Digital Marketing & Advertising Strategist

Posted An Hour Ago
Be an Early Applicant
Hiring Remotely in United States
Remote or Hybrid
50K-76K Annually
Junior
Artificial Intelligence • Automotive • Greentech • Information Technology • Machine Learning • Software • Cybersecurity
Empowering people today to build a better future for the next generation.
The Role
Responsible for developing and executing digital marketing strategies across various platforms, managing dealer accounts for client satisfaction and retention, collaborating on campaign performance analytics, and conducting regular client communications.
Summary Generated by Built In
*This position is remote/work from home and can be located anywhere within the United States. If you live within 25 miles of the Atlanta, GA, Burlington, VT or Irvine, CA office locations, the role will be hybrid.
Application Deadline: Wednesday, May 27th
Dealer.com is seeking a dynamic and results-driven Digital Marketing & Advertising Strategist to join our Dealer Marketing Operations team. This remote role is responsible for developing and executing digital marketing and communications strategies across paid search engine marketing, paid social media, and various other advertising platforms. You will manage a portfolio of dealer accounts, ensuring high performance, client satisfaction, and retention through data-driven advertising and tailored content strategies.
This is not an SEO or organic social content role, though that experience might be beneficial.
What You'll Do
Digital Marketing & Communications
  • Develop and execute paid digital marketing initiatives including Google and Microsoft search, various social media platforms, and display/video strategies for assigned products or product areas.
  • Tailor advertising content to specific platforms and target audiences to maximize engagement. Ad copy and asset updates, working with clients on consistent messaging across channels.
  • Collaborate with cross-functional teams such as Analytics, Innovation, Support, and Advertising Operations to ensure seamless execution and performance tracking.
  • Learn and become an expert in analytics dashboards, management software, and partner platforms (Google, Meta, etc.) to monitor campaign effectiveness and support continuous improvement through data analysis.
  • Share insights and performance reports with clients and leadership, highlighting cross-channel effectiveness and audience responsiveness.
  • Lead monthly phone calls with clients and their teams for performance reporting, while fielding client questions and requests.
  • Stay current on industry trends and competitor strategies to inform marketing initiatives.

Digital Advertising Strategy
  • Execute and manage end-to-end digital advertising campaigns across Search, Display, Social, and Display/Video platforms.
  • Analyze advertising performance and translate data into actionable insights and strategic recommendations.
  • Conduct keyword research, ad creation, audience targeting, and performance tracking to optimize campaigns.
  • Monitor account performance and make independent decisions to adjust tactics and allocations.
  • Provide monthly performance reporting and monthly strategic performance review calls to clients via video meetings and email, in conjunction with other internal team members who support the same accounts.
  • Troubleshoot and resolve advertising issues, ensuring client satisfaction and retention.
  • Collaborate with Sales and/or Performance Management teams to support new product opportunities and overcome client objections.
  • Track all client interactions, optimizations, and decisions to maintain a clear audit trail and documentation in Salesforce.

What's in It for You?
Here's a sneak peek at the benefits you could experience as a Cox employee:
  • A competitive salary and top-notch bonus/incentive plans.
  • Exceptional work-life balance, flexible time-off policies and accommodating work schedules.
  • Comprehensive healthcare, with multiple options for individuals and families.
  • Generous 401(k) retirement plans with company match.
  • Professional development and continuing education opportunities.
  • Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.
  • Extra perks like pet insurance, employee discounts and much more.

Who You Are
Minimum:
  • Bachelor's degree in related discipline. The right candidate could also have a different combination, such as 4 years' experience in a related field.
  • At least 1 year of experience in client services, account management, or another customer-facing role where client interaction (particularly over the phone) is a priority.
  • At least 1 year of experience in digital advertising (SEM, social media, display/video channels) and/or similar digital marketing functions.
  • Strong understanding of SEM, website/advertising analytics, and digital content strategy.
  • Ability to understand client goals and offer recommendations based on their desired outcomes and goals.
  • Proficiency in tools such as Google Ads, Google Analytics, Microsoft Ads, Meta Business Manager, Fluency's Backpack, and Salesforce/SFX.
  • Outlook email and calendar management skills are highly important. You'll be responsible for managing your own meeting schedule.
  • Travel: 5%, or as needed, for client meetings or team events.

Preferred:
  • Google and Microsoft certifications (Search, Display, Shopping, Video, etc.) preferred or must be obtained within 90 days of hire.
  • Excellent communication, time management, and interpersonal skills. Experience talking to client leadership, executives, and business owners is preferred.
  • Previous experience with remote meetings and regular client phone calls is preferred, as much of this role requires direct client communication.

Join the Cox family of businesses and make your mark today!
USD 50,400.00 - 75,600.00 per year
Compensation:
Compensation includes a base salary in the range of $50,400.00 - $75,600.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Benefits:
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.
Application Deadline: 05/27/2026
EOE, including disability/vets

Skills Required

  • Bachelor's degree in related discipline or 4 years' experience in digital marketing
  • At least 1 year of experience in digital advertising (SEM, social media, display/video)
  • Proficiency in tools such as Google Ads, Google Analytics, Microsoft Ads, Meta Business Manager, and Salesforce
  • At least 1 year of experience in client services or account management

What the Team is Saying

Belinda
Tonya
Chris
John Chapman
Kib Yahyehyrab
Jenny Arias

Cox Enterprises Compensation & Benefits Highlights

  • Retirement Support Retirement contributions include an enhanced 401(k) with an automatic company contribution plus a dollar‑for‑dollar match, administered by Vanguard. Financial coaching resources and a student‑debt platform integrated with the plan further strengthen long‑term savings support.
  • Healthcare Strength Healthcare coverage offers multiple medical plan options with in‑network preventive care covered at no charge, plus no‑cost virtual mental‑health visits for plan members and access to Calm, Hinge Health, Oshi Health, and a specialty‑medication savings program. Recent enhancements also include supports for menopause and digestive health.
  • Parental & Family Support Family supports include flexible PTO, paid parental leave, fertility coverage via Progyny, adoption assistance, and Care.com access with backup care. Additional resources like Milk Stork and virtual counseling for kids and teens reinforce whole‑family care.

Cox Enterprises Insights

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The Company
HQ: Atlanta, GA
50,000 Employees
Year Founded: 1898

What We Do

For well over a century, Cox Enterprises has been shaping the future with daring ideas and values-driven thinking. Since our founding in 1898, our relentless spirit of innovation has driven us to disrupt industries and enhance the quality of life in the communities we serve. Through our major divisions — Cox Communications, Cox Automotive and Cox Farms — our people have countless opportunities to grow and make an impact in the communications and automotive industries, as well as in new ventures in agriculture, cleantech, digital media and more. As a privately-held, family-owned business, we know that people are our most valuable asset. We offer a supportive and inclusive environment with flexible career growth, amazing benefits and work-life balance at the forefront. Our mission, our ways of working and our commitment to people are what make our workplace culture remarkably flexible and resilient. Join us to build a better future and make your mark.

Why Work With Us

At our core, Cox is a technology company that values human relationships. We know people feel most empowered when their work has meaning, when they feel respected and have opportunities to grow. “Career satisfaction” is not enough at Cox — we’re here to help you find balance, live well and achieve your career goals even as they change over time.

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Cox Enterprises Teams

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About our Teams

Cox Enterprises Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Every person has different working styles and preferences — and we aim to empower teams to work where they are most comfortable. Some roles require in-person work, but for those that can be performed remotely, we offer flexibility.

Typical time on-site: Flexible
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HQAtlanta, GA
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