Director of Marketing Communications

Reposted 7 Days Ago
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Foster City, CA
In-Office
200K-220K Annually
Senior level
Software
The Role
The Director of Marketing Communications will lead analyst relations, PR, and social media efforts to enhance brand narrative and market visibility.
Summary Generated by Built In

Conviva is the intelligence layer for digital businesses, turning every consumer interaction into outcome-based intelligence—linking engagement patterns across AI agents, apps, websites, and streaming video to real results such as purchases, bookings, and resolved support requests. Powered by its patented Time-State Technology®, the Conviva® Operational Data Platform delivers real-time insights and automation that help leading enterprises grow, improve satisfaction, and build lasting trust. 


We are looking for a dynamic and strategic Director of Marketing Communications to drive our analyst relations, public relations, and social media efforts. This role is instrumental in shaping our brand narrative, amplifying our product and thought leadership, and building trust with key external audiences—including industry analysts, media, partners, and customers. You might be an ideal candidate if you are a seasoned communications leader with deep experience in B2B SaaS and a proven track record of elevating brand awareness and credibility in competitive markets. 

 

What Success Will Look Like: 

  • Analyst Relations: Own and drive the Conviva analyst relations strategy. Build and maintain strong relationships with key industry analysts, including Gartner. Manage inquiries, briefings, and report submissions to ensure the company is well-represented in relevant market research.
  • Media & Public Relations: Develop and maintain a proactive PR strategy to secure high-impact coverage in target business, technology, and industry vertical publications.
  • Social Media Marketing: Oversee the company’s social media strategy to amplify content, drive engagement, and support brand awareness.
  • Brand Voice & Messaging: Ensure consistency in tone, voice, and messaging across all external and internal communications.
  • Measurement & Reporting: Track and report on analyst activity, traditional media coverage, and social media engagement.  

Who You Are & What You've Done: 

  • 10+ years of experience in public relations or analyst relations with at least 3 years in a leadership role at a B2B SaaS or tech company. Agency experience is a plus.
  • Experience working with companies journeying through the start-up to IPO phase.
  • Strong AR and PR skills with a track record of securing placement in analyst reports from leading firms (Gartner, Forrester, IDC, etc.) and coverage in leading business and technical publications.
  • Proven ability to build and execute integrated communications strategies that drive measurable business outcomes.

*This position will be based in our Foster City, CA office.

The expected salary range for this full-time position is $200,000 - $220,000 + equity + benefits. The actual level and compensation are determined by several factors, such as your qualifications, professional background, and relevant experience. 


To learn more about how Conviva can help improve the performance and outcomes of your digital services, visit www.conviva.com

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The Company
HQ: Foster City, CA
525 Employees
Year Founded: 2006

What We Do

The Conviva Operational Data Platform is the first and only real-time stateful monitoring and analytics platform on the market empowering companies to perform real-time optimization of anything that impacts user experience across applications, networks, platforms, devices, access points, and more – connecting backend infrastructure performance to front-end revenue generation and everything in between.

Unlike current observability solutions that limit their focus primarily to infrastructure performance metrics, user-centric operational analytics gives you the capability to get a true real-time lens into everything impacting your users’ experience, enabling you to monitor, manage, and optimize their interactions like never before.

More than 250 industry leaders – including CBS, CNN, DAZN, HBO Max, Hulu, Red Bull, RTL, Sky, Sling TV, TED, Turner, and Univision – rely on Conviva to drive time-critical decisions at every level of their organization, reducing customer churn, increasing viewer engagement, driving new monetization models, and growing ROI.

In 2006, Conviva’s founders sparked a revolution that defined measurement, analytics, and user experience in streaming entertainment. Today, the company continues to push the industry forward and provide the insights and context companies need to thrive in the digital world.

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