPR, HIPAA, PCI DSS, FedRAMP, etc.) as it relates to alliances and partners 
  • Analyst relations: Collaborate and support activities related to analyst relations that would include positioning Auth0 in various strategic surveys, interviews, and tradeshows.

What you will bring:

  • 5+ years of Product Marketing or Channel Marketing experience.
  • SaaS or Enterprise software experience is a must; proven track record marketing to a technical audience.
  • Experience building marketing programs and advocating for cloud ecosystem and marketplace technology partners
  • Experience working with IaaS platforms such as AWS and Azure
  • Experience with compliance and regulatory frameworks (HIPAA, PCI DSS, FedRAMP, GDPR, open banking, etc.)
  • Able to collaborate effectively with a diverse, remote team in ambiguous situations
  • Prior Identity and Access Management (IAM) experience is a plus
  • Strong written and verbal communication and presentation skills
  • Strong focus towards metrics and measuring success
  • Strong attention to detail and ability to juggle several projects at the same time
  • Must be able to take initiative, follow-up and drive cross-departmental actions in order to meet challenging deadlines
  • Bachelors in Computer Science, Engineering or a related technical field is preferred

Preferred Qualifications: ((Colorado only*) Minimum salary of $117K/year + bonus, commission, or variable comp (depending on role) + equity + benefits *Note: Disclosure as required by sb19-085(8-5-20))


More Information on Okta
Okta operates in the Cloud industry. The company is located in San Francisco, CA, Bellevue, WA, Washington, DC, Chicago, IL and San Jose, CA. Okta was founded in 2009. It has 4148 total employees. It offers perks and benefits such as Volunteer in local community, Partners with Nonprofits, Friends outside of work, Eat lunch together, Intracompany committees and Group brainstorming sessions. To see all 359 open jobs at Okta, click here.
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