Fall Intern, Digital Marketing at HealthStream (Nashville, TN)

| Nashville, TN
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Job Details

Job Location
USA/Remote - Nashville, TN

Remote Type
Fully Remote

Education Level
4 Year Degree

Travel Percentage
None

Job Category
Intern

POSITION SUMMARY

The Internship Program at HealthStream will enable you to grow personally and professionally by providing you with real-world experience in one of the top healthcare IT companies in the United States. In HealthStream's Internship Program, you will have the opportunity to work on a variety of projects in a stimulating, collaborative environment. This experience, in partnership with your coursework, will set you up on a road for career success.

The Digital Marketing Intern will play an important role in executing HealthStream's digital strategy. Key focus areas include the maintenance and enhancement of our web properties, the growth of its social influence, and the activation of campaigns that generate leads. The intern will receive exposure and mentorship from various managers within Demand Marketing including Social, SEM/SEO and Website

ESSENTIAL DUTIES OR RESPONSIBILITIES - (The below listed duties are not all inclusive. This position must also perform other duties as assigned.):

Media
  • Monitoring our social media accounts and using social listening tools to ensure we are providing timely and appropriate replies and interaction with our followers
  • Reviewing and optimizing digital ads
  • Creating and scheduling organic social posts on a weekly basis.

Digital Content
  • Gathering key requirements and content, scheduling kick-off meetings with internal stakeholders, and monitoring the status of jobs
  • Executing website content edits and updates using Sitefinity CMS
  • Assisting with the content collection, project management, and QA'ing of web projects.

Analytics
  • Gathering metrics and prepare reports using various sources, including Google Analytics, Sprout Social, Facebook Business Manager, Pardot, and Salesforce


JOB SPECIFICATIONS: (Specialized, technical, or practical knowledge, skills, experience or abilities that are needed to perform the job. Include degrees, certificates, licenses, or other bona fide job qualifications.)

KNOWLEDGE/EDUCATION AND EXPERIENCE REQUIRED:
  • Preferred degree of study in marketing, advertising, graphic design, or closely related field
  • Web content management, social media scheduling and analytics, and PPC advertising experience desired but not required
  • Previous internship experience is preferred but not required. Ideally a Junior or a Senior with several marketing classes already completed
  • All intern candidates MUST be currently enrolled students in an accredited college or university
  • Transcripts will be requested prior to initial interview (unofficial transcripts will suffice).


SKILLS REQUIRED (manual, verbal or mental manipulation of data or things):
  • Savvy user of technology and solid knowledge of social networks
  • Familiarity with Google Analytics is a plus
  • Familiarity with web editing tools is a plus
  • Quick learner
  • High attention to detail.


ABILITIES REQUIRED (work characteristics, behaviors, leadership abilities, etc.):
  • Energy for working on a collaborative team
  • Data-driven mentality to assess whether efforts are producing measurable results
  • Interns are expected to work 20 hours a week for the September-December internship period. Internship will cover dates starting in September and ending in mid-December, with some flexibility on dates given varying school schedules
  • This is a paid internship; pay starts at $15/hr for the Internship Program.
More Information on HealthStream
HealthStream operates in the Edtech industry. The company is located in Nashville, TN. HealthStream was founded in 1990. It has 900 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Dental Benefits, Vision Benefits, Health Insurance Benefits, Life Insurance and 401(K). To see all 42 open jobs at HealthStream, click here.
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