Director of Leisure Sales - Signia by Hilton Bonnet Creek and Waldorf Astoria Orlando

Posted 3 Days Ago
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Orlando, FL, USA
In-Office
Entry level
Software • Hospitality
The Role
Leads leisure and transient sales strategy for two luxury resorts, focusing on travel advisors, consortia, wholesalers, FIT, entertainment, and select corporate segments. Develops sales plans, manages target accounts, drives revenue, negotiates agreements, analyzes market and competitive data, and collaborates with Revenue Management, Marketing, Sales, and Operations. Represents the resorts at trade events, conducts sales travel, maintains industry partnerships, and leads FAM trips and site inspections.
Summary Generated by Built In

Exceptional Hospitality Starts with You

Picture yourself brightening someone’s day. When you join our Hotels team, that’s exactly what you’ll do every time you come to work! As a Complex Director of Leisure Sales, you’re not just building travel partner relationships to drive revenue – you’re spreading the light and warmth of hospitality by delivering memorable experiences that make the stay for every guest.

Signia by Hilton Orlando Bonnet Creek

An expansive meetings‑focused destination, Signia Orlando Bonnet Creek features:

  • Features 1,009 stylish and newly renovated guest rooms
  • Family-friendly pool complex with 3- acre resort-style lazy river, zero entry pool, water slide and private cabanas
  • Rees Jones-designed championship 18- hole golf course and Waldorf Astoria Spa
  • Official Walt Disney World ® Hotel, offering special Disney benefits, 
  • Seven distinctive dining venues, including La Luce, Zeta Asia, Harvest, Beech, Myth, and Muse

 

This property blends elevated business travel with resort‑style amenities, creating a vibrant environment for both guests and team members.

 

Waldorf Astoria Orlando

A hallmark of timeless luxury, the Waldorf Astoria Orlando offers:

  • 502 elegantly appointed deluxe rooms and suites
  • 12 unique restaurants and lounges, including the famed Bull & Bear®
  • Two tranquil pools featuring private luxury cabanas and poolside fire pits
  • Rees Jones-designed 18-hole golf course and clubhouse
  •  Waldorf Astoria® Spa & Fitness Center
  • Waldorf Astoria Kids Club 
  • Access to amenities at the adjoining Signia by Hilton Orlando Bonnet Creek, featuring a 3-acre lazy river and water slide
  • Continuous luxury motorcoach transportation to Walt Disney World® theme parks and Disney Springs
  •  

The Waldorf Astoria Orlando embodies effortless luxury, rooted in refined service and unforgettable guest experiences.

Responsibilities

The Director of Leisure Sales leads the resort’s leisure and transient sales strategy, with primary focus on luxury travel advisors/consortia, wholesale/FIT, and other high‑yield leisure segments. This role drives profitable room revenue through strong partnerships and close collaboration with Revenue Management, Marketing, and Operations to deliver exceptional guest experiences and achieve commercial objectives.  Here's what you'll do during a typical day:

  • Lead the identification, solicitation, and management of leisure and business travel accounts, including luxury retail travel advisors, consortia, wholesalers, FIT, entertainment, and select corporate travel segments.
  • Develop and execute Leisure and Business Travel Sales & Marketing Action Plans aligned with overall resort and multi-resort strategy.
  • Establish and manage target account lists for wholesale, retail, consortia, and business travel segments, ensuring achievement of annual room night and revenue goals.
  • Integrate individual property leisure initiatives into the broader resort or complex leisure sales strategy.
  • Proactively prospect new leisure and business travel accounts through qualified sales calls, market visits, and direct outreach; conduct regular and strategic sales trips.
  • Represent the resort at key travel industry trade shows, conferences, sales missions, and professional meetings.
  • Maintain strong relationships with travel industry partners by communicating updates on programs, promotions, and events, serving as a primary liaison and brand ambassador.
  • Review account production, booking patterns, and market mix to determine appropriate segmentation, negotiation strategy, and pricing recommendations.
  • Collaborate closely with Revenue Management on pricing, demand, forecasting, and negotiated leisure and business travel agreements.
  • Direct the collection and analysis of competitive intelligence to inform market positioning and sales strategy.
  • Ensure all travel industry policies, wholesale agreements, and sales guidelines are clearly communicated and adhered to by Sales and Operations teams.
  • Partner with Sales, Marketing, and Operations to ensure alignment on new programs, packages, promotions, and travel industry initiatives that support revenue growth and positive brand exposure.
  • Maintain active relationships with competitive properties at both regional and national levels through professional associations and industry networks.
  • Host and lead travel partner FAM trips, educational tours, and site inspections, ensuring consistent execution of luxury brand standards.

What are we looking for?

Qualifications

  • Proven success in luxury hospitality leisure sales with a strong record of revenue growth and relationship building.
  • Experience leading sales strategy across teams and cross-functional partners.
  • Excellent negotiation, presentation, and relationship‑management skills.
  • Strong analytical capability and comfort using sales systems and market data.
  • Bachelor’s degree or equivalent experience preferred.

Preferred Experience

  • Established relationships within luxury consortia, leisure agency networks, and/or wholesale/FIT segments.
  • Luxury resort or multi-property experience with diverse amenities.

Travel

  • Frequent domestic and international travel for sales calls, trade shows, and partner engagement.
Qualifications

What It Takes to Make the Stay

At Hilton, our core values define what it takes to succeed here and guide the qualities we look for in every team member:

A passion for spreading the light and warmth of Hospitality. Acting with Integrity and always doing the right thing. Inspiring others through Leadership. A belief that Teamwork drives the best outcomes. A sense of Ownership and accountability. And a focus on the Now, bringing urgency and discipline to every moment, knowing it can make a lasting impact.

#LI-TA1

About Us
Join an Award-Winning Workplace Culture
At Hilton, we don’t just deliver exceptional experiences for our guests—we build an exceptional workplace for the Team Members who make it all possible. As a global leader in hospitality, we’ve welcomed more than 3 billion guests worldwide, all while staying true to our founding vision: to fill the earth with the light and warmth of hospitality.
Our award-winning culture has earned us repeated recognition on the World’s Best Workplaces list by Great Place to Work and Fortune. With our suite of world-class brands, and a company-wide commitment to providing the best stay for every guest, we’re setting new standards for the future of travel.
Whether you’re starting your career or exploring something new, Hilton supports your journey every step of the way. Come for the job, stay for the career—and help us make every stay a little more magical.
Curious about life at Hilton? Explore our Careers Blog to see why we’re more than a great place to stay—we’re a great place to work. 
About the Team

How We'll Help You Thrive

At Hilton, the hospitality we’re known for doesn’t end with our guests. We proudly invest in our Team Members’ wellbeing, supporting you through all of life’s moments. When you join Hilton, our exceptional care extends to you with unmatched perks and benefits, including*: 

  • Incredible travel perks – Enjoy 110 nights of deeply discounted travel, with room rates as low as $40/night at our world-class hotels through our Go Hilton travel program
  • Own a piece of Hilton – Through our employee stock purchase program (ESPP), you can invest in Hilton shares at a 15% discount to help build your financial future
  • Paid parental leave – Because family matters. We offer paid leave for eligible Team Members, including partners and adoptive parents
  • Personalized caregiving support – Access dedicated caregiving concierge services to help navigate caregiving for yourself and your loved ones
  • Crisis concierge – In times of loss, our Crisis Concierge offers a single, compassionate point of contact for both practical support and emotional care
  • Mental health resources – Your wellbeing comes first. Eligible Team Members can access free counseling and support through our best-in-class Employee Assistance Program (EAP)
  • Generous paid time off (PTO) – Recharge, relax, and take time for what matters most
  • Health & welfare benefits – From checkups to dental cleanings to new glasses, we offer a variety of health plans that keep you and your family covered
  • Financial security for your future – Our retirement plans make it easier to save for what’s next

*Benefits availability may vary depending on Team Member’s location as well as terms and conditions of employment and are subject to the terms and conditions of each specific program/plan.

Skills Required

  • Proven success in luxury hospitality leisure sales with a strong record of revenue growth and relationship building
  • Experience leading sales strategy across teams and cross-functional partners
  • Excellent negotiation, presentation, and relationship-management skills
  • Strong analytical capability and comfort using sales systems and market data
  • Bachelor's degree or equivalent experience
  • Established relationships within luxury consortia, leisure agency networks, and/or wholesale/FIT segments
  • Luxury resort or multi-property experience with diverse amenities

Hilton Compensation & Benefits Highlights

  • Wellbeing & Lifestyle Benefits — Go Hilton provides heavily discounted hotel stays for team members and extends access to family and friends, with up to 110 discounted nights and rates as low as $40 in some cases. Additional wellbeing resources include an Employee Assistance Program, mental-health support, caregiving resources, and programs like Thrive and sabbaticals.
  • Retirement Support — A 401(k) is offered with a company match of 100% on the first 3% of eligible pay plus 50% on the next 2%. This structure provides meaningful employer support for long‑term savings.
  • Parental & Family Support — New parents receive 4 weeks of fully paid parental leave, with birthing parents receiving an additional 8 weeks for a total of 12 weeks. Support extends to adoption assistance up to $10,000 per eligible child and resources for caregiving.

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The Company
HQ: McLean, VA
121,228 Employees
Year Founded: 1919

What We Do

Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 22 world-class brands comprising nearly 7,300 properties and more than 1.1 million rooms, in 123 countries and territories. Dedicated to fulfilling its founding vision to fill the earth with the light and warmth of hospitality, Hilton has welcomed more than 3 billion guests in its more than 100-year history, earned a top spot on Fortune's 100 Best Companies to Work For list and been recognized as a global leader on the Dow Jones Sustainability Indices for six consecutive years. Hilton has introduced several industry-leading technology enhancements to improve the guest experience, including Digital Key Share, automated complimentary room upgrades and the ability to book confirmed connecting rooms. Through the award-winning guest loyalty program Hilton Honors, the more than 165 million members who book directly with Hilton can earn Points for hotel stays and experiences money can't buy. With the free Hilton Honors app, guests can book their stay, select their room, check in, unlock their door with a Digital Key and check out, all from their smartphone. Visit stories.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube.

Hilton Offices

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