The Role
As a Marketing Operations Lead, you'll optimize marketing tools, manage campaigns, ensure data integrity, mentor a team, and align sales and marketing efforts with business goals.
Summary Generated by Built In
Sword Health is on a mission to free two billion people from pain.
With 67% of members achieving a pain-free life and a 70% reduction in surgery intent, at Sword, we are using AI Care to change lives, and save millions for our 25,000+ enterprise clients across three continents. Today, we hold the majority of industry patents, win 70% of competitive evaluations, and have raised more than $400 million from top venture firms like Founders Fund, Sapphire Ventures, General Catalyst, and Khosla Ventures.
Recognized as a Forbes Best Startup Employer in 2025, this award highlights our focus on being a destination for the best and brightest talent. Not only have we experienced unprecedented growth since our market debut in 2020, but we’ve also created a remarkable mission and value-driven environment that is loved by our growing team. With a recent valuation of $4 billion, we are in a phase of hyper growth and expansion, and we’re looking for individuals with passion, commitment, and energy to help us scale our global impact.
Joining Sword means committing to a set of core values, chief amongst them to “do it for the patients” every day, and to always “deliver more than expected” on behalf of our members and clients.
This is an opportunity for you to make a significant difference on a massive scale as you work alongside 1000+ (and growing!) talented colleagues, spanning three continents. Your charge? To help us build a pain-free world, powered by AI, enhanced by people — accessible to all.
As a Marketing Operations Lead, you’ll bring a Growth mindset to balancing mar-tech expertise, execution, and leadership. You’ll support in owning our marketing tools and integrations, build and optimize automated journeys, and lead a team of associates to deliver seamless, data-driven campaigns.
What you'll be doing:
- Lead and mentor junior team members on marketing operations best practices
- Manage the execution and optimization of multi-channel marketing campaigns
- Oversee the maintenance and improvement of marketing databases and CRM systems
- Implement and manage marketing automation tools and workflows
- Ensure seamless data flows between marketing systems, resolving integration issues as they arise
- Analyze campaign performance metrics and translate insights into actionable recommendations
- Safeguard data integrity and compliance with data privacy regulations
- Develop and document standard operating procedures for marketing processes
- Drive multiple projects forward simultaneously to support Growth initiatives
- Collaborate with sales and marketing teams to align activities with business goals
- Evaluate, select, and implement new mar-tech solutions to improve efficiency and impact
What you need to have:
- You should know how to design and implement AI-powered workflows or automations that meaningfully improve efficiency and outcomes.
- Degree in Marketing, Business, Information Technology, or related field;
- 5-7 years of experience in marketing operations or related role;
- Proficiency in CRM and marketing automation tools;
- Strong analytical skills with the ability to turn data into insights;
- Excellent project management and organizational skills;
- Knowledge of data privacy regulations (e.g., GDPR), CAN-SPAM laws, deliverability best practices;
- Strong communication and interpersonal skills;
- Ability to prioritize, adapt, and work autonomously in a fast-paced environment;
You’ll stand out if you have:
- Management experience;
- Hands-on Iterable experience;
- Basic HTML knowledge;
- Strong problem solving skills;
- API knowledge
Portugal - Sword Benefits & Perks:
• Health, dental and vision insurance
• Meal allowance
• Equity shares
• Remote work allowance
• Flexible working hours
• Work from home
• Discretionary vacation
• Snacks and beverages
• English class
Note: Please note that this position does not offer relocation assistance. Candidates must possess a valid EU visa and be based in Portugal.
Sword Health complies with applicable Federal and State civil rights laws and does not discriminate on the basis of Age, Ancestry, Color, Citizenship, Gender, Gender expression, Gender identity, Gender information, Marital status, Medical condition, National origin, Physical or mental disability, Pregnancy, Race, Religion, Caste, Sexual orientation, and Veteran status.
Top Skills
APIs
CRM
HTML
Iterable
Marketing Automation Tools
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The Company
What We Do
SWORD Health is the world’s fastest growing virtual musculoskeletal (MSK) care provider, on a mission to free two billion people from chronic and post-surgical pain. The company’s clinical-grade virtual therapy platform pairs expert physical therapists with FDA-listed wearable technology to deliver a personalized treatment plan that is more effective, easier and less expensive than traditional physical therapy. SWORD Health believes in the power of people to recover at home, without resorting to imaging, surgeries or opioids. Since launching in 2015, SWORD Health has worked with insurers, health systems and employers in the U.S, Europe and Australia to make quality physical therapy more accessible to everyone.
