Associate Manager, Email Marketing
At RingCentral, you’ll change the way the world works.
RingCentral is the global leader in cloud-based communications and collaboration software. We are fundamentally changing the nature of human interaction—giving people the freedom to connect powerfully and personally from anywhere, at any time, on any device.
We’re a $1.5 billion company that’s growing at 30+% annually and we’re expanding our Marketing Team to make sure we stay ahead of the competition.
The SMB business unit is looking for an organized and eager-to-learn Email Marketing Manager to assist in driving lead generation and pipeline through nurture programs.
What You’ll Do:
- Support the vision and strategy for all existing and new email nurture programs including journeys, content, distribution, and cadence
- Work in partnership with Marketing Operations and Creative to develop and execute email nurture campaigns both independently and in collaboration with other cross-functional teams
- Monitor segment inclusions and exclusions for all email sends
- Handle day-to-day issue resolution and escalate to manager/team as needed
- Document best practices and establish new processes to ensure operational efficiency
- Analyze channel performance and execute on A/B test plans
- Grow our email list and increase subscriptions while minimizing unsubscribes
- Help upgrade email templates using personalization and other tactics
Qualifications:
- A minimum of 3 years of experience in B2B email marketing, ideally in a SaaS marketing organization
- Hands-on experience working with industry leading ESP (ideally Marketo)
- Confidence in owning end-to-end nurture campaigns (strategy, list building, content/copy creation, execution and reporting)
- Excellent verbal, written, and interpersonal communication skills
- Ability to see both the strategic big picture and execute against detail
- Strong and committed work ethic and the ability to work in a collaborative team environment
About RingCentral
RingCentral is the worldwide leader in cloud-based communications. Our software communications platform delivers phone, group chat, mobile communications, video calls, videoconference, contact center and AI-driven digital engagement. It’s a powerful, global presence that allows businesses to communicate anywhere, anytime with anyone.
RingCentral is headquartered in Belmont, California and has offices around the world.
RingCentral is an equal opportunity employer that truly values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.