Acquisition Marketing Specialist, Partnership Marketing at M1 Finance

| Chicago, IL
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Who we are

M1 Finance has created a personal wealth-building platform made for the modern era, uniting personal perspective and automated ease. We seamlessly combine free investing, low cost borrowing and digital checking all in one intuitive, automated Finance Super App, and we’re driven by a mission to empower personal financial well-being. We believe that financial well-being is fundamental to overall well-being, and we strive to deliver products that are simpler, smarter, and stronger than those created by our boring, entrenched, and slow-moving competitors in the personal finance industry. 

Our clients have already trusted us with over $4 billion of assets, we’re currently helping hundreds of thousands of people grow and manage their wealth with our industry-leading automation and tools, and we’re adding thousands of new clients every day.  

We’re looking for passionate people who want to improve and build on what we’ve created and take responsibility to help others build something meaningful and sustainable for their futures.  

We mean it when we say, “M1 is yours to build.”

If this sounds interesting to you, read on!

What we’re looking for

We are looking for a passionate, detail-oriented, analytical, resourceful, charismatic, and customer-centric acquisition-focused growth marketer to join our Marketing team.

This role will be responsible for acquiring our target customers, primarily focused on partner marketing, including work with affiliates, influencers, and direct buy partnerships. It will involve both day-to-day hands-on and high-level work in strategizing and executing existing and new relationship management, optimization, and growth to reach tangible company goals.

Our ideal candidate is an experienced partner marketer with 3-5 years of agency or equivalent brand-side experience managing affiliate, influencer, or other partnership marketing channels.

The candidate is both an extroverted people-person who loves creating and nurturing relationships and a data-driven numbers guru, with a successful track record of meeting and exceeding goals while designing & driving high-performance programs in a fast-paced environment, with a strong understanding of the supporting data & systems. They will not only maintain and grow our existing program, but proactively look for ways to improve it and build upon it in new, unique ways.

What you’ll do

  • Drive both partner and customer acquisition towards marketing growth goals across our partner marketing channels: affiliates, influencer, direct buys, and hybrid deals in partnership with partner marketing managers
  • Outreach, nurture, manage, and evaluate affiliate relationships; Collaborate on strategic partnerships
  • Develop and execute affiliate promotions, special offers, and other initiatives
  • Scale and automate the partner marketing programs, implementing CRM solutions to identify, vet, nurture, and grow the program
  • Maintain and build affiliate and other partner communications, which include but are not limited to: day-to-day email communications, monthly affiliate newsletters, approving promotional content, and attending any relevant events throughout the year.
  • Break silos by collaborating with Product, Engineering, Data Analytics, Operations, Finance, Compliance, and other teams to identify opportunities and build features that will support new user acquisition.
  • Use data to analyze partnerships, opportunities, promotions, and more
  • Being a team-player, helping both the wider Marketing Team and entire M1 Team in accomplishing their respective goals.

Qualifications

  • 3-5 years of experience in B2C demand generation working on a high-performing team at an agency or company with aggressive acquisition growth goals across clear metrics
  • Proven experience in managing, A/B testing, and scaling partner marketing programs
  • Experience in running affiliate and/or influencer promotional offers and being the point-person on key strategic relationships
  • Equal parts strategic and tactical, with a proven ability to develop strategic marketing plans and rolling up your sleeves to make it happen.
  • Analytical and structured thinker who can conceive salient ideas from complex information and clearly communicate those ideas to stakeholders using both data and big-picture concepts.
  • Charismatic, extroverted people-person with high emotional intelligence and passion for creating and nurturing relationships; excellent communication, sales, and persuasion skills
  • Experience with analytics and data tools; an Excel wizard
  • Goal and results oriented and driven. Does not confuse action with motion.
  • Experience and understanding of the full marketing funnel, respective KPIs, incrementality, multi-touch attribution, and treating marketing dollars like an investment portfolio.
  • Experience and understanding of finance or the finance industry is a plus (inclusive of the compliance requirements therein). Demonstrated interest in personal finance is a big plus.
  • Salesforce, Impact Radius, Upfluence experience a plus (and/or similar tools)
  • An entrepreneurial mindset and willingness to think outside the box and challenge the status quo, while seeing the positive, humor, and fun opportunity in challenges.
  • Proactive self-starter who takes extreme ownership in life and at work, not allowing excuses, finger-pointing, or roadblocks to get in the way of progress and continued self and team improvement.
  • Comfortable working in a fast-paced startup environment with a “Figure It Out” (FIO) mentality
  • Team-player who takes as much pride in seeing their team win as they do in seeing themselves win.

M1's Commitment to Diversity

M1 is proud to be an equal opportunity employer. We celebrate different experiences and we're committed to diversity, equity, and inclusion (DEI) at all levels of the company. Women, minorities, veterans, members of the LGBTQIA+ community, and individuals with disabilities are strongly encouraged to apply. With our three DEI task forces (internal education, recruiting, and community involvement), M1 employees and leaders set aside company time to tackle DEI projects and achieve goals every quarter.

