Marketing Manager, Hematology

Posted 19 Days Ago
Be an Early Applicant
Japan
Senior level
Biotech
The Role
The Marketing Manager will develop brand strategy in the Hematology area, implement marketing campaigns, analyze market trends, and collaborate with sales teams and healthcare professionals.
Summary Generated by Built In

About us

BeOne is a global oncology company that is discovering and developing innovative treatments that are more affordable and accessible to cancer patients worldwide. With a broad portfolio, we are expediting development of our diverse pipeline of novel therapeutics through our internal capabilities and collaborations. We are committed to radically improving access to medicines for far more patients who need them. Our growing global team of more than 10,000 colleagues spans five continents, with administrative offices in Basel, Beijing, and Cambridge, U.S. To learn more about BeOne, please visit www.beonemedicines.com and follow us on LinkedIn and X (formerly known as Twitter).

BeOne continues to grow at a rapid pace with challenging and exciting opportunities for experienced professionals. When considering candidates, we look for scientific and business professionals who are highly motivated, collaborative, and most importantly, share our passionate interest in fighting cancer.

Job Description:

General Description:

The Marketing Manager, Hematology, Japan is to build up product tactical brand plan and well implement through marketing programs or campaigns together with sales team followed brand strategy in the Hematology therapeutic area.

Responsibilities:

  • Monitor, analyze and evaluate market trends, consumer behaviors and competitor activities to identify market opportunities for the product

  • Develop and implement national promotional campaigns, materials and educational initiatives that are in line with brand strategies

  • Work together with sales team, give clear market direction and guideline to sales team

  • Develop critical relationships with KOL and other allied health care professionals.

  • Set up KOLs communication workshops to understand the patients /physicians insights.

  • Collaborate with cross function teams to develop, integrate and implement operational plan to make sure the brand strategy alignment.

  • Provide product knowledge to internal & external stakeholders.

  • Develop and monitor budgets and forecasts.

Qualification Required:

Education Required:

Bachelor’s degree or above, medical or related majors preferred.

Qualifications and Competencies:

  • Above 6 years working experience in pharmaceutical industry in sales and marketing (At least 2 years marketing experience required).

  • Good customer insights including understanding customer needs, behaviors, motivational drivers.

  • Product and industry/environment Knowledge.

  • Excellent analytical capability.

  • Good capability in strategic thinking/planning.

  • Be able to engage and influence internal and external stakeholders to change perception or obtain commitment

Travel: Based on actual needs

What We Offer To Our Valued Employees

  • Market competitive compensation package including performance-based annual bonus scheme
  • Company shares (generous welcome grant and performance-based annual equity plan!)
  • In-house and external learning and development opportunities
  • Fantastic benefits program and keep improving!
  • Plus you get to work with a dynamic team of collaborative, supportive, inclusive, and fun professionals whose mission is clear: Cancer has no borders and neither do we.
  • Join us and Make momentum in your career!

BeOne Global Competencies

When we exhibit our values of Patients First, Collaborative Spirit, Bold Ingenuity and Driving Excellence, through our twelve global competencies below, we help get more affordable medicines to more patients around the world.

  • Fosters Teamwork
  • Provides and Solicits Honest and Actionable Feedback
  • Self-Awareness
  • Acts Inclusively
  • Demonstrates Initiative
  • Entrepreneurial Mindset
  • Continuous Learning
  • Embraces Change
  • Results-Oriented
  • Analytical Thinking/Data Analysis
  • Financial Excellence
  • Communicates with Clarity

BeOne is committed to respect and protect personal information rights of job applicants and will process job applicants’ personal information in accordance with applicable laws and regulations.

Due to BeOne’s global operation, job applicants’ data will be stored overseas with adequate protection. Besides, job applicants’ data will be stored for no longer than is necessary to facilitate potential application for other suitable positions in BeOne. For further details, please refer to BeOne’s Job Applicant Privacy Policy (https://beonemedicines.com/privacy-policy).

If you voluntarily provide your personal information to us, it is deemed as you have acknowledged and consented to (if required by the applicable laws) BeOne’s Job Applicant Privacy Policy as well as the relevant privacy terms. If you voluntarily provide the personal information of other job applicants to us, it is deemed as you have ensured that the relevant individuals have acknowledged and consented to (if required by the applicable laws) BeOne’s Job Applicant Privacy Policy as well as the relevant privacy terms.

If you have any concern, please DO NOT provide any resume or other personal information to us.

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The Company
HQ: Cambridge, MA
2,862 Employees
Year Founded: 2010

What We Do

BeiGene is a global biotechnology company that is developing and commercializing innovative and affordable oncology medicines to improve treatment outcomes and access for far more patients worldwide. With a broad portfolio, we are expediting development of our diverse pipeline of novel therapeutics through our internal capabilities and collaborations. We are committed to radically improving access to medicines for far more patients who need them. Our growing global team of more than 8,500 colleagues spans five continents, with administrative offices in Beijing, China; Cambridge, U.S.; and Basel, Switzerland. To learn more about BeiGene, please visit www.beigene.com and follow us on Twitter at @BeiGeneGlobal.
See our community guidelines: bit.ly/39o3O6j

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