Intern - CX Digital Experience Team at Blue Cross and Blue Shield of Minnesota (Minneapolis, MN)

| Minneapolis–Saint Paul, MN
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About Blue Cross

Blue Cross and Blue Shield of Minnesota is one of the most recognized and trusted health care brands in the world with 2.9 million members. We're committed to reinventing health care to improve health for our members and the community. We hope you'll join us. Please note that effective 11/23/2021, all associates must be fully vaccinated for COVID19 unless legally entitled to a reasonable accommodation related to religious or medical exemptions.

How Is This Role Important to Our Work?

Blue Cross is looking for a Digital Experience Intern to help manage, maintain and monitor our member-facing digital channels so that we can better achieve the impact of our values: Put the Customer First, Be Remarkable, Succeed Together, Own It, Find A Better Way and Do the Right Thing. This person will work directly with the Digital Experience team (which is part of our CX team) on editing and improving multiple Blue Cross of Minnesota websites and mobile apps using a variety of digital tools and platforms. You will also learn the ins and outs of managing digital experiences using a variety of platforms.

Our ideal candidate is very comfortable using digital tools and is working toward a degree in digital marketing, communications, business administration, analytics, health care or health & wellness and is someone who has innate curiosity, empathy and drive to make a difference in our community.

A Day in the Life:
  • Support Digital Product Owners with all aspects of migrating members to new platforms
  • Help the team with open tickets for existing members of current platforms
  • Update web content with multiple content management systems (CMS) such as Acquia Drupal
  • Design, develop and test experience improvements across the organization
  • Execute navigational changes, content cleanup, PDF publishing and other web maintenance tasks as assigned.
  • Perform QA / user acceptance testing across the sites and mobile apps to ensure feature correctness. Execute updates based on findings.
  • Field requests, submit JIRA tickets and work with various digital team member requests, as needed.
  • Compile and build content audits and support documentation for content strategy team
  • Participate in User Testing sessions, observing directly how members engage with our websites and apps
  • Work with the insights team to pull and understand web analytics from Google Analytics and Google Data Studio


Required Skills & Experiences:
  • Current student Junior year or above, or recent graduate
  • 3.0 GPA or higher
  • Majoring in Marketing, Communications, Psychology, Business Administration, Analytics, Health & Wellness Health Care Management or Social Work
  • Proficient in Microsoft Office Suite


When You Apply:

Please submit a cover letter, and don't worry-we'll actually read it. Share your reflections on the following prompt in your letter, and please help us by keeping your response brief:

Tell us about a time you used curiosity or empathy to help solve a complex problem.

Role Designation:
Hybrid Remote

Role designation definition: Teleworking is working full time remote. Hybrid is a combination of working onsite and remotely. Onsite is full-time onsite.

Make a difference

Blue Cross is an Equal Opportunity and Affirmative Action employer that values diversity. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on race, color, creed, religion, sex, national origin, genetic information, marital status, status with regard to public assistance, disability, age, veteran status, sexual orientation, gender identity, gender expression, or any other legally protected characteristic.

Reasonable Accommodation for Job Seekers with a Disability: If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to [email protected]

All roles require a high school diploma (or equivalency) and legal authorization to work in the U.S.

Blue Cross® and Blue Shield® of Minnesota and Blue Plus® are nonprofit independent licensees of the Blue Cross and Blue Shield Association.
More Information on Blue Cross and Blue Shield of Minnesota
Blue Cross and Blue Shield of Minnesota operates in the Healthtech industry. The company is located in Eagan, MN. Blue Cross and Blue Shield of Minnesota was founded in 2022. It has 3267 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Disability Insurance, Dental Benefits, Vision Benefits, Health Insurance Benefits and Life Insurance. To see all 41 open jobs at Blue Cross and Blue Shield of Minnesota, click here.
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