Associate Marketing Manager, Performance Marketing at Ancestry (Provo, UT)

| Provo, UT
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About Ancestry:
When you join Ancestry, you join a human-centered company where every person’s story is important. We believe that by discovering the struggles and triumphs of our past, we can foster deeper bonds and more meaningful connections among families and communities. Our talented team of scientists, engineers, genealogists, historians, and storytellers is dedicated to empowering customers around the world from all backgrounds on their journeys of personal discovery. 

With more than 30+ billion digitized global historical records, 100+ million family trees, and 20+ million people in our growing AncestryDNA database, Ancestry helps customers discover their family story and gain a new level of understanding about their lives. Passionate about dedicating your work to enriching people’s lives? You belong at Ancestry.

Ancestry is looking for a passionate, data-driven, and highly-motivated Associate Marketing Manager to join the Performance Marketing team. The Performance Marketing team is responsible for driving new customer acquisition through paid digital channels such as Paid Search, Display, Paid Social, and Affiliates. The Associate Marketing Manager, Performance Marketing will be responsible for supporting the performance marketing channel leads on the many campaigns and marketing initiatives the team undertakes to run daily operations and deliver on high-growth business objectives.

What You Will Do:

  • Perform a range of marketing support duties related to the daily operations of our performance marketing channels, including: Paid Search, Paid Social, Programmatic Display, Content Marketing, and Affiliates
  • Assist our in-house channel managers and external agency partners in setting up, managing, and optimizing evergreen and promotional performance marketing campaigns
  • Upload creative to the ad platforms and create tracking links to support integrated marketing campaigns, marketing tests, or otherwise as needed
  • Aid with forecasting and reporting under the direction of the channel managers
  • Work with vendors and Procurement to get Media Insertion Orders submitted and approved
  • Create purchase orders and track vendor expenses, working with Accounting to manage timely payment of all invoices
  • Help the team create presentations to report out on performance and progress to senior leadership and other stakeholders
  • Support the team with ad-hoc projects as needed

Who You Are:

  • Ideally 2-4 years in a similar role at an agency or brand
  • Must be proactive, highly-organized, and capable of balancing multiple people and performing multiple priorities simultaneously and successfully
  • Analytical with a strong interest in data-driven marketing
  • Strong communication skills and the ability to effectively collaborate with both internal and external teams
  • Advanced expertise in Excel (pivot tables, advanced formulas, etc.) and PowerPoint/Google Slides
  • Some hands-on experience in digital marketing platforms and analytics tools (Google Analytics, Tableau)
  • Willingness to learn and work on a fast-paced team focused on delivering strong growth for the business and you professionally
  • BA/BS Degree or equivalent work experience

#LI-HK1

Additional Information:
Ancestry is an Equal Opportunity Employer that makes employment decisions without regard to race, color, religious creed, national origin, ancestry, sex, pregnancy, sexual orientation, gender, gender identity, gender expression, age, mental or physical disability, medical condition, military or veteran status, citizenship, marital status, genetic information, or any other characteristic protected by applicable law. In addition, Ancestry will provide reasonable accommodations for qualified individuals with disabilities.

All job offers are contingent on a background check screen that complies with applicable law. For San Francisco office candidates, pursuant to the San Francisco Fair Chance Ordinance, Ancestry will consider for employment qualified applicants with arrest and conviction records.

Ancestry is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at Ancestry via-email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Ancestry. No fee will be paid in the event the candidate is hired by Ancestry as a result of the referral or through other means.

More Information on Ancestry
Ancestry operates in the Other industry. The company is located in Lehi, UT, Englewood, CO and San Francisco, CA. Ancestry was founded in 1983. It has 1725 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Disability Insurance, Dental Benefits, Vision Benefits, Health Insurance Benefits and Life Insurance. To see all 65 open jobs at Ancestry, click here.
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