New Graduate Growth Engagement Associate I
Credit Karma is a mission-driven company, focused on championing financial progress for our more than 100 million members in the U.S., Canada and U.K. While we're best known for pioneering free credit scores, our members turn to us for tips as they work on their financial goals, including helping them monitor their credit, identity monitoring, searching for credit cards, shopping for loans (car, home and personal), and growing their savings* -- all for free. Credit Karma has grown significantly through the years: we've added more than 70 million members in the last five years alone and now have more than 1,100 employees across our offices in Oakland, Charlotte, Los Angeles and London.
*Banking services provided by MVB Bank, Inc., Member FDIC
Credit Karma is evolving the way we make financial decisions. With over 110 million members on our platform, we enable a huge percentage of Americans to make informed choices by giving free access to their credit reports. Whether opening your first credit card, filing your taxes, applying for an apartment, or financing a car purchase, Credit Karma empowers you to make smart financial decisions. The Marketing Manager, Member Engagement is key to driving CK’s engagement engine for the credit cards vertical. Your mandate is to keep users engaged on our platform by designing highly personalized messages and product experiences that touch millions of members every day across multiple channels (including email, push notification and in-app). In addition, you enjoy making data-driven decisions and executing with product and engineering to implement growth strategies. Are you ready to help CK grow beyond 100 million members & implement personalized retargeting strategies across the entire member base? Drop us a line!
What you’ll do:
- Own engagement initiatives from inception to launch in our in-product “Stories” segments
- Use data to identify opportunities to engage with members as well as to define segmentation and targeting strategies
- Work closely with Product, Engineering, Copy, Design and Brand to transform your ideas into compelling and personalized messages and product experiences
- Design and implement A/B tests to optimize each and every component of messages prior to launch
(optional) - What’s great about the role:
- You will own projects end to end, effectively acting as General Manager of multiple engagement initiatives at any given time
- Each initiative you work on will have a measurable impact on the business and company-wide KPIs
- The role is highly cross-functional. You will be the primary point of contact for Product, Engineering, and Business Development in a matrixed and highly collaborative team environment
Minimum Basic Requirement:
- Technical degree (Economics, Statistics, Math, etc.) preferred
- Hands-on, high capacity doer, multi-tasker with ability to work in an unstructured environment
- Intermediate Excel skills
- Excited to work on a fast-paced and data-driven team
Preferred Qualifications:
- Familiarity with SQL a plus but not a requirement
- Pre-existing marketing experience not a requirement
Equal Employment Opportunity:
Credit Karma is committed to a diverse and inclusive work environment. We believe that such an environment advances long-term professional growth, creates a robust business, and supports our mission of championing financial progress for everyone. We offer generous benefits and perks with a single eye to nourishing an inclusive environment that recognizes the contributions of all and fosters diversity by supporting our internal Employee Resource Groups. We’ve worked hard to build an intensely collaborative and creative environment, a diverse and inclusive employee culture, and the opportunity for professional growth. As part of the Credit Karma team, your voice will be heard, your contributions will matter, and your unique background and experiences will be celebrated.
Credit Karma is also proud to be an Equal Opportunity Employer. We welcome all candidates without regard to race, color, religion, age, marital status, sex (including pregnancy, childbirth, or related medical condition), sexual orientation, gender identity or gender expression, national origin, veteran or military status, disability (physical or mental), genetic information, or any other protected characteristic. We prohibit discrimination of any kind and operate in compliance with applicable fair chance or similar ordinances.
COVID-19 update: Protecting the health of our employees and the candidates interested in a career at Credit Karma is our top priority. We appreciate your understanding and being open and flexible with any changes related to our interviewing process. Moving forward, all new hires are required to be fully vaccinated against COVID-19 and to share proof of that status prior to their first day of onboarding. If you are unable to be vaccinated for medical or religious reasons, we will explore potential reasonable accommodations; however, Credit Karma may not be able to grant such accommodations in all cases.
Credit Karma is strongly committed to protecting personal data. Please take a look below to review our privacy policies:
- GDPR Privacy Policy
- California Consumer Privacy Act (CCPA)