Senior Packaging and Brand Designer

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Want to challenge yourself at a high-growth startup AND make a difference in the world?

A bit about us

We make eco-friendly products and donate 50% of our profits to help build toilets for the billions of people in need. We love doing good, and we happen to be exceptionally good at it too! To date, we’ve donated over $10 million AUD (roughly $7.4 million USD) to fund sanitation projects around the globe.

Our team is made up of over 150 amazing people in Australia, the Philippines, China, the US, the UK and Europe working hard to reach our ambitious goal to have the greatest impact possible – for people and the planet. How ambitious you ask? Well, it involves increasing our annual donation 10-fold in the next couple of years to get closer to our mission – toilets and clean water for all!

A bit about the role

We know we sell toilet paper, but we’re truly a creative-led business at heart. Our brand prides itself in not only doing good in the world but also being a brand that people love.

As we grow quickly around the world and find our products in more people’s homes, we’re looking for a Senior Packaging and Brand Designer to bring the right mix of design expertise, collaborative spark and organisational hustle to ensure that our creative output grows and adapts to our current and future needs, while remaining recognisably ‘us’ and user-friendly. 

This role will report into our Brand Design Lead and you'll join a kick-butt creative team as the go-to person on all things packaging and branding: from refreshing our core packaging range to supporting special projects including Limited Editions, partnerships, micro-editions and B2B, as well as updating our brand guidelines and assets, working with freelancers and leading photoshoots —your design chops will build the look of all our brand touch points. You’ll also work closely with the New Product Development team, helping with early concept creation and designs for new products, contributing to the success of these new ventures.

We’re a remote-first business and our creative team spans Australia and the US, however as the NPD team is US-based, we’re open to anyone who is able to have samples and reference materials shipped to them within the US and comfortable aligning to PST hours for core collaboration with your greater team.

If you worked here this past month here are some things you might have been involved in:

  • Brainstormed out of the box ideas for an exciting new limited edition with the rest of our Creative team
  • Worked through some feedback with our Brand Design Lead on your latest round of designs for a packaging update.
  • Celebrated a team members’ birthday with the ultimate Drag Race trivia.
  • Partnered with the copy team to incorporate new moments of delight on our packaging.
  • Prototyped, prototyped, and prototyped some more.
  • Went inspiration shopping to see what other brands and competitors are doing.
  • Created and presented mood boards to update our photography style.
  • Teamed up with our Production team to review print samples.
  • Updated our brand assets and guidelines.

Let’s talk about you

You’re a double threat

You have a killer combination of proven packaging AND branding design experience. You have the technical skills to put things on a dieline and understand the importance of prototypes but you also think conceptually and know visual design systems. You are super comfy with Illustrator, Photoshop, and Indesign and have an understanding of print process and creative production. Bright, bold, colourful and pattern-driven designs are in your wheelhouse. You’re (low-key) obsessed with keeping your finger on the pulse across new design-forward brands popping up, with a particular affinity for consumer goods brands, and keep an ongoing personal “database” of your favourite inspiration to share with your teammates. 

You wear all sorts of hats 

Berets, caps, helmets - you look good in them all. We’re a small team and we all get our hands dirty. Most days you'll be designing, other days you'll be brainstorming new limited edition product ideas. Then, there will be days you'll be getting files ready for print, or figuring out how to delight our customers with our latest product category release. This variety excites you, and you have good time management skills and know how to remain calm under pressure. 

You see the forest and the trees

You are an expert at taking the big step back to see the brand experience from a big-picture strategic point of view, and then can zoom in again to ensure each brand detail is accounted for across all assets.

You think of our range of products like a family, each with their own quirks but all sharing the same DNA. You understand why customers love our products, and how to translate that across different categories.

You’re a feedback fiend
You welcome getting tips, tricks, and feedback on your work through collaboration with your peers, not just within the Creative & Brand Team team, but cross functionally as well. You know that your work is highly visible and you understand that diversity in thinking makes work better. That’s not to say you have to take eeeeeeverything on board. You know how to filter and have the confidence and communication skills to explain your decision making. 

You give a crap

Yep. We’re all here because we genuinely want to make the world a better place with our work, and we want you to want that too! Awwww.

Phew, ok... let’s take a pause. Research suggests that at this point up to 60% of those identifying as women or under-represented folks might have talked themselves out of applying. But here’s the thing, you don’t have to check every box and we are serious about the growth and development of all those who join us. So please - introduce yourself and let us know about you!

Why you should work with us

Every minute you spend working with us, you’re making a difference. The more we grow, the bigger our impact. Sell your soul no longer! We think that’s pretty great, but we don’t stop there…

The job is amazingly flexible, something we’re working hard to hold onto even as we grow quickly. 

Our benefits are designed to support and be responsive to our healthy, happy and thriving team. On top of what you’d expect from a people-first team like ours, we offer tailored learning & development opportunities, generous paid parental leave, support through our parent and caregivers portal - Circle In, access to our digital mental wellbeing platform - Uprise… did we mention free TP? Oh, and you get to say the word ‘crap’ more than in any other job. Guaranteed.

We are passionate about fair and equitable remuneration. We pay competitively and thoughtfully based on your experience, the market and our insights. Just because we’re a social enterprise doesn’t mean you’ll get paid peanuts. Think chocolate covered macadamia nuts with some extra perks thrown in.

We’re not the only ones who think that working at Who Gives A Crap is pretty unbeatable. We’re honoured to have been recognised for the second year in a row on BuiltInLA’s “100 Best Places to Work” list, and most recently on their “Best Mid-sized Places to Work” list. 

We’re also humbled to have recently received our sixth consecutive Culture Amp engagement score of 90+ and as a certified B Corp, we're committed to the highest standards of social and environmental impact as a profit-for-purpose business.

Come roll with us

We believe a diversity of perspectives and experiences is what makes a strong team. The stronger our team, the closer we are to our mission – toilets and clean water for all. So come join us! We're looking for people of all genders, races, ethnicities, orientations, abilities and disabilities to come sit at our table. The only thing we're a stickler on is species – you have to be a person.

More Information on Who Gives a Crap
Who Gives a Crap operates in the eCommerce industry. The company is located in Los Angeles, CA. Who Gives a Crap was founded in 2023. It has 250 total employees. It offers perks and benefits such as Partners with nonprofits, Open door policy, OKR operational model, Team based strategic planning, Employee-led culture committees and Quarterly engagement surveys. To see all jobs at Who Gives a Crap, click here.
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