Manager, Global Product Marketing

Job Summary:

MANAGER, GLOBAL PRODUCT MARKETING

Location: New York, Boston, Chicago, Philadelphia, Reston, Washington - preference to East Coast

Division: Ticketmaster NA

Line Manager: Senior Director, Global Product Marketing – B2B

Contract Terms: Permanent, Full-Time, 40 hours per week, Hybrid

THE TEAM

Ticketmaster is the global market leader in live event ticketing products and services. Through official partnerships with thousands of venues, artists, sports teams, festivals, performing arts centers and theatres, Ticketmaster now processes over 500 million tickets a year. Ticketmaster operates in over 30 countries across North America, South America, Europe and Asia Pacific and employs over 6,500 people. As part of Live Nation Entertainment, the largest live entertainment company in the world, Ticketmaster is traded on the New York Stock Exchange as NYSE: LYV.

Ticketmaster’s Global Enterprise Marketing group operates as the client voice of our company. Our mission is to develop compelling content and narratives that connect our product & services to global client experiences. We advocate for clients across the product life cycle, and drive product adoption and new business leads through our global B2B channels. This team serves as the glue between global product, sales, and B2B marketing teams around the world.

THE JOB

As Product Marketing Manager, you will support the development and introduction of new products, services, and features that increase our client revenue and market share. You will aid in product go-to-market strategies, product positioning, and the provisioning of product marketing materials. You will understand your products and the customers who use them and build strong relationships and engagement across stakeholders and teams.

WHAT YOU WILL BE DOING

• Work across Digital Ticketing product suite & white-label product solutions for strategic priorities, key releases, client communication, and internal enablement. 
• Support team in building comprehensive go-to-market to bring B2B products and services to market.
• Help drive go-to-market strategies that support product adoption, market differentiation and new business growth.
• Manage ongoing client communications strategy, including product emails and onboarding journeys.
• Partner cross-functionally across product, account teams, education, marketing and PR to help define product rollout and launch planning strategies.
• Collaborate across teams to develop common goals and influence business decisions in support of executing your team strategies.
• Maintain feedback loop to understand client needs and help improve products.

Our job descriptions evolve with our business needs and priorities. In addition to the description above, your role may include additional duties, responsibilities, projects and team support as needed.

WHAT YOU NEED TO KNOW (or TECHNICAL SKILLS)

• 5+ years of experience in product marketing or marketing related roles, preferably on the B2B side of a company.
• A keen eye for identifying client value and articulating that value across multiple mediums, exceptional oral and written communication skills.
• A proven track record as a marketing rockstar, executing strategic priorities and supporting clients with successful go-to-market strategies. 
• Extraordinary team player and ability to thrive in a fast paced, high growth, entrepreneurial environment where quality, innovation, speed of decision making, and execution are critical to organizational success.
• Track record of fostering teamwork and collaboration across groups to accomplish shared goals with solutions based approach to problem solving.

YOU (BEHAVIOURAL SKILLS)

• Fast-learner, adaptable, and receptive to feedback, as our business regrows your will need to keep a pulse on our quickly evolving product and client needs. 
• Put your client and end customer first in everything you do, not afraid to speak up for the client, advocate for the best experience, and have a strong sense of client needs. 
• Strong collaborator and team player, eagerly collaborates across a matrixed organization to drive successful go to market strategies and delightful client experiences.
• Attention to detail on all tasks by meticulously reviewing work, identifying discrepancies, and consistently adhering to company standards and procedures.
• Positive energy, passionate about the opportunity surrounding our products, the industry and fans. A cultural driver brings fun, optimism, and togetherness each day. 

LIFE AT TICKETMASTER

We are proud to be a part of Live Nation Entertainment, the world’s largest live entertainment company.

Our vision at Ticketmaster is to connect people around the world to the live events they love. As the world’s largest ticket marketplace and the leading global provider of enterprise tools and services for the live entertainment business, we are uniquely positioned to successfully deliver on that vision. 

We do it all with an intense passion for Live and an inspiring and diverse culture driven by accessible leaders, attentive managers, and enthusiastic teams. If you’re passionate about live entertainment like we are, and you want to work at a company dedicated to helping millions of fans experience it, we want to hear from you.

Our work is guided by our values:

Reliability - We understand that fans and clients rely on us to power their live event experiences, and we rely on each other to make it happen.

Teamwork - We believe individual achievement pales in comparison to the level of success that can be achieved by a team.

Integrity - We are committed to the highest moral and ethical standards on behalf of the countless partners and stakeholders we represent.

Belonging - We are committed to building a culture in which all people can be their authentic selves, have an equal voice and opportunities to thrive.

EQUAL EMPLOYMENT OPPORTUNITY

We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.

Ticketmaster strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation. 

We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.

We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Ticketmaster will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Ticketmaster also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process. Ticketmaster will also provide reasonable religious accommodations on a case-by-case basis.

HIRING PRACTICES

The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Ticketmaster recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Ticketmaster may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.

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The expected compensation for this position is:

$116,000.00 USD - $145,000.00 USD

** Pay is based on a number of factors including market location, qualifications, skills, and experience.