Our Values

Our team embodies our eight core principles and if these principles speak to you – we’d love to talk with you.

  • Mission Driven: We will passionately apply ourselves to deliver immense value to our customers, knowing if they succeed, so too will the company
  • Extreme Ownership: We think and act like owners. Our focus is building long-term value, not scoring short-term marks. We own everything in our domain, including the outcome and everything that affects it
  • Boldness: We want to do things of consequence. Make a difference. We would rather fail at something meaningful than succeed at something trivial
  • Bias for action: The best way to make progress is to act
  • Economical: Efficiency is important, and we consider both the costs and benefits of our actions
  • Team-oriented: In working together, we maintain a low ego, make everyone feel welcome, assume good intent, trust one another, and seek out different perspectives. We empower our teammates to be at their best.
  • Challenged, but not overwhelmed: We are curious people who always want to grow. Growth happens outside our comfort zone. We achieve our potential through consistent, manageable growth
  • Integrity: We do the right thing. When we make mistakes, we own and correct them. We would be proud of our actions are shared with our family, friends, and strangers. Everyone can count on us to act according to our values, beliefs, and principles we state we hold. This trust must never be broken.

Our Perks

  • Competitive Pay and Stock Options
  • Comprehensive health, dental, vision, disability, and life insurance
  • Retirement benefit with employer match
  • Unlimited PTO
  • $500 to spend on home office equipment while working from home
  • Stylish M1 swag
  • Socially distant team outings, celebrations, and events
  • Transparent and open communication with leadership
  • Office in the Loop with a Game Room and Gym
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Technology we use

  • Engineering
    • PythonLanguages
    • ScalaLanguages
    • SqlLanguages
    • SwiftLanguages
    • ReactLanguages
    • NodeJSLanguages
    • KotlinLanguages

An Insider's view of M1 Finance

What’s the vibe like in the office?

Laid back but very energetic at the same time. We're always working on the next product update, the next campaign, and while it can be a bit demanding, every team is good about providing flexibility and we celebrate all successes together.

Catalina

Art Director

How do you collaborate with other teams in the company?

Open communication and collaboration welcome at all times. We're always looking for ways to harness each other's expertise so that the whole is greater than the sum of the parts.

Patryk

Digital Marketing Specialist

What makes someone successful on your team?

We look for people who are smart, ambitious, hard-working, and friendly.

Steven

VP of Engineering

What is your vision for the company?

M1 Finance should functionally change the way we manage our personal finances.

Steven

VP of Engineering

How do you empower your team to be more creative?

M1 has a mountain to climb, and we are always looking for more solutions. Any person on my team is empowered to come up with those solutions

Steven

VP of Engineering

What are M1 Finance Perks + Benefits

M1 Finance Benefits Overview

A great product is the result of a talented team and strong work culture. At M1, our philosophy is to hire unbelievably intelligent, motivated, high-integrity individuals and promote an environment that enables their best work.

Our company’s culture reflects what creative, intelligent people value in their careers: meaningful and interesting work, a fun environment, and financially rewarding opportunities.

https://www.m1finance.com/about/culture

Culture
Volunteer in local community
M1 sponsors volunteer opportunities in the Chicago community each quarter, which allows us to give back, bond as a team, and spend time doing things that are important to the employees of M1.
Friends outside of work
Eat lunch together
Intracompany committees
M1 has committees for DIversity, including Internal Education, Community Involvement, and Diverse Hiring.
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Unconscious bias training
M1 offers unconscious bias, harassment, and interview training for all employees
Diversity manifesto
Diversity Employee Resource Groups
M1 has committees for DIversity, including Internal Education, Community Involvement, and Diverse Hiring.
Hiring Practices that Promote Diversity
M1 tracks diversity on a bi-annual basis and reports on diverse hiring metrics to leadership and the M1 board
Health Insurance & Wellness Benefits
Disability Insurance
M1 covers this at 100%
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
M1 covers this at 100%
Wellness Programs
Onsite Gym
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
M1 uses a SIMPLE IRA, not a 401K, for our retirement benefit. It allows us to use the M1 platform to manage the retirement benefit
401(K) Matching
M1 uses a SIMPLE IRA, which is similar to a 401K. It allows us to use the M1 platform for the retirement benefit. M1 will contribute 2%, regardless of the employee contribution, even if that is 0%.
Company Equity
Match charitable contributions
Our CEO personally matches employee's charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
We provide up to 12 weeks of parental leave for the primary caretaker. M1 also provides 4 weeks of leave for the secondary caretaker.
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Happy Hours
Recreational Clubs
Home Office Stipend for Remote Employees
M1 allows employees to reimburse up to $500 for home office equipment for all employees.
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Time allotted for learning
Paid industry certifications
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