Marketing Systems Coordinator

Posted 20 Days Ago
New York, NY
In-Office
28-31 Hourly
Junior
AdTech • Marketing Tech
The Role
The Marketing Systems Coordinator supports sales by managing projects, analyzing media metrics, and enhancing marketing systems for data-driven decision-making.
Summary Generated by Built In

About OUTFRONT

We are one of North America’s most innovative media companies.  We leverage the power of creative excellence, unbeatable locations and smart audience data to change the game for advertisers.  Our purpose as a company is to help people, places and businesses grow stronger.  To do this, we make meaningful connections between brands and people when they are outside of their homes through one of the largest and most diverse sets of out-of-home assets including billboards, transit and mobile displays across the U.S.  We connect diverse audiences across over 150 markets and conduct our business considering all our stakeholders, from clients and employees, to the communities where we operate.  We are committed to creating a diverse and inclusive work environment that promotes the growth of our people.  Come join our industry-leading team!

What We Offer

OUTFRONT offers a comprehensive benefits program including:

  • Medical, Dental, Vision (including same and opposite-sex domestic partners)
  • HSA and FSA plans, Family Benefits, Pet Benefits
  • 401(k) Plan with an Employer Match
  • Paid Time Off, Commuter Benefits, Educational Assistance
  • Robust Diversity, Equity and Inclusion program including 7 Employee Resource Groups (ERGs)

Job Summary

We are looking for a high-energy, analytical marketing professional to join the OUTFRONT New York marketing team, supporting our sales efforts. The ideal candidate is a highly organized, insight driven strategist who has experience managing projects. Self-starter, great communicator, multi-tasker, quick to adapt in a fast-paced environment, and has a serious passion for marketing, systems, analytics and knows its value to the company. The position will bridge research, marketing, and sales with the focus on data analysis, system output, and user experience.

Your Responsibilities

  • Working with many departments including research, OTS, charting, real estate, sales, and more to manage projects such as packaging and pricing, impression level pairing, onboarding of new assets.
  • Project managing our systems output and the marketing/sales functionality through projects including, but not limited to:
    • Contracts and Proposal System
    • Inventory Management / Photosheets
  • Analysis of media metrics through various methodologies including Geopath, Scarborough, Kantar and other research platforms to drive sales revenue and support media/market positioning.
  • Investigate new OOH growth opportunities/prospects through sales assessment and trends.
  • Understand pricing, occupancy reporting and pair with impression delivery to support sales revenue growth.
  • Writing specific content that supports the insights found for narrative refresh and content inclusion.
  • Providing competitive spending reports to client & agency partners
  • Actively participate in weekly sales meetings and monthly marketing meetings
  • Act as a marketing systems guru for the sales team, utilizing knowledge about our industry and company to support our presentations, sales collateral, etc.
  • Collaborate on various projects. This includes all project phases from brainstorming, creation, delivery and follow up
  • Complete any other projects as needed

Your Qualifications

  • Bachelor’s Degree
  • 1-2 years professional experience. Advertising agency/marketing experience is highly preferred.
  • Able to work in a fast-paced environment, meet strict deadlines & handle multiple ongoing projects concurrently
  • Professional and positive attitude when interacting with all levels of management
  • Able to take initiative and introduce new ideas with an emphasis on forward-thinking
  • Comprehensive knowledge of marketing/advertising and how our business fits into both the industry and entire media landscape
  • Strong follow through and project managing capabilities
  • Drive to learn new research and data platforms
  • Experience utilizing Microsoft Office (Outlook, Word, Excel, PowerPoint)

The salary range for this role is $28-$31per hour.  Compensation is determined during our interview process by assessing a candidate’s experience and skills relative to internal peers and market benchmarks evaluated for the scope and responsibilities of the position.  Please note that the foregoing compensation information is a good-faith assessment associated with this position only and is provided pursuant to the New York City Salary Transparency Law. 

To all Recruitment Agencies: OUTFRONT Media LLC does not accept agency and unsolicited resumes. Please do not forward resumes to our OUTFRONT Media employees or any other company location.

OUTFRONT Media is not responsible for any fees related to unsolicited resumes.

OUTFRONT Media Is An Equal Opportunity Employer

All applicants shall receive equal consideration without regard to race, color, religion, gender, marital status, gender identity or expression, sexual orientation, national origin, age, veteran status or disability. Please refer to the OUTFRONT Media Affirmative Action policy statement.

Top Skills

Geopath
Kantar
MS Office
Scarborough
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The Company
New York, New York
2,391 Employees

What We Do

We understand that to brands, audiences are everything. OUTFRONT provides an integrated and target platform to connect brands to their target audiences, as they live their lives. We leverage the power of technology, location, and creativity to drive impact and engagement between brands and audiences. OUTFRONT delivers truth, trust, and transparency. Impact where it matters. We Get You America.

OUTFRONT was ranked second overall in the Myers Report’s 2023 ‘Top 50 Media Companies.’ OUTFRONT is also a two-time certified Great Place to Work and was named as one of America's Most Responsible Companies by Newsweek.

Links to third-party content are not endorsed by OUTFRONT Media

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