Upstream Associate Product Specialist - Complex Spine (Finance)

Careers that Change Lives
The Upstream Associate Product Specialist will work with a team to develop and launch procedural solutions that drive new complex spine technologies, enhance or create new procedures or therapies, and aid in increasing clinical and/or economic efficiencies for the customers we serve. In this role, the chosen candidate will support senior product managers to shape the direction of our business through global procedural strategies within a given indication. As a cross-functional contributor, this entry level marketer will work with different Regional Downstream Marketing across the globe, R&D, Regulatory, Clinical, Manufacturing, Supply Chain and other functional areas to identify key unmet needs, specifications, and value-added program solutions across the globe and will have the opportunity to collaborate with world class spine surgeons along the way. The Associate Product Specialist will also bring a creative approach to messaging and branding in order to execute the strategy.
If you are looking for an entry level marketing opportunity, join Medtronic Spine!

The Spine and Biologics business is headquartered in Memphis, TN. This role is based in Memphis and relocation assistance is offered.

A Day in the Life

• Assist with driving global programs from developing a business case, project feasibility, to commercialization following a global commercialization process.
• Conduct market, sales and financial analysis, including health economic value assessment for current and/or new markets, products and procedure opportunities.
• Work with the competitive intelligence group, R&D and regional downstream marketing to develop market/product research plans to generate and confirm clinical needs and customer requirements.
• Work with Regional Downstream Marketing to both identify unmet downstream marketing needs and manage the launch and release of new products, markets and product claims (includes regional launch support, initial training, etc.). Identify and plan the Product Lifecycle evolution for the portfolio.
• Provide global society trade show and locally hosted programs (i.e. CEP- customer experience program) support as needed. Utilize the opportunity at these events to understand and confirm market and clinical research trends
• Conduct competitive position analysis of company products/procedures and recommend product styling, quality changes, inventory allocation, and price structures.
• Ability to learn and understand technical aspects of procedures/therapies from basic science, anatomy and read published clinical articles and interpret results.
• Develop marketing deliverables as defined by Medtronic's global commercialization process such as Marketing Materials, Set Configurations, Inventory Approval Form, List Price Implementation, etc.
• Develop, update, enhance creative brand through messaging and collateral development.

General responsibilities may include the following and other duties may be assigned

• Formulates and reviews corporate short and long-range plans, goals, and objectives for specific product or product line.
• Determines the profitability and viability of new products or product enhancements.
• Develops production and marketing strategies and tactics to ensure effective product placement relative to market opportunity, working closely with product development for a specific product, brand, or product area over its entire life cycle.
• Works with other functions to finalize product specifications.
• Provides advertising with core brand equity support.
• Serves as technical support, demonstrating products and troubleshooting product issues.
• Develops working knowledge of existing and future Robotics, Image Guidance, and Artificial Intelligence Platforms.
• Travel will be required (maximum 35% of the time), both domestic and international

Must Have: Minimum Requirements
To be considered, these minimum requirements must be evident on your resume:

• Bachelor's degree

Nice to Have

• Bachelor's degree in Business, Science, Technology or Engineering
• Knowledge of Orthopedics and/or Spine and the use of ortho biologic type technologies
• Experience in a marketing organization
• Computer proficiency with Microsoft Word, Excel and PowerPoint experience desirable
• Ability to multi-task while working in a fast-paced environment
• Strong oral and written communication and presentation skills: ability to convey complex information in a simple and effective manner
• Eagerness to learn and expand responsibilities
• Ability to work effectively in multidisciplinary team environment and build strong working relationships

About Medtronic

Together, we can change healthcare worldwide. At Medtronic, we push the limits of what technology, therapies and services can do to help alleviate pain, restore health and extend life. We challenge ourselves and each other to make tomorrow better than yesterday. It is what makes this an exciting and rewarding place to be.

We want to accelerate and advance our ability to create meaningful innovations - but we will only succeed with the right people on our team. Let's work together to address universal healthcare needs and improve patients' lives. Help us shape the future.

Physical Job Requirements

The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role. (ADA-United States of America)

Additional Information

• Posting Date: Sep 14, 2021
• Travel: Yes